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Published By: Oracle Marketing Cloud     Published Date: Oct 06, 2017
A recent Argyle survey found that nearly 60% of marketing organizations currently use some form of Account-Based Marketing (ABM), while 28% plan to use it in the near future. This shows the rising importance of ABM in the marketing mix. However, ABM does have its challenges. Almost 30% of the same respondents claimed that maintaining personalized, but consistent interactions with prospects was the most prominent challenge in ABM. For more insight on how marketing executives are optimizing ABM, download this survey.
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Oracle Marketing Cloud
Published By: Oracle     Published Date: Mar 22, 2019
Argyle CIO Webcasts, in partnership with Oracle, brings together top IT executives for an innovative, discussion-based webcast exploring the promises and perils of transformational technologies on the financial services industry.
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Oracle
Published By: Oracle     Published Date: Mar 22, 2019
Argyle CIO Webcasts, in partnership with Oracle, brings together top IT executives for an innovative, discussion-based webcast exploring the promises and perils of transformational technologies on the financial services industry.
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Oracle
Published By: BlackBerry Cylance     Published Date: Jul 02, 2018
Artificial intelligence (AI) seems to be on everyone’s mind. It powers natural language recognition within voice-powered assistants like Siri and Alexa, beats world-class Go players, and enables hyper-targeted e-commerce and content recommendations across the web, as we see with Amazon and Netflix. But recently, AI has begun actively expanding its footprint within the enterprise. Executives are trying to more fully comprehend what AI is and how they can use its insights into their data to better capitalize on business opportunities. This additional information can enable engaging with customers more productively and efficiently, forming an edge against the competition. Read more in our AI survey summary.
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artificial, intelligence, enterprise
    
BlackBerry Cylance
Published By: BlackBerry Cylance     Published Date: Apr 15, 2019
Artificial intelligence (AI) leads the charge in the current wave of digital transformation underway at many global companies. Organizations large and small are actively expanding their AI footprints as executives try to comprehend more fully what AI is and how they can use it to capitalize on business opportunities by gaining insight to the data they collect that enables them to engage with customers and hone a competitive edge. But, while AI may indeed be the frontier of enterprise technology, there remain many misconceptions about it. Part of the confusion stems from the fact that AI is an umbrella term that covers a range of technologies — including machine learning, computer vision, natural language processing, deep learning, and more — that are in various stages of development and deployment. The use of AI for dynamic pricing and targeted marketing has been in use for a while, but actual AI computing where machines think like humans is still many years from becoming mainstream. T
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BlackBerry Cylance
Published By: Rosetta Stone     Published Date: Jul 05, 2017
The top clients of enterprise language learning companies consist of global companies that recognize the value of multilingual employees. While companies understand the necessity of language learning, there is room for improvement in incorporating language learning into corporate culture. This report looks at what companies are doing in the realm of language learning, to understand what best-in-class organizations are doing, and to provide businesses aspiring to be truly successful on a global stage with strategies for incorporating language learning into their business model. Forbes Insights and Rosetta Stone surveyed 214 executives around the globe to find out if and how companies are training their employees to speak and work in more languages and what impact that training has on both the employees and the company. In addition, the narrative is rounded out with in-depth interviews with executives and experts.
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Rosetta Stone
Published By: Citrix Systems     Published Date: Jan 29, 2013
This paper provides IT executives with guidance to develop a complete BYOD strategy which gives people optimal freedom of choice while helping IT adapt to consumerization - at the same time addressing requirements for security, simplicity and more.
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ipad, android, tablet, mobility, byo, smartphone, citrix
    
Citrix Systems
Published By: Lucidworks     Published Date: Aug 24, 2016
This white paper discusses the imperative demand faced by organizations to create satisfying and relevant search experiences for their users. Executives who read this white paper will learn what it means to the overall organization to provide unified information access; the impact and benefits of and challenges to pursuing a strategy to unite information across an organization; and the strategies and examples of organizations that have effectively utilized tools to support unified information access in the pursuit of delivering a superior and more relevant search experience for their users.
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search experience, unified information access, lucidworks, information strategy, relevant search, ecommerce search
    
Lucidworks
Published By: Catalyst SF     Published Date: Feb 29, 2008
This white paper has been written for executives at media publishing and content companies interested in learning about the exploding “non-streamed” or portable video market and finding out about best practices for driving revenue through advertising in this medium.
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downloadable video, downloadable media, video, catalyst, catalyst sf
    
