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Published By: Cision     Published Date: Jul 08, 2016
The complexity of public relations can make measurement a Herculean task. Brands have diverse needs and objectives, along with an array of communication channels to choose from, which means those searching for a one-size-fits-all blueprint for measurement will struggle to prove true ROI. A custom measurement strategy that goes beyond vanity metrics is the only way to accurately track your progress, prove the value of individual campaigns and show the impact of those campaigns across departments.
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cision, public relations, roi, brand awareness, pr roi
    
Cision
Published By: Sitecore     Published Date: Oct 12, 2015
This new report outlines the must-have functionality to look for in a content management system so you’re able to deliver customer experiences with agility and precision. It explains the evolving definition of “web content management” and charts nine key capabilities to investigate.
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wcm, customer experience, cmx, content management, marketing, mcm
    
Sitecore
Published By: Adaptive Planning     Published Date: Dec 06, 2011
Are you getting as much value as you can out of your budgeting, forecasting, monthly reporting, and what-if scenarios? Are they integrated and aligned? Are they really creating strategic value? Join us for an informative webinar and learn how easy it can be to create exceptional value through FP&A in 2012.
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adaptive planning, nonprofit, finance, fp&a, budget, business decisions, value, reporting
    
Adaptive Planning
Published By: Adaptive Planning     Published Date: Dec 05, 2011
Join us for an informative webinar and learn how easy it can be to create exceptional value through FP&A. You will hear case studies describing how leading insurance companies worldwide have been able to move beyond Excel and save time, enhance companywide collaboration, and improve business decisions - ultimately resulting in higher revenues and profits. And you'll also see a demo of how Adaptive Planning's award-winning software creates value for insurance companies.
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finance, business, budget, insurance firms, fp&a, adaptive planning, revenue, profit
    
Adaptive Planning
Published By: IBM     Published Date: Jul 07, 2014
The IBM Institute for Business Value conducted a global study to investigate how organizations were creating value from an ever-growing volume of data obtained from a variety of sources. This resulted from data-derived insights, which then guided actions taken at every level of the organization. The findings identified nine levers that enabled the organizations to create the most value.
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ibm, midmarket, ibm global analytics study, analytics, business insights, profitability, big data, business analytics
    
IBM
Published By: Vehicle Tracking Solutions     Published Date: May 31, 2018
When implementing an enterprise fleet management and telematics solution, enterprise fleets, large and small, see significant value, cost-savings, and operational excellence that result in maximized profits across your organization's bottom line. This guide will assist you in learning about the wide range of benefits from a dynamic enterprise fleet management and telematics software and the latest features empowering fleets to make data-driven decisions that improve safety, efficiency, and productivity to drive long-term quantifiable success.
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Vehicle Tracking Solutions
Published By: Impact Radius     Published Date: Feb 13, 2015
Download this guide and learn: • The main concerns guiding purchasing decisions in the performance marketing space • A comprehensive overview of the major features offered in today’s marketplace • The differences between SaaS, affiliate network, and in-house solutions • Guidance in selecting a solution to fit your business objectives and marketing goals
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Impact Radius
Published By: CDW Symantec     Published Date: Aug 02, 2012
Read how chief information security officers (CISOs) view the state of mobile computing. This whitepaper discusses the importance of mobile enablement, policy updates, pertinent security practices and what organizations have done to secure their business mobility.
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ciso, mobile, computing, security, idg, symantec, managers, enterprise
    
