influencer

Did you know that the right influencer can produce content that's 11x more effective than banner ads? Driving awareness, engagement and delivering customer conversions, influencers are more important than ever. Download Pepperjam’s Guide to Influencer Marketing to learn more about: What makes influencer marketing so effective How to find the right influencers Handling challenges with influencer marketing Getting started with influencers Plus more!

Almost half of all retail purchasing journeys now involve a mobile device. This means shoppers have more choice, and exposure to more influencers that shape their buying decisions. Download this info-graphic now to learn how consumers are evolving and how tools like Workplace by Facebook can help overcome these new challenges in the retail industry.

The VMware 2016 State of the Digital Workspace Report was performed in July 2016 and is a study that examined digital workspace adoption among global organizations across industries. Data represents a survey of 1,263 business decision makers (BDMs) and IT influencers to examine the worldwide progress in transitioning from the client-server era to the mobile-cloud era. Respondents acknowledged that game-changing IT relies on organizations adopting a digital workspace that includes security and identify management as vital components. With realistic prospects of achieving astounding return on investment (ROI), even businesses that cited obstacles to adoption may want to consider taking another look at business mobility initiatives.

The VMware 2016 State of the Digital Workspace Report was performed in July 2016 and is a study that examined digital workspace adoption among global organizations across industries. Data represents a survey of 1,263 business decision makers (BDMs) and IT influencers to examine the worldwide progress in transitioning from the client-server era to the mobile-cloud era. Respondents acknowledged that game-changing IT relies on organizations adopting a digital workspace that includes security and identify management as vital components. With realistic prospects of achieving astounding return on investment (ROI), even businesses that cited obstacles to adoption may want to consider taking another look at business mobility initiatives.

Body: Almost half of all retail purchasing journeys now involve a mobile device. This means shoppers have more choice, and exposure to more influencers that shape their buying decisions. Learn consumers are evolving and how tools like Workplace by Facebook can help overcome these new challenges in the retail industry.

Da die Mobilität von Mitarbeitern weltweit zunimmt und Unternehmen mehr in Tablet- und Laptop-PCs investieren, überdenken Organisationen ihre laufenden Investitionen in traditionelle PCs. Dennoch schätzen Einkäufer von Unternehmens-PCs nach wie vor die Sicherheit und Leistung von Desktop-Computing-Lösungen. Ihrer Meinung nach helfen neue Formfaktoren wie Mikro-PCs dabei, die Produktivität von Mitarbeitern zu steigern und ein angenehmes technisches Arbeitsumfeld zu schaffen, dass Ihnen mindestens so wichtig wie eine hohe Sicherheit ist. Dell beauftragte Forrester Consulting mit der Durchführung einer kundenspezifischen Studie mit 103 Entscheidungsträgern und Influencern aus den Bereichen Business und IT-PC in Nordamerika. Erfahren Sie mehr über Dell Lösungen in Zusammenarbeit mit Intel®.

Da die Mobilität von Mitarbeitern weltweit zunimmt und Unternehmen mehr in Tablet- und Laptop-PCs investieren, überdenken Organisationen ihre laufenden Investitionen in traditionelle PCs. Dennoch schätzen Einkäufer von Unternehmens-PCs nach wie vor die Sicherheit und Leistung von Desktop-Computing-Lösungen. Ihrer Meinung nach helfen neue Formfaktoren wie Mikro-PCs dabei, die Produktivität von Mitarbeitern zu steigern und ein angenehmes technisches Arbeitsumfeld zu schaffen, dass Ihnen mindestens so wichtig wie eine hohe Sicherheit ist. Dell beauftragte Forrester Consulting mit der Durchführung einer kundenspezifischen Studie mit 103 Entscheidungsträgern und Influencern aus den Bereichen Business und IT-PC in Nordamerika. Erfahren Sie mehr über Dell Lösungen in Zusammenarbeit mit Intel®.

Learn why the next evolution of social marketing is Collaborative Marketing. Brands that are closest to those who buy, use, and advocate for their products win.

This report, conducted by SC Media and sponsored by Fidelis asked security leaders, decision makers and influencers what they were most concerned about, what their C-Suite was most concerned about, and what they’re doing (or planning to do) about it. As we start off 2018 it is clear that cybersecurity is ripe for transformation. The focus has shifted away from tactical technologies that provide more proverbial fingers in the dam and towards a strategic approach that focuses on delivering quantifiable improvement to the effectiveness and efficiency of security operations. Download this a research report to: See what executives and boards of directors care most about. See the top obstacles, gaps and concerns faced by security leaders. See where we are on the road to cyber maturity, as reported by your peers. See when security professionals prefer tactical approaches and when they prefer strategic plans.

The VMware 2016 State of the Digital Workspace Report was performed in July 2016 and is a study that examined digital workspace adoption among global organizations across industries. Data represents a survey of 1,263 business decision makers (BDMs) and IT influencers to examine the worldwide progress in transitioning from the client-server era to the mobile-cloud era. Respondents acknowledged that game-changing IT relies on organizations adopting a digital workspace that includes security and identify management as vital components. With realistic prospects of achieving astounding return on investment (ROI), even businesses that cited obstacles to adoption may want to consider taking another look at business mobility initiatives.