Catalyst SF
Published By: Bloomberg     Published Date: Dec 14, 2010
An open symbology framework for financial instrument identifiers can automate and accelerate transaction processes while driving out costs and introducing higher levels of transparency for effective risk management. Bloomberg explores open symbology in the securities industry. *Whitepaper content is specific to Financial Industry Executives*.
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bloomberg, open symbology, market identifiers, financial instruments, analytics
    
Bloomberg
Published By: Bloomberg     Published Date: Nov 29, 2010
An open symbology framework for financial instrument identifiers can automate and accelerate transaction processes while driving out costs and introducing higher levels of transparency for effective risk management. Bloomberg explores open symbology in the securities industry. *Whitepaper content is specific to Financial Industry Executives*.
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bloomberg, open symbology, market identifiers, financial instruments, analytics
    
Bloomberg
Published By: IBM     Published Date: Sep 16, 2014
In 2013, Bon Ton Stores invested in upgrading IT, continuing to update and expand its eCommerce sites, and launching a new mobile site supporting delivery of promotions and online purchasing. A central aspect of this technology upgrade involved the replacement of an x86 server environment, supporting eCommerce with ten IBM® PowerLinux™ 7R2 servers and IBM PowerVM® running IBM WebSphere® Commerce on SUSE Linux operating systems. This case study highlights of some of the key aspects of this significant migration and its results, including how Bon-Ton IT executives support the business and what they prioritize, why they decided to make this move, what performance and capability resulted, and how it affected full data center costs and business resilience.
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stack costs, online purchasing, promotion delivery, mobile retail
    
IBM
Published By: IBM     Published Date: Sep 16, 2014
In 2013, Bon Ton Stores invested in upgrading IT, continuing to update and expand its eCommerce sites, and launching a new mobile site supporting delivery of promotions and online purchasing. A central aspect of this technology upgrade involved the replacement of an x86 server environment, supporting eCommerce with ten IBM® PowerLinux™ 7R2 servers and IBM PowerVM® running IBM WebSphere® Commerce on SUSE Linux operating systems. This case study highlights of some of the key aspects of this significant migration and its results, including how Bon-Ton IT executives support the business and what they prioritize, why they decided to make this move, what performance and capability resulted, and how it affected full data center costs and business resilience.
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stack costs, online purchasing, promotion delivery, mobile retail
    
IBM
Published By: HP     Published Date: Mar 23, 2015
Increase productivity for small and midsize business with HP ProLiant Gen9 servers. Today, business executives are seeking ways to become more productive so that they can deliver new products and services faster, increase operational efficiencies, grow revenue, increase margin and gain market share. Increasing the productivity of IT resources and staff is critical for their success. New innovations now make it possible for small and midsize businesses (SMB) to leverage the performance and efficiencies that were once only affordable by large enterprises. Businesses of all sizes face similar issues as they look to grow their business efficiently.
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HP
Published By: HPE     Published Date: Mar 23, 2015
Increase productivity for small and midsize business with HP ProLiant Gen9 servers. Today, business executives are seeking ways to become more productive so that they can deliver new products and services faster, increase operational efficiencies, grow revenue, increase margin and gain market share. Increasing the productivity of IT resources and staff is critical for their success. New innovations now make it possible for small and midsize businesses (SMB) to leverage the performance and efficiencies that were once only affordable by large enterprises. Businesses of all sizes face similar issues as they look to grow their business efficiently.
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HPE
Published By: TIBCO Software     Published Date: Feb 14, 2019
Tips and best practices for data analytics executives Organizations today understand the value to be derived from arguably their greatest asset—data. When successfully aggregated and analyzed, data can unlock valuable insights, solve problems, improve products and services, and help companies gain a competitive edge. However, analytics executives face significant challenges in collecting, validating and analyzing data to deliver the right analytic insight to the right person at the right time. This e-book is designed to help. First, we'll explore the growing expectations for data analytics and the rise of the analytics executive. Then we'll explore a range of specific challenges those executives face, including those around data blending, analytics, and the organization itself, and offer best practices and strategies for meeting them.
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TIBCO Software
Published By: TIBCO Software     Published Date: Feb 14, 2019
Tips and best practices for data analytics executives Organizations today understand the value to be derived from arguably their greatest asset—data. When successfully aggregated and analyzed, data can unlock valuable insights, solve problems, improve products and services, and help companies gain a competitive edge. However, analytics executives face significant challenges in collecting, validating and analyzing data to deliver the right analytic insight to the right person at the right time. This e-book is designed to help. First, we'll explore the growing expectations for data analytics and the rise of the analytics executive. Then we'll explore a range of specific challenges those executives face, including those around data blending, analytics, and the organization itself, and offer best practices and strategies for meeting them. We'll also provide a short overview of TIBCO Statistica, an easy-to-use predictive analytics software solution designed to turn big data into your bigg
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TIBCO Software
Published By: Adobe     Published Date: Jan 31, 2013
In this Adobe white paper, How to Create a Data-driven Dynasty, Brent Dykes identifies the key areas executives should focus on to generate a greater return on their digital analytics investment.
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digital analytics, roi, increasing roi, digital governance, digital strategy
    
