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2014

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Published By: Marketo     Published Date: Mar 13, 2014
Savvy B2B marketing leaders are going beyond revenue performance management to transform marketing into the architect of engagement across the customer life cycle. Lead-to-Revenue Management (L2RM) platform vendors are stepping up with tooling that enables customer-centric, multichannel, personalized marketing — at scale. Companies that have implemented an L2RM automation platform have seen results in both organizational maturity and business impact. According to a Forrester survey, L2RM platform users contribute more to the sales pipeline, have higher levels of process maturity, measure results more holistically and collaborate better with their sales colleagues.
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marketo, forrester, b2b, l2rm, lead to revenue management, revenue management, marketing maturity, process maturity, small business, large business, vendor
    
Marketo
Published By: HP     Published Date: May 05, 2014
Service virtualization and testing automation speed time-to-market: Discover how Walgreens has reduced application development cycle time (from 10 weeks to 5 to 7 weeks), transformed testing into a non-linear, agile process and ensured high quality of proprietary business applications using HP Application Lifecycle Management solutions. Walgreens is a leader in providing consumers with multi-channel access to pharmacy and health-and-wellness related goods and services
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hp uft, hp service virtualization, hp application, hp software tools, it case study, lifecycle intelligence, lifecycle management, alm, walgreens, services, hp performance center
    
HP
Published By: HP     Published Date: May 05, 2014
Performance testing solves application issues potentially impacting revenue, productivity, and brand recognition: Discover how Telus has reduced the number of performance issues introduced by IT releases and saved well over $10M in business impact costs (revenue loss/workaround expenses/impact on brand name) since 2011 using HP Performance Center. TELUS is a leading national telecommunications company in Canada, with $10.9 billion of annual revenue and 13.1 million customer connections.
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HP
Published By: Evergage, Inc.     Published Date: Apr 17, 2014
Evergage, in association with The Realtime Report, commissioned a survey of 114 digital marketers in 18 countries to determine the Perceptions of Real-Time Marketing. What we learned validated our thoughts. Most importantly we learned that a majority of digital marketers consider real-time marketing critical to their efforts, and plan to invest in real-time technology in 2014.
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evergage, marketing solutions, marketing technology, real time marketing, real time technology, digital marketing
    
Evergage, Inc.
Published By: Adobe     Published Date: May 15, 2014
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. You’ll see critical metrics on everything from mobile trends to conversion rates—so you can develop new strategies for success in 2014.
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adobe, adobe digital index, benchmarking, marketing, smartphone, tablet, stick rate, conversion rate, customer engagement, online marketing
    
Adobe
Published By: Adobe     Published Date: Aug 14, 2014
Adobe received the highest score for current digital experience (DX) delivery offerings in The Forrester Wave™: Digital Experience Delivery Platforms, Q3 2014 report. And, we’re continuing to innovate. Since the evaluation, we’ve launched several new capabilities that include richer support for mobile apps, increased usability through visual workflows, and a master marketing profile. Read the report to see why Adobe was named a Strong Performer and to learn more about: -The DX challenges that companies face and how they’re addressing them -The array of tools and technologies available in digital experience delivery platforms -The journey to unified, cross-channel digital experiences “Strategically, Adobe differentiates with its vision of the connective tissue between its tools, and its aim for single customer profile.” – Forrester Research, Inc.
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digital experience, delivery platforms, mobile apps, software vendors
    
Adobe
Published By: Adobe     Published Date: Aug 14, 2014
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. You’ll see critical metrics on everything from mobile trends to conversion rates—so you can develop new strategies for success in 2014. Get the report now to learn and discover: - New mobile usage trends - The power of continual site improvement - Why time spent on websites is higher than ever
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online marketing, marketing practices, mobile usage trends
    
Adobe
Published By: Cyveillance     Published Date: Jun 20, 2014
Learn about the recent trends and the 2014 outlook for the mobile security threat landscape. Find out how your organization can better prepare to prevent threats that could disrupt your business.
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cyveillance, mobile security, cyberattacks, threats, malicious attacks
    
Cyveillance
Published By: Polycom     Published Date: Jul 24, 2014
Download this survey to learn what 5,000 business professionals around the world say are their biggest collaboration challenges—and discover the strategies they deploy to overcome them. In late 2013, Polycom invited customers and partners around the world to participate in a survey that focused on collaboration challenges. More than 5,000 business professionals from all job levels, functions and vertical sectors responded, candidly sharing insights about their obstacles and the strategies they deploy to overcome them. The survey reveals that 85% of the respondents believe video conferencing helps them achieve their business goals. See how they successfully use video in their profession and how you can leverage technology to defy distance and improve remote collaboration within your organization as well.
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polycom, collaboration video conferencing, defy distance
    
