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Published By: SAS     Published Date: Sep 25, 2008
This white paper provides a blueprint for action for senior marketers and decision makers across the enterprise. It provides straightforward advice on how to build a more durable and profitable customer base by building a more competitive business model, enabling customer-centric business strategies in a product-centric organization, turning expanding volumes of customer data into actionable insight for smarter decision making, and providing a roadmap for integrating technology to achieve competitive advantage.
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competitive advantage, customer data, data collection, business intelligence, customer intelligence, sas
    
SAS
Published By: Comcast Business     Published Date: Apr 14, 2016
The retail market is experiencing a revolution driven by emerging technologies— including mobile, communications and Internet commerce. Its impacts are being felt throughout the industry, affecting a change in the way retailers and their customers interact and business is conducted.
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comcast, retail experience, mobile, e-commerce, comcast business
    
Comcast Business
Published By: Comcast Business     Published Date: Jul 08, 2016
The retail market is experiencing a revolution driven by emerging technologies— including mobile, communications and Internet commerce. Its impacts are being felt throughout the industry, affecting a change in the way retailers and their customers interact and business is conducted.
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comcast, retail experience, mobile, e-commerce, comcast business
    
Comcast Business
Published By: Oracle     Published Date: May 22, 2012
With the growing number of channels for consumers to connect with your products from store kiosks to mobile devices and social networks, it is increasingly important that they are experiencing the the same consistent brand experience regardless of the channels they choose. This whitepaper describes 3 customer experience features to help guide your decisions about technology, organizational structure, and internal process.
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oracle, multichannel integration, marketing, customer experience
    
Oracle
Published By: Uberflip     Published Date: Jun 11, 2019
Personalized content experiences now play a key role in how we engage our customers throughout the buyer journey. With that, more and more companies are looking to invest in technology to help them create and manage personalized content experiences at scale. But with a growing list of vendors, it’s becoming increasingly difficult for organizations to pinpoint the right solution.
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Uberflip
Published By: TIBCO Software     Published Date: Feb 28, 2019
“Convergex takes a great deal of pride in making its clients’ interests and service needs of top priority,” says CIO Ann Neidenbach. “We like to tackle the industry’s toughest challenges—from complex trades to complex business solutions. Since regulation changes in 2008, there’s been a proliferation of places to trade. In the US alone, there are over 50 light pool (LIT) and dark markets. This makes it incredibly expensive, complicated, and very difficult for our customers to find best execution. They’re seeking liquidity and trying to figure out the best place to fill their orders. We’re trying to simplify that for them. “Convergex historically had consisted of several different affiliated companies, which meant that we had silos of trading systems, technology solutions and data. As a result, it was difficult to understand the revenue and profitability for each client across our businesses.” “My number one objective is to help us improve operational efficiencies, and I’m doing that in
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TIBCO Software
Published By: SundaySky     Published Date: Mar 06, 2018
Cox Communications has been a SundaySky customer for five years, running personalized video ad programs through traditional video publisher channels. At the end of 2016, Cox Communications expanded that program to Facebook to see if greater levels of personalization and performance could be achieved by combining the dynamic capabilities of SmartVideo technology with the reach of the Facebook ads platform. The program targets recent Cox website visitors on Facebook and delivers them a relevant video ad with offers related to products and services they had viewed on Cox.com. The program leverages SundaySky’s SmartVideo platform to achieve Cox’s online revenue goals of maximizing the number of revenue-generating orders on its website while also lowering the cost per acquisition (CPA) as the program optimizes.
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SundaySky
Published By: IBM     Published Date: May 31, 2012
Companies with a cohesive strategy for integrating digital and physical elements can successfully transform their business models - and set new directions for entire industries. To find out how to transform your business model to capitalize on today's digital age, download this executive report.
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ibm, business, crm, customer satisfaction, business analytics, technology
    
IBM
Published By: SAP     Published Date: Mar 28, 2011
Learn how SAP Business Communications Management and SAP Customer Relationship Management provide the technology foundation for communication-enabled business processes that result in simplified interactions across marketing, sales, and service processes.
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sap bcm, sap crm, cebp
    
SAP
Published By: Salesforce.com     Published Date: Jun 17, 2013
Get the CRM Technology Value Matrix that evaluates the usability and functionality of CRM solutions that support sales, marketing, and customer service for any-sized business.
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customer relationship management, crm, technology, value matrix, support sales, marketing, customer service, crm solutions
    
Salesforce.com
Published By: Vendor Guru     Published Date: Dec 21, 2007
Managing customer relationships profitably is a challenge many businesses face. Increasingly available information and customer choices translate into a decrease in automatic loyalty. New distribution and communication channels create more complex customer interactions. Implementing powerful technology enablers may be prohibitively expensive for many firms.
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crm, customer relationship management, crm solution, crm software, loyalty, customer loyalty, customer satisfaction, customer interaction, profitability, vendorguru, vendor guru, quinstreet, vendor guru general campaign
    
