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Published By: iCIMS     Published Date: Jul 12, 2013
iCIMS Social Distribution enables organizations to source, recruit, and hire the best talent through social networks with enhanced employee referral campaigns and automated job publishing.
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icims, recruiting, recruitment advertising, social recruiting, social media recruiting, social recruiting software
    
iCIMS
Published By: Kapost     Published Date: Jan 16, 2014
Today, the internet has changed the way buyers discover solutions. More people are meeting and researching vendors online than ever before. Your ideal customers are reading blog posts and articles, checking Facebook, Twitter, and LinkedIn profiles, and forming opinions based on what you say and share online. Before they call to get to know your company better, they turn to Google for answers and information. If a competing vendor appears smarter, more interesting, or more reliable than you, your buyers will reach out to them first. These online engagements have changed the rules of buyer/brand communications. So how can you and your company form meaningful relationships with buyers who are getting to know you long before they’ve been introduced?
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content marketing, content strategy, content management, content planning, content distribution, marketing campaigns, marketing campaign management, content marketing platform, content marketing software, editorial strategy, marketing campaign planning, content marketing best practices, content marketing companies, editorial content, content marