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THE CASE FOR PERSONALIZATION

White Paper Published By: Selligent Marketing Cloud
Selligent Marketing Cloud
Published:  Sep 24, 2019
Type:  White Paper
Length:  12 pages

Hereís the reality for retail marketers today: personalization is no longer an option. Itís the key to keeping your customers engaged Ė and spending. Brands that get it right stand to gain a lot. Those who donít, lose. Consider some of the major retailers that have failed in recent years.



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