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Seeing the Voice of the Customer: Identifying Root Cause with Text Analysis Visualization

White Paper Published By: SAS
SAS
Published:  Mar 14, 2014
Type:  White Paper
Length:  18 pages

Stop to think about how - and how often - your business interacts with customers. Most organizations believe that only a small fraction of data on interactions generated are effectively put to use. Why is that? Check out this whitepaper to see.



Tags : 
sas, voc, voice of customer, visual text analytics, best practices, customer voice, sound of sentiment, text data, customer data, analytical processing, structured data, enriched dataset, reporting, automatic generation, text analytics, text mining, data exploration