Polycom
Published By: Oracle     Published Date: Sep 05, 2014
B2B Blogs are a different animal than the personal musings, rants, and raves populating the web. Powerful, if done with care, business oriented blogs can move interest to consideration. This easy-to-absorb guide explores what it takes to create the most compelling entries for the jaded world of business buyers. Learn to build long-term relationships. Grow your following. And, in the end, close more deals. Read the guide now.
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b2b, blogs, absorb, personal, business, buyers, musings, rants, raves, web
    
Oracle
Published By: Oracle     Published Date: Sep 05, 2014
There are so many social options for businesses these days it can be overwhelming. This guide gives you some helpful tips on choosing what communities – from online forums and content hosting sites to brand communities and Q&A sites – are right for your business goals. How do you plan for participation? How do you ensure the highest value is delivered. And do you need a designated community manager? Find out.
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social, business, community, manager, goals, tips, value, participation, plan, management
    
Oracle
Published By: AdRoll     Published Date: Oct 29, 2014
In this guide, we’ll help you set up the most successful retargeting campaigns during the critical holiday time of year.
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retargeting campaigns, consumer behavior, desktop retargeting, mobile retargeting, roi, consumer targeting
    
AdRoll
Published By: CA Technologies     Published Date: Jun 03, 2015
"CA Technologies focuses on DevOps - with an emphasis on ops. DevOps and Continuous delivery are slowly picking up, and CA is putting a lot of resources into providing a strong solution that connects developers with operations folks. CA LISA® has the strongest SVT product in our evaluation, making it ideal for organizations with a comprehensive SVT enterprise strategy."
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CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
CA Technologies focuses on DevOps - with an emphasis on ops. DevOps and Continuous delivery are slowly picking up, and CA is putting a lot of resources into providing a strong solution that connects developers with operations folks. CA LISA® has the strongest SVT product in our evaluation, making it ideal for organizations with a comprehensive SVT enterprise strategy.
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CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
CA Technologies focuses on DevOps - with an emphasis on ops. DevOps and Continuous delivery are slowly picking up, and CA is putting a lot of resources into providing a strong solution that connects developers with operations folks. CA LISA® has the strongest SVT product in our evaluation, making it ideal for organizations with a comprehensive SVT enterprise strategy.
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CA Technologies
Published By: IBM     Published Date: Apr 07, 2015
This 2H-2014 Value Matrix by Nucleus Research evaluates all major BI vendors and their ability to deliver value based on usability, functionality and projects 6-month trends for each vendor to identify best-of-breed capabilities in various dimensions that have evolved in the marketplace.
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ibm, nucleus research, market analysis, business intelligence, anallytics market
    
IBM
Published By: SAP     Published Date: Nov 06, 2015
En el otoño de 2014, el CFO Research llevó a cabo una encuesta entre los ejecutivos financieros senior de grandes empresas del mundo para examinar el rendimiento operacional de la función financiera. En particular, estábamos interesados en entender la disposición de grandes empresas para transformar las operaciones financieras —eso es integrar y optimizar los diferentes sistemas y procesos que una empresa típicamente emplea para ejecutar actividades financieras de transacción, generación de informes y las relacionadas con el cumplimiento—.
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SAP
Published By: VMware AirWatch     Published Date: Nov 13, 2015
Nella sessione keynote al WWDC 2014, il Senior Vice President Software Engineering di Apple Craig Federighi ha definito iOS come “un grande successo in azienda”, rilevando la vastità delle applicazioni aziendali specifiche per iOS, così come le funzionalità di gestione aziendale che Apple ha aggiunto al sistema operativo nel corso degli anni. Federighi inoltre ha indicato le nuove funzionalità di produttività che rendono Mac OS X Yosemite una piattaforma desktop attraente per gli utenti aziendali.
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vmware, emm, mac management, managing macs, airwatch
    
VMware AirWatch
Published By: VMware AirWatch     Published Date: Nov 13, 2015
Durante la conferencia para desarrolladores WWDC 2014, Craig Federighi, el vicepresidente de Ingeniería de Software de Apple, dijo que iOS ha sido un gran éxito empresarial y resaltó la amplia gama de aplicaciones y funciones administrativas empresariales que Apple ha añadido a los sistemas operativos a través de los años. Federighi también dijo que las funciones de productividad de Mac OS X Yosemite son muy atractivas para los usuarios empresariales. Federighi observó que el 98 por ciento de las empresas de Fortune 500 ya utilizan iOS y Apple continúa implementando nuevas funciones en ambos sistemas operativos para el mercado empresarial. Las actualizaciones más recientes de Apple, iOS 7 y Mac OS X Yosemite, introdujeron funciones nuevas que simplifican el uso y la administración empresarial. Las nuevas funcionalidades de continuidad les permiten a los usuarios navegar libremente a través de los dispositivos Apple, usando un dispositivo tras el otro.
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vmware, emm, mac management, managing macs, airwatch
    
