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Published By: Adverity     Published Date: Jun 15, 2018
Master Your Client's Data To Build An Advertising Agency For The Future This is the first part of our ebook Strategic Playbook For Data-driven Advertising Agencies. In this instalment we cover how agency executives can benefit from their client's data to maintain a sustainable, future-proof business in times of digital transformation. Scaling your business with Marketing Intelligence Building a data strategy to stay ahead of the curve Mastering the end-to-end data management process Once you decide to master your data, you will be rewarded with deep, meaningful insights and happy long-term clients that get the most out of their data. We know it’s worth it! Signup and download the 28-page pdf-document to understand how data will secure your spot in the future advertising industry.
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marketing business intelligence, saas marketing optimization, measuring marketing performance, roi analytics, automated report generator, performance based marketing, online marketing data, roi metrics
    
Adverity
Published By: OutSystems     Published Date: Apr 10, 2014
The webinar features a complex-made-simple, real-world example from Don Griest at FICO, the leading predictive analytics and decision management software company. Don discusses how the OutSystems Platform is helping FICO rapidly deliver solutions with superior quality and unprecedented time to value, thus opening up new markets for the company.
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outsystems, predictive analysis, fico, cloud platforms, high productivity paas, management software company
    
OutSystems
Published By: Sybase     Published Date: Dec 01, 2011
This e-Brochure shows why Sybase IQ is the essential foundation for advanced analytics.
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analytics software, analytics server, analytics server software, data warehousing, data mining, data warehouse, data mining software, business intelligence data mining
    
Sybase
Published By: CDW     Published Date: Aug 04, 2016
Tools for extracting actionable insights from growing mounds of data are becoming smarter and easier to use. Organizations are awash in data generated by customers, supply chain partners and numerous other humanand machine-based sources. With the growth of the Internet of Things (IoT) starting to churn out even more data, many enterprises are considering how to transform their growing stores of raw information into actionable insights. Business intelligence (BI) and data analytics were once mostly limited to large enterprises, but 85 percent of small and midsize businesses have expressed interest in these solutions, according Gartner subsidiary Software Advice. Further, Accuray Research reports that the global business intelligence and analytics software market is poised to grow swiftly in the coming years to approximately $24 billion by 2020.
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data, technology, data analytics, business intelligence, enterprise, data analytics
    
CDW
Published By: FICO     Published Date: Mar 14, 2017
Learn how technologies such as AI, self-calibrating models and self-learning analytics are being used to detect cyber attacks before they happen. Download now!
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network security and data protection, advance threat defense, network visibility, security analytics, mobile security, cyber security detection software
    
FICO
Published By: IBM     Published Date: Apr 18, 2017
There are myriad software products, from complete CRM platforms that offer analytics to standalone or add-on software products that focus solely on analytics. There are analytics apps that can be added to your existing CRM platform. Or there’s the option to outsource analytics to a growing number of service providers. “The technologies are changing rapidly. There are a zillion startups offering either new tools or technologies, so it is kind of hard to navigate,”Mike Gualtieri, an analystfor Forrester Research Inc. in Cambridge, Mass., said in a recent webcast on analytics. “There isn’t just one platform that you’re going to need. There’s a whole ecosystem of platforms.” Having the right people on staff who know how to use the technology is equally important, analysts say. Analytics aren’t just for statisticians anymore—they’re used by sales, marketing and customer service teams in daily decision making.
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data management, data system, business development, software integration, resource planning, enterprise management, data collection
    
IBM
Published By: TIBCO Software     Published Date: Jan 17, 2019
Are you considering data virtualization for your organization today? In this paper you will learn 10 core truths about data virtualization and gain essential knowledge for overcoming analytic data bottlenecks and driving better outcomes.
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virtualization, data, analytics, datasets, software, access, integration, projects
    
