Application Delivery Controllers understand applications and optimize server performance - offloading compute-intensive tasks that prevent servers from quickly delivering applications. Learn how ADCs have taken over where load balancers left off.
Published By: Dell EMC
Published Date: Aug 07, 2018
The media and entertainment industry
was valued at $1.81 trillion in 2016,
and is expected to reach $2.14 trillion
by 2020. Activities within this industry
have grown over the last couple of years,
and now range from creating content for
movies, TV and games, to delivering that
content. This is increasingly performed
via on-demand data networks rather
than traditional over-the-air broadcasting,
watched over high resolution displays that
enhance the overall viewing experience
of the user, and even the latter is
being delivered from the same storage
repositories. Media production is also
now prevalent in areas not traditionally
associated with this activity, such as
training, museums, and education.
Content marketing is driving the way marketing organizations are engaging their audiences. In our consumer-empowered world, it’s become more difficult for marketers to cut through clutter and a lot more challenging to garner loyalty with their audiences. That’s why smart content delivered in context will make you stand out in the crowd. Read the modern marketing essentials guide on Content Marketing now.
In the increasingly competitive OTT market, competition for viewers is high. Providers must find ways to not just deliver compelling content, but to deliver compelling viewing experiences. In this whitepaper, you’ll learn about the critical challenges facing OTT providers today and how they can be overcome to provide the broadcast quality experiences viewers expect, regardless of the device in use or the viewers location in the world.
Are you ready to keep your subscribers happy and away from your competition?
Download this free white paper OTT 3.0: How to Build a Better Mousetrap and learn:
Why personalized content discovery is so important to viewers – and to the success of your business
How to avoid internet congestion by leveraging technologies like a CDN
The importance of global network scale to meet spikes in consumer traffic
The impact of advertising on viewer abandonment
Your online audience expects fast, flawless, secure experiences on any device in any location, every time. But whether you are delivering videos, your website, music, software or games, ensuring engaging online experiences from an increasing variety of devices around the world is a huge challenge.
Content delivery networks (CDNs) can significantly improve the user experience of your online audiences. But not all CDNs deliver the same level of service. Dos and Don’ts of Evaluating and Deploying a CDN provides tips on how to determine what is most important to your organization and how to choose a CDN that meets your needs.
Download this guide to learn:
The four major performance factors that can affect user experience
Why speed alone isn't an accurate measure of performance
How a content audit can identify performance bottlenecks
The role content storage can play in reducing costs and latency
How to decide what features are most important to your business
Can your business afford to lose $9,000 per minute?
According to the Ponemon Institute $9,000 is the average cost of an unplanned outage. In some cases the costs are much higher. The catalogue of cloud outages over recent years is well publicized and reads like a “who’s who” of the technology industry. It seems no one is immune.
But when it comes to delivering digital content, downtime isn’t the only concern. Today a poor user experience can be just as damaging as an outage. According to Limelight research, 78% of people will stop watching an online video after it buffers three times, and the majority of people will not wait more than 5 seconds for a website to load.
Organizations looking to deliver great digital experiences for their customers often choose to deliver that content using Content Delivery Networks (CDNs). Using multiple CDNs to deliver these digital content experiences promises even greater levels of availability and performance. But it brings with it a host of questi
There are a number of factors contributing to the growing popularity of streaming live events or offering content on demand, from anywhere, any time, on any device. Live streaming major sporting events such as the Superbowl or the Olympics is now a viable alternative to broadcast TV. And as Limelight’s 2017 State of Online Video report reveals, the average number of online viewing hours is almost six per week. However, as viewer expectations continue to rise, keeping audiences happy and engaged isn’t easy.
In this white paper we discuss current trends and what to expect in 2018. We examine the role Content Delivery Networks (CDN) can play in optimizing the delivery of online video content at global scale, and the technologies available to ensure the lowest latency delivery possible.
You’ll learn:
Why sports leagues are enthusiastic about live streaming their events
How content distributers can differentiate their services
The apparent challenges of delivering live and on demand v
Published By: Sitecore
Published Date: Feb 26, 2016
Mobile isn’t about devices, it’s about people. Understanding this helps mobile leaders deliver contextual content that creates personalized mobile customer experiences. With a mobile leadership mindset, you can build a platform for increasing engagement and loyalty – and driving better commerce results.
Video quality can be measured in multiple ways, but the primary metrics – playback reliability and image quality – are
the most critical. Get these right, and content providers are on their way to winning the loyalty of online audiences and
driving monetization. Get them wrong, and viewers will defect in a heartbeat. For live-streaming events, such as sports,
where there’s can’t-miss fast action, the ante is raised even higher.