VMware AirWatch
Published By: VMware AirWatch     Published Date: Nov 13, 2015
Lors du discours d’ouverture du WWDC 2014, Craig Federighi, vice-président de l’ingénierie logicielle chez Apple a qualifié iOS de “succès majeur pour l’entreprise”, soulignant l’importance du développement des applications entreprise adaptées à iOS ainsi que des fonctionnalités de gestion d’entreprise ajoutées au système d’exploitation chaque année. Federighi a également évoqué les nouvelles fonctions de productivité qui feront de Mac OS X Yosemite une plateforme de gestion des ordinateurs de bureau efficace et attrayante pour les utilisateurs. Comme Federighi l’a indiqué, 98% des entreprises du Fortune 500 utilisent déjà iOS et Apple continue depuis ces dernières années de regrouper les fonctionnalités visant directement le marché d’entreprises pour les deux systèmes d’exploitation. Les dernières mises à jour des logiciels Apple, iOS 8 et Mac OS X Yosemite, ont présenté de nouvelles fonctionnalités qui simplifient à la fois la gestion et l’utilisation des terminaux dans l’entreprise.
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vmware, emm, mac management, managing macs, airwatch
    
VMware AirWatch
Published By: VMware AirWatch     Published Date: Nov 13, 2015
Auf einer Keynote-Sitzung der WWDC 2014 nannte Craig Federighi, Apples Senoir Vice President of Software Engineering, iOS „ein Riesenerfolg im Unternehmen.“ Dabei betone er die Breite der iOS-gerechten Unternehmens-Apps, sowie die unternehmensspezifischen Verwaltungsfunktionen, die Apple dem Betriebssystem über die Jahre gegeben hat. Federighi wies auch auf die neuen Produktivitäts-Features hin, die Mac OS X Yosemite zur beliebten Desktop-Plattform für Unternehmensbenutzer machen würden.
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vmware, emm, mac management, managing macs, airwatch
    
VMware AirWatch
Published By: Okta     Published Date: Oct 30, 2015
Microsoft made a massive push to the cloud in 2014, and as a result Office 365 is taking off. However, Office 365 is unlike any other cloud app in it's complexity. Read this eGuide to learn how IT can eliminate the identity and mobility management that accompany an office 365 migration.
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microsoft, cloud, office 365, cloud app, identity and mobility management
    
Okta
Published By: Druva     Published Date: Aug 04, 2016
The rise of the mobile workforce, combined with an increasing risk of litigation, has created a crisis for businesses. When faced with a request for eDiscovery—the production of electronically-stored information (ESI) in the course of a lawsuit or investigation—legal and IT teams must identify and place costly, time-consuming holds on responsive files. These holds apply across devices and repositories, both inside and outside the organization, including SaaS-based cloud applications such as Office 365, Google for Work, and Box. And lest these teams become complacent, saying “It won’t happen here,” it should be noted that in 2014, 34 percent of companies faced at least one lawsuit with more than $20 million at issue.
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Druva
Published By: Druva     Published Date: Aug 04, 2016
The rise of the mobile workforce, combined with an increasing risk of litigation, has created a crisis for businesses. When faced with a request for eDiscovery—the production of electronically-stored information (ESI) in the course of a lawsuit or investigation—legal and IT teams must identify and place costly, time-consuming holds on responsive files. These holds apply across devices and repositories, both inside and outside the organization, including SaaS-based cloud applications such as Office 365, Google for Work, and Box. And lest these teams become complacent, saying “It won’t happen here,” it should be noted that in 2014, 34 percent of companies faced at least one lawsuit with more than $20 million at issue.
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best practices, storage, mobile workforce, technology, data, office 365, mobile device
    
Druva
Published By: LogRhythm     Published Date: Dec 20, 2016
Every year, organizations spend millions of frustrating hours and countless sums of money trying to reverse the damage done by malware attacks. The harm caused by malware can be astronomical, going well beyond intellectual property loss and huge fines levied for non-compliance. In 2014, the cost of malware attacks and resulting breaches was estimated at $491 billion.i And these costs include more than just the money spent trying to directly respond to security breaches. Productivity, long-term profitability, and brand reputation are often severely impacted as well.
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LogRhythm
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