TIBCO Software
Published By: SAP     Published Date: Jun 30, 2011
Sanjay Poonen lends his insights on the market drivers for this BI revolution, and explains what it all means for SAP customers. The article also features SAP ecosystem partners highlighting how SAP customers can unleash the power of information to truly innovate their business.
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sap, sanjay poonen, sap ecosystem, business intelligence, business analytics solution, businessobjects software, high-performance analytics appliance, sap hana
    
SAP
Published By: IBM     Published Date: Sep 30, 2016
Address budget shortages and skills gaps with cloud-based Security Intelligence & Analytics. Use a Software-as-a-Service solution to replace aging security technologies and deploy a market leading solution in only weeks. Read how you can focus on monitoring the environment rather than updating software, and replace up-front capital costs with a monthly operational fee.
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IBM
Published By: Prophix     Published Date: Jun 03, 2016
For an increasing number of organizations, enterprise performance management (EPM) tools are enabling senior finance executives to integrate plans, understand where they're losing money, move from annual budgets to rolling forecasts, and identify opportunities for strategic improvements. During this Webcast, a panel of experts will explore: • Why business intelligence and business analytics are each important to your business; • How Big Data and analytics can help your organization answer more questions and ask even better ones; • The capabilities that enterprise performance management software offers organizations; and • How to evaluate what your organization can gain by implementing enterprise performance management software.
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enterprise management, best practices, productivity, opportunities, strategic improvements, software management
    
Prophix
Published By: Tracx     Published Date: Mar 08, 2017
"With more than 2.3 billion active users worldwide, social media has officially gone from a ""nice-to-have"" to a ""must-have"" — and not just for consumer-facing companies. Listen as a panel of experts has a no-holds-barred discussion of how B2B CMOs can build A+ social businesses from the top down. In this webinar, you'll learn: *The biggest areas of opportunity for B2B social media *The 3 types of social CMOs *How to manage expectations and find your internal champions *Real-world use cases and best practices from CMOs just like you Hear from three socially savvy CMOs with a diverse range of experiences at companies large and small: Nick Panayi, Head of Global Brand & Digital Marketing at CSC; Jason Jue, CMO at Triblio; and Jenifer Kern, CMO at Tracx."
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b2b social media, b2c social media, enterprise social, media engagement, media listening, media platform, media technology, social analytics
    
Tracx
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
This study reveals astounding results about the strategic value of closed-loop marketing. Top performing organizations are improving message relevancy, conversion, and Return on Marketing Investments (ROMI) with closed-loop marketing practices and processes.  Learn what the best-in-class steps are required in achieving closed-loop marketing success.
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neolane, closed-loop marketing, message relevancy, romi, return on marketing investments, closed loop, ian michiels, clm
    
Neolane, Inc.
Published By: InsightSquared     Published Date: May 04, 2016
How confident are you in the accuracy of your sales forecast? If the end of every quarter is a surprise and you're never sure if you'll hit your number, you probably need to change the way you forecast.
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salesforce reporting, salesforce analytics, sales analytics, sales reporting, sales pipeline, sales forecasting, pipeline management, sales performance
    
InsightSquared
Published By: InsightSquared     Published Date: May 04, 2016
Like fine-tuning the sales process itself, managing your Pipeline requires you to closely inspect (and clearly define) each opportunity stage, carefully track the right sales metrics, and keep a close eye on the opportunities that your reps are working on.
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salesforce reporting, salesforce analytics, sales analytics, sales reporting, sales pipeline, sales forecasting, pipeline management, sales performance
    
InsightSquared
Published By: IBM     Published Date: May 03, 2016
In our 33-criteria evaluation of customer analytics vendors, we identified the 11 most significant software providers in this category - adobe, agilone, alteryx, angoss, FICo, IBM, Manthan, Pitney Bowes, saP, sas, and teradata - and researched, analyzed, and scored them. this evaluation details our findings about how well each vendor fulfills our criteria and where each vendor stands in relation to each other. this report will help customer insights (CI) professionals and marketers make the right choice for their customer analytics needs.
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ibm, forrester, customer analytics, customer insights
    