CDW Symantec
Published By: Forcepoint     Published Date: May 14, 2019
The CISO, Head of Human Resources, CIO, and Chief Legal Council are not the cast of characters you would expect to see solve a data protection challenge. Yet, the GDPR’s far-reaching impact has forced teams who typically don’t work together to collaborate to solve a nuanced problem they never thought they would have. Get a firsthand account of how Forcepoint’s CIO, Meerah Rajavel prepared for the regulation including collaborating with all stakeholders to jointly determine how the regulation applied to each part of the business and implementing a path to compliance.
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Forcepoint
Published By: Fortinet EMEA     Published Date: Nov 26, 2018
If your organization is one of the 95% of enterprises that operate in the cloud, you are already grappling with cloud security. And if your organization is one of the 85% of companies that use multiple Infrastructureas-a-Service (IaaS) and Software-as-a-Service (SaaS) clouds, you have additional issues to consider. Compared to the days when organizations managed everything on-premises or only had a handful of cloud deployments, this new multi-cloud world exacerbates the expansion of the attack surface and makes threat containment and accountability more difficult. Further, pressure on security teams to protect everything in the multi-cloud environment is leading to reactive and expensive threat management. If you are a security leader tasked with meeting the challenges of a multi-cloud environment, eventually you’ll find that siloed cloud security strategies fall short of the mark. But don’t wait. Now is the time to consider a holistic security approach that reclaims control from dispa
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Fortinet EMEA
Published By: HP - Enterprise     Published Date: Nov 19, 2008
For a CISO, open source introduces a new source of risk and unique security challenge: how do you influence developers over whom you have no direct management control? Jennifer Bayuk, former CISO of Bear Stearns, provides insight on best practices for evaluating, deploying and managing open source code.
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business risk, security, application security, audit, risk, vulnerabilities, fortify, fortify software
    
HP - Enterprise
Published By: Ruckus Wireless     Published Date: Jul 11, 2018
In an era of "lean IT," the centralized management capabilities of cloud-managed Wi-Fi make it an attractive option to manage and maintain wireless LANs (WLANs) across multiple locations. The decision to move WLAN management to the cloud requires one key assurance: end-to-end security from user devices to the cloud. This means that user data must be protected over the WAN and in the data center. These security measures should not require on-staff WLAN security expertise to manage. And security measures should be largely transparent to users. This paper provides an overview of the security architecture of Ruckus Cloud Wi-Fi, as well as best practices for specific security scenarios.
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Ruckus Wireless
Published By: Cisco     Published Date: May 11, 2015
Workplace demographics are shifting; Millennials desire more mobility, flexible work schedules, and virtualized collaboration.
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recruiting, management, talent, connectivity. culture
    
Cisco
Published By: Cisco     Published Date: Aug 03, 2015
Workplace demographics are shifting; Millennials desire more mobility, flexible work schedules, and virtualized collaboration.
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Cisco
Published By: Cisco     Published Date: Jan 05, 2015
The data center has gone through many major evolutionary changes over the past several decades, and each change has been defined by major shifts in architectures. The industry moved from the mainframe era to client/server computing and then to Internet computing. In 2011, another major shift began: the shift to a virtual data center. This has been the primary driver in enabling customers to transition to the cloud and ultimately IT as a service. The shift to a virtual data center will be the single biggest transition in the history of computing. It will reshape all the major data center tiers: applications, storage, servers and the network.
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data center, consolidation, server virtualization, new applications
    
Cisco
Published By: Cisco     Published Date: May 14, 2015
The shift to a virtual data center will be the single biggest transition in the history of computing. It will reshape all the major data center tiers: applications, storage, servers and the network.
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data center, software, networking
    
Cisco
Published By: Cisco     Published Date: Aug 03, 2015
A day in the life of the modern executive
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Cisco
Published By: Cisco     Published Date: May 11, 2015
An infographic displaying the time usage and activities of a hypothetical executive.
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innovation, technology, efficiency, communications
    
Cisco
Published By: Cisco EMEA     Published Date: Nov 13, 2017
If this snapshot of working life looks familiar, keep reading. Cisco® technology can help the busiest executives not only stay in touch, but also get work done throughout the day.
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cisco, spark, daily, workplace, employee, management, optimization, efficiency
    