Vendor Guru
Published By: CA Technologies EMEA     Published Date: Sep 11, 2018
Modern solutions like CA PPM continue to raise the bar above last-generation IT demand management tools, continuously providing new features to ease the burden of the PMO, the financial manager, the resource manager and the product manager. In the last few years, new vendors looking to exploit the large and increasingly influential project and portfolio management (PPM) market have developed modules that “snap” into their SaaS platforms. These vendors claim their tools are easy to install, easy to manage and save customers money. It sounds too good to be true. And for most organizations, it is. Carefully consider whether you need a PPM solution that is only capable of providing low-level functionality for the project manager, or if your organization could benefit from PPM technology that provides 360-degree optics across your organization, delivers actionable business intelligence and enables extensive modeling and forecasting capabilities to make data-driven business decisions.
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CA Technologies EMEA
Published By: CA Technologies     Published Date: Jun 04, 2015
Enterprises that depend heavily on IT to deliver services to customers are constantly driven by market pressures to better develop and release new software features to meet growing demands. Facilitating the collaboration between development and IT operations and bringing application to market faster with high quality are crucial to today’s business success. This solution brief provides insights into the DevOps movement, why it matters and how you can cross the chasm to achieve better collaboration to deliver business value rapidly. You’ll learn how CA Technologies solutions for DevOps bring your portfolio of IT technology forward in a cadence of faster, more predictable releases, letting you confirm the results of each phase of the software life cycle toward positive business outcomes.
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CA Technologies
Published By: CA Technologies     Published Date: Jun 03, 2015
"Enterprises that depend heavily on IT to deliver services to customers are constantly driven by market pressures to better develop and release new software features to meet growing demands. Facilitating the collaboration between development and IT operations and bringing application to market faster with high quality are crucial to today’s business success. This solution brief provides insights into the DevOps movement, why it matters and how you can cross the chasm to achieve better collaboration to deliver business value rapidly. You’ll learn how CA Technologies solutions for DevOps bring your portfolio of IT technology forward in a cadence of faster, more predictable releases, letting you confirm the results of each phase of the software life cycle toward positive business outcomes."
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CA Technologies
Published By: SAP     Published Date: Nov 29, 2012
"Customer centric" is a term we can all be familiar with and with good reason: Customers buy products and contract for services ass well as contribute on social media and blog sites sharing information on your products. How can we analyze this info?
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analytics, sap, social media, customer centric, analytics technology
    
SAP
Published By: KPMG     Published Date: Jun 10, 2019
Technology plays a pivotal role in delivering the customer experience. Explore the forces moving CX to the top of the IT agenda. Read this report to discover: • how technology can help deliver what customers want • four areas where the CIO can make the biggest impact • priority actions for driving the CX agenda forward.
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KPMG
Published By: Datastax     Published Date: May 15, 2017
Customer experience might be a relatively new term, but the concept goes back millennia. In Ancient Greece, the retailer’s relationship with the customer was deep and personal, and that’s because the seller knew almost every customer extremely well. What happened? Mass distribution and mass marketing, for one. But now, thanks to technology, we are returning to being able to form a deep, personal relationship with the customer. Read this eBook to learn about the retailer’s journey from knowing the customer to depersonalization to using powerful technology to go back to the types of vendor-buyer relationships that existed thousands of years ago.
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datastax, customer experience, buying initiatives
    
Datastax
Published By: OracleSMB     Published Date: Jan 04, 2018
Sales drive growing companies, but net-new sales alone do not lead to profitability. New customers are expensive. To profitably grow, companies must focus on customer retention. And the key to customer retention is for all departments to be invested in the customer experience. The sales group needs to be able to provide service, and the service team needs to be able to sell. Customers demand it, and technology can deliver it.
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OracleSMB
Published By: Oracle Marketing Cloud     Published Date: Oct 06, 2017
Much of the customer experience is broken because the marketing experience is broken. But it’s not marketing’s fault. With legacy technology, marketers only get a distorted view of the customer because data silos cannot be shared across channels. In fact, a recent Forbes article states that “65% of marketers are not giving consumers what they want.” Read this guide to discover how to provide customer experiences that are managed as carefully as the product, the price, and the promotion of the marketing mix.
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Oracle Marketing Cloud
Published By: Oracle OMC     Published Date: Nov 30, 2017
Since the theme of this brief is to keep things simple, let’s be as simple and plain as possible: The customer experience (CX) is broken because the marketer experience is broken. However, it’s not entirely marketing’s fault. Legacy technology provides only a distorted view of the customer. That’s what creates the broken experiences. It’s the same technology that—while providing rich behavioral, demographic, and preference data—does not allow for silos of data to be shared across channels.
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Oracle OMC
Published By: Netezza IBM US     Published Date: Mar 27, 2012
For retail executives and analysts, who are dissatisfied with siloed, black-box, inflexible CRM and analytics solutions, the Customer Intelligence Appliance (CIA) is an appliance-based solution, that provides an integrated multi-channel view of customers, best practice reporting, and customer behavior segmentation and analytics accelerators.
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customer intelligence, technology, cia, analytics, reporting, analyst, customer intelligence appliance
    
Netezza IBM US
Published By: GoToAssist     Published Date: Oct 05, 2011
It is imperative in today's economy to not only gain customers but to keep them. Without the right set of tools and measurements, however, this can be a daunting task. Watch this on-demand webinar with Jill Griffin, author of Customer Loyalty, as she delves into practical tools you can use to measurably improve the satisfaction and brand attachment of high-value customers.
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citrix, webinar, customer loyalty, technology, tools, improve satisfaction
    
GoToAssist
Published By: Sitecore     Published Date: Sep 15, 2014
Are too many technologies preventing you from having a single customer view? Find out the latest customer lifetime value trends in the new Forbes Insights report.
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strategies, technology, customer, relationship, loyalty, profitability, sales, insight, acquisition, lifetime, association, revenue, benefits, resources, data
    
Sitecore
Published By: Sitecore     Published Date: Feb 25, 2015
Are too many technologies preventing you from having a single customer view? Find out the latest customer lifetime value trends in the new Forbes Insights report.
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content management, vendors, digital experience, optimization, web page, hosting, business, agenda
    
Sitecore
Published By: Business.com     Published Date: Oct 09, 2012
Credit cards are an integral part of modern business. Even customers who don't use credit will want to use debit or gift cards based around similar technology.
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credit card, processing, credit card terminal, business technology
    
Business.com
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