Adobe
Published By: KPMG     Published Date: Jun 06, 2019
Brands built around trusted technology enjoy increased customer loyalty and greater customer spend. This makes building technology that helps deliver a positive customer experience a strategic imperative for technology executives. Read this briefing to discover: • the trends pushing customer trust ever higher up the corporate agenda • how technology leaders can become the catalysts for customer trust • six priority actions for building technical and perceived trust.
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KPMG
Published By: GE Healthcare     Published Date: Feb 23, 2015
Given the wide range of technology options available, it's important for healthcare IT executives to pick the right image management technology and approach for a long-term sustainable solution delivering the desired performance and ROI. This whitepaper explores solutions for multi-layered neutrality, a standards-based framework for unifying medical images and clinical documents across the enterprise and community.
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ge healthcare, clinical data, healthcare technology, image management technology, medical imaging, data management, information technology
    
GE Healthcare
Published By: GE Healthcare     Published Date: Feb 23, 2015
Given the wide range of technology options available, it's important for healthcare IT executives to pick the right image management technology and approach for a long-term sustainable solution delivering the desired performance and ROI. This whitepaper explores solutions for multi-layered neutrality, a standards-based framework for unifying medical images and clinical documents across the enterprise and community.
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enterprise imaging, advanced visualization, universal viewer, centricity pacs, 3d imaging, radiology imaging solutions, diagnostic medical imaging, radiology medical imaging, medical imaging technology, medical imaging pacs, medical imaging systems, medical imaging services, medical imaging technologies, smart reading protocols, multi-modality reading, unified view of patient images, information technology
    
GE Healthcare
Published By: Epicor HCM     Published Date: Jun 07, 2012
Effectively justifying a new HR system or upgrading an existing one has always been something HR executives have had to contend with. In this white paper you will learn how to make the business case for a new HRIS to senior executives.
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epicor, human resources, hris, hr system, software
    
Epicor HCM
Published By: Cornerstone OnDemand     Published Date: Feb 12, 2015
Employees aren‘t quitting their jobs—they’re quitting their bosses. That’s bad news for organizations planning for innovation, succession, and market longevity. Human capital is an organization’s most valuable resource—and turnover is expensive not just in terms of sourcing, rehiring, and training costs, but also lost productivity. See how Employees, Managers, and Executives benefit from using a Unified Talent Management approach.
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cornerstone ondemand, employee engagement, leadership, development strategy, employees, high performing, operational leadership, business success
    
Cornerstone OnDemand
Published By: Esker     Published Date: Jan 14, 2019
Are you ready to rid your order management process from the pains of paper? Have you explored the advantages that automation could bring your department and entire company? If so‚ it’s time to sell order processing automation to upper management and other key stakeholders! Read our new white paper to discover how order processing automation in an ERP environment benefits the entire organization with: Cost savings due to fewer IT requirements and manual tasks Complete visibility and control thanks to customizable dashboards Improved employee productivity and customer satisfaction Opportunities to “grow lean” as order volumes increase Start building your business case and impressing top executives with your initiative by downloading the white paper today!
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esker, order processing automations, order management, knowledge management
    
Esker
Published By: Blue Coat Systems     Published Date: Jun 26, 2013
CISOs recognize the risk threats such as phishing, fake antivirus (AV), and search engine poisoning bring, and are anxious to invest in web security technology to safeguard users. Unfortunately, it’s not so easy. Many security executives are struggling to answer questions about the most effective approach. This ESG white paper from BlueCoat explains why some CIOs are struggling to manage security in an increasingly complex and mobile landscape, and offers advice for what they should be looking for in web security.
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web security, web threats, physical appliance, virtual appliance, saas, security, technology
    
Blue Coat Systems
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