Cisco EMEA
Published By: Zendesk     Published Date: Dec 10, 2018
“O cliente tem sempre a razão” é uma máxima que a Zendesk leva muito a sério. O que o cliente quer? O que ele precisa? Esse é o foco de todas as atividades da Zendesk. De pequenas empresas que desejam crescer rapidamente e estabelecer suas marcas a grandes empresas que querem manter a fidelidade dos seus clientes, a Zendesk capacita corporações para que elas atendam, sem interrupções e em tempo real, a grandes bases de clientes nos canais que elas desejam, e utilizem dados e análises nas suas interações com os consumidores. Nesse ebook, você verá como organizações como a NatureBox, a Uber e a Instacart usam o Zendesk de maneiras inovadoras para criar experiências do cliente otimizadas e simples. Você aprenderá sobre: ? O fornecimento de suporte omnichannel personalizado em larga escala ? A personalização e manutenção de operações de suporte com facilidade ? O gerenciamento de fluxos de trabalho de suporte avançados para maximizar a produtividade ? A descoberta de informações sobre os c
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Zendesk
Published By: Zendesk     Published Date: Jan 04, 2019
“O cliente tem sempre a razão” é uma máxima que a Zendesk leva muito a sério. O que o cliente quer? O que ele precisa? Esse é o foco de todas as atividades da Zendesk. De pequenas empresas que desejam crescer rapidamente e estabelecer suas marcas a grandes empresas que querem manter a fidelidade dos seus clientes, a Zendesk capacita corporações para que elas atendam, sem interrupções e em tempo real, a grandes bases de clientes nos canais que elas desejam, e utilizem dados e análises nas suas interações com os consumidores. Nesse ebook, você verá como organizações como a NatureBox, a Uber e a Instacart usam o Zendesk de maneiras inovadoras para criar experiências do cliente otimizadas e simples. Você aprenderá sobre: ? O fornecimento de suporte omnichannel personalizado em larga escala ? A personalização e manutenção de operações de suporte com facilidade ? O gerenciamento de fluxos de trabalho de suporte avançados para maximizar a produtividade ? A descoberta de informações sobre os c
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Zendesk
Published By: AcquireWeb     Published Date: Jan 22, 2007
This article addresses one of the biggest challenges associated with e-mail marketing programs – establishing meaningful contact with customer targets in order to increase sales, while protecting and enhancing your brand. It illustrates that successful e-mail marketing designed to drive sales and build brands requires adopting a methodology that includes more precise prospect targeting, better permission-based models, a better overall consumer experience and better quality lists.
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email marketing, best practices, permission marketing, brand management, direct marketing, newsletter design, acquireweb, integrated marketing
    
AcquireWeb
Published By: AppNeta     Published Date: Oct 28, 2013
Learn about the four key questions you need to consider when making an informed decision about an APM solution and the critical features for modern application performance management.
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appneta, traceview, applications, application management, application management technology, apm, application performance management, performance management
    
AppNeta
Published By: Epson     Published Date: Jun 12, 2018
Competition is growing fierce for restaurants — and not all of it comes from other local dining establishments. With grocery stores and meal kit services offering additional convenient and affordable dining options for customers to choose from, and with many restaurants turning to faster and smarter automation methods to power their operations, now is the time for your restaurant to step up its game. Ultimately, what your restaurant needs to do is offer a complete experience for your guests. The only way to effectively do this is to understand the whole diner journey and how the decisions you make along the way affect it.
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Epson
Published By: Claravine     Published Date: Jan 03, 2019
Marketers have long struggled with the simple task of knowing which marketing spend is truly effective, and how to optimize that spend. At the heart of the issue lies the challenge of ensuring the data quality and consistency exists to make decisions based on real intelligence. Why is this a problem? First, effective tracking is reliant on the consistent, complete application of campaign tracking codes and associated metadata, which has traditionally been a manual, ungoverned process. Adding to this complexity has been the dramatic expansion of digital marketing point solutions, and the disparate teams expected to execute across each of these channels and geographies. The result is what you would expect—highly inaccurate, incomplete, and inconsistent data that must be manually cleaned before reporting is possible. Fortunately a solution exists. Progressive marketing leaders are implementing Digital Experience Data Management (DXDM), ensuring the rich, consistent insights critical to ma
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Claravine
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