Les informations suivantes doivent servir de ressources aux directeurs financiers qui dirigent ou assistent leur organisation tout au long de sa migration vers le cloud. Elles ont pour objet de présenter les motivations, les coûts, les risques et les avantages de l'adoption du cloud, et de soulever des questions importantes en matière d'effectifs et de technologie, qui s'avèrent essentielles à la réussite de cette adoption. Elles visent également à permettre de mener des analyses de rentabilité, en mettant en valeur des mesures et des indicateurs spécifiques aux environnements cloud, capables d'influencer les résultats. Les conseils fondamentaux qui sont fournis sont tirés de conversations et d'entretiens directs entre Amazon Web Services (AWS) et les directeurs financiers d'entreprises clientes, qui représentent un large éventail de secteurs d'activité.

Dune London partnered with Curalate. Leveraging Curalate, Dune was able to source inspirational images from a variety of online sources and connect them to places of purchase. These sources included content created by customers, influencers, as well as Dune itself. In doing so, Dune was able to get more out of their existing investments in content while inexpensively acquiring compelling images from sources outside the organization.

Digital technology has completely changed how we discover products, engage with brands and share our experiences with others. Amazon revolutionized customer feedback and product reviews. Social media transformed the way people share word-of-mouth recommendations, connecting shoppers to off-the-cuff opinions, compelling visual content and real-life experiences from peers and influencers they follow and admire. Sure, TV, radio and print ads are still part of the mix but they hardly carry the same weight as they did in years passed. This statistic speaks volumes: 92% of consumers trust peer recommendations over branded advertising. With the advent of social media and digital technology, brands have a powerful new tool at their disposal that brings word-of-mouth to the masses: usergenerated content (UGC).

Podcast interview with Gerry Crispin of CareerXroads and Peter Clayton of Total Picture Radio on how recruiters are using Web 2.0 technologies to recruit, brand, collect data, and strategize new avenues in today's talent landscape.

Olapic is an innovator in visual content solutions, offering the technology and expertise to help brands create authentic, personalized, and effective customer experiences along their entire journey. Through user-generated content – content that is earned from consumers; influencer-generated content – content that is requested from specific creators; and enhanced branded content – existing image or long-form video content that is transformed into short form videos, Olapic helps brands get the right visual content, use it across marketing channels, and understand its impact on performance and ROI.

Learn from industry leaders on how to maximize omni-channel fulfillment, eliminating unnecessary costs and optimizing souring decisions. Read this ebook to learn about: How changing customer expectations require anywhere, anytime fulfillment of their orders and what this means for retailers How you can manage the rising cost and complexity of these increasing demand How AI technology can help you identify, and therefore minimize these costs, and determine the best sourcing decisions

Understanding how to optimize Omni-Channel Order Management is key to your business’ success. Today, consumers want seamless possibilities for selecting and receiving new products and services. Intelligent order management systems allows brands and retailers to make informed decisions on how to profitably satisfy customer expectations. It’s not just about understanding what you are offering in the present, but transparency and greater understanding of each aspect that impacts your inventory, fulfillment network, and capability to deliver across your channels.

This informative whitepaper that will help shape your PR decision making. Stats include: 43% of web traffic is driven by search engines 7 in 10 executives reported being more inclined to do business through organizations that are thought leaders Influencer campaigns did not exist 5 years ago...now brands swear by them Download now to learn more!

Learn how to power the transition to profitable growth by committing to change while also understanding the true value of key influencers, the impact of training, and how to secure buy-in from team members.

By utilizing these best practices from TapInfluence, you’ll increase your brand’s credibility while building goodwill and trust with potential customers. Incorporating the expert voices of industry influencers engages your audience, highlights brand integrity, and helps further your marketing goals.

Delivering the valuable content that consumers crave requires an authentic, organic, dedicated voice that leverages the reputations and experience of the people your consumers trust.

The rise of digital in the marketing mix has brought a whirlwind of change to the agency space, from work being brought in house to competition from consultancies and service providers. What an agency looks like in just five years is going to be tremendously different from the traditional model we know today.

Developing a successful influencer marketing strategy requires careful thought and planning. The worksheets in this workbook capture the consideration behind the strategies of many of our clients. They will guide you step-by-step through the process of developing a solid influencer marketing strategy for your brand. We suggest you start with worksheet #1, and then move through the remaining worksheets in order.

This study looks at the effects of influencer marketing on in store sales. The study uses point of sale data to compare purchases from consumers exposed to influencer content to a matched control group of consumers who did not see influencer content.

Developing a successful influencer marketing strategy requires careful thought and planning. The worksheets in this workbook capture the consideration behind the strategies of many of our clients. They will guide you step-by-step through the process of developing a solid influencer marketing strategy for your brand. We suggest you start with worksheet #1, and then move through the remaining worksheets in order.