In this white paper, we’ll explore why online video quality matters and the specifics of how it should be measured. Get
a peek “under the hood” to understand the core elements of video delivery that contribute to high-quality viewing
experiences. Most importantly, see why the choice of a content delivery partner is essential to your online video success.
This paper, which has been jointly developed by Akamai and Wuaki.tv —
an OTT service provider — covers the importance of satisfying viewer
expectations for a broadcast-quality experience by quickly and reliably
streaming video online. It explains why it is challenging to do so and outlines
best practices for online video delivery. It also explores the option of splitting
traffic across multiple content delivery networks (CDNs) versus tightly
integrating video player technology with a single CDN in order to improve
online video delivery in a strategic manner. Finally, the paper shows how
Wuaki.tv chose the latter option and boosted customer retention, customer
referrals, and revenues as a result.
Published By: Quantum
Published Date: Jun 20, 2017
In the past, the production of professional quality corporate videos was delegated to outside agencies. Corporate business units hired marketing firms and video production houses because those outside agencies were the only ones with both the required expertise and the expensive equipment needed to generate high-quality results.
Quantum teamed up with the Communications Media Management Association (CMMA) to survey their members—media production managers from leading enterprises—to learn more about the benefits and challenges of creating video in-house.
Download the eBook, “The Changing Landscape of Corporate Video Production” to get the following questions answered and more:
• Will in-house creative teams continue to ramp up in production?
• What video formats are they currently producing and delivering?
• How are they archiving their content?
• What challenges are in-house teams facing as they generate more content?
Today, that is changing. As the cost of video production technology drops, more corporations are recognizing the value of bringing production in-house. According to a recent report by Vidyard, 85% of businesses surveyed now have internal staff and resources producing videos in-house.
Web Content Management is becoming the focal point for companies who wish to deliver a truly seamless multichannel customer experience. The strategic importance of WCM is increasingly referenced in analysts' reports such as Forrester, which stress the importance for companies to move beyond using a CMS as a means to simply manage content and strategically utilise it to create digital experiences.
With that said, it is concerning that just 38% of this survey's respondents agree that their CMS facilitates a 'brand enhancing digital presence.' Download this report to learn more.
This report crtically evaluates digital experience providers and identifies the 13 most significant software vendors to research, analyse and score them.
Customers crave personalized experiences, but to meet this expectation, marketing teams are creating 10 times more content than ever before. Despite this, asset management is a stumbling block because of siloed shared drives and antiquated storage systems, making it difficult for companies to collaborate and deliver content quickly.
Customers crave personalized experiences, but to meet this expectation, marketing teams are creating 10 times more content than ever before. Despite this, asset management is a stumbling block because of siloed shared drives and antiquated storage systems, making it difficult for companies to collaborate and deliver content quickly.
Customers crave personalized experiences, but to meet this expectation, marketing teams are creating 10 times more content than ever before. Despite this, asset management is a stumbling block because of siloed shared drives and antiquated storage systems, making it difficult for companies to collaborate and deliver content quickly.
Published By: Socialbakers
Published Date: Jul 22, 2015
In this report, we delve into the way Dairy brands reach Fans and prospects on social media, examining what kinds of posts they make and seeing what Fans respond to most, to help your brand optimize your content for maximum engagement.
Published By: Sitecore
Published Date: Mar 27, 2017
It’s time to start treating your customers like the kings they are—by delivering relevant, contextual content, in real time, across all channels. Get started today by downloading our eBook.
Published By: Limelight
Published Date: Feb 16, 2018
People today expect to have a compelling, interactive, and engaging digital experience.
Few companies can exist without a website. In a lot of cases, the Internet is the main stream for their customers to gather information, and the performance of their website directly affects their business. So, what measures can companies take to prevent site delays and improve performance? This white paper will explain the mechanism of a CDN and points to consider when selecting a CDN service.
Published By: Limelight
Published Date: Feb 16, 2018
When it comes to delivering digital content, downtime isn’t the only concern. Today a poor user experience can be just as damaging as an outage. According to Limelight research, 78% of people will stop watching an online video after it buffers three times, and the majority of people will not wait more than 5 seconds for a website to load.
Organizations looking to deliver great digital experiences for their customers often choose to deliver that content using Content Delivery Networks (CDNs). Using multiple CDNs to deliver these digital content experiences promises even greater levels of availability and performance. But it brings with it a host of questions. In this paper we’ll explore the 5 things you should know about multi-CDN in order to determine if it might make sense for your business.