IBM
Published By: IBM     Published Date: Nov 08, 2012
In this white paper, Forrester discusses the 70 criteria evaluation of customer analytics vendors and discuss 6 of the most significant software providers, one including IBM, and scored them. Read on to learn how each vendor fulfills each key point.
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forrester, ibm, customer analytics solution, data management, analytics production, analytics consumption
    
IBM
Published By: Pega     Published Date: May 25, 2016
The customer experience is critical in today’s fast-paced, demanding world. With so many options at the buyer’s fingertips and the rise of social sharing media, one bad customer experience can haunt an organization. According to” The Forrester Wave™: Dynamic Case Management, Q1 2016” report, in order to improve customer experience, firms must tackle the incident process through smart handling of exceptions, applying analytics for context, and offering real-time and mobile interaction. Here is where dynamic case management (DCM) can be a competitive advantage and Forrester identified 14 of the most significant vendors across 21 criteria in this space with Pegasystems among vendors who lead the pack. Download this Forrester Wave report to see the full 21-criteria evaluation of the dynamic case management (DCM) market and gain insight into the 14 most significant software vendors in order to help enterprise architecture (EA) professi
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case management, forrester, dynamics, enterprise
    
Pega
Published By: Teradata     Published Date: Sep 21, 2015
This report details our findings about how well each vendor fulfills our criteria and where they stand in relation to each other to help customer insights (CI) professionals select the right partner for their RTIM needs.
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application management, business analytics, business process management (bpm), cloud applications, desktop management, experian, forrester, integrated cloud solution
    
Teradata
Published By: Acrolinx     Published Date: Apr 01, 2015
In January 2015, Acrolinx launched a research project to read and evaluate the world’s content. Using a proprietary linguistic analytics engine, our software reviewed 150,000 individual, public-facing web pages from 340 companies around the world. That represents 20 million sentences and over 160 million words. Read this white paper to read the findings of this research report and the effect of content.
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Acrolinx
Published By: Radius Intelligence     Published Date: Jun 15, 2015
Over the past few decades, marketing has evolved from a hunch-based and immeasurable practice to one driven by data, analytics, and software. Marketers now work with advanced software and myriad channels to identify new prospects. However, today’s marketers face new challenges. This guide will dive deep into those challenges, identify key trends, and introduce the concept of marketing intelligence.
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predictive marketing, predictive analytics, b2b marketing, predictive b2b marketing, predictive technology, b2b marketing technology, customer insights, customer acquisition
    
Radius Intelligence
Published By: Cognos     Published Date: Jun 19, 2007
The Performance Manager, Proven Strategies for Turning Information into Higher Business Performance, strengthens the partnership between decision-makers and the people who provide the information that drives better decisions. It suggests 42 decisions areas, or information sweet spots, to help you understand your data, plan, and monitor your performance.
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performance, business analytics, business metrics, evaluation, analyze, analytical applications, cognos, business intelligence
    
Cognos
Published By: IBM     Published Date: Feb 26, 2016
Modern organizations often have huge stores of data, which can make it difficult for employees to find the information they need when they need it. In response, innovative enterprises are creating unified information applications based on cognitive computing technology in order to put invaluable information at workers' fingertips.
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ibm, information applications, analytics, data, enterprise software
    
IBM
Published By: Sybase     Published Date: Dec 01, 2011
Learn why Sybase IQ is purpose-built for predictive analytics.
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analytics software, analytics server, analytics server software, data warehousing, data mining, data warehouse, data mining software, business intelligence data mining
    
Sybase
Published By: SAP     Published Date: Jan 04, 2010
There is growing evidence that more pervasive BI and analytics have a direct impact on competitiveness. Better decision making is more important when resources become restricted during a recession, so BI and analytics projects will still appeal to management. However, justifying large capital outlays for software will be challenging unless short-term benefits can be directly correlated with the investment.
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sap, data mart, business intelligence, analytics, business objects, supply chain, compliance, safety
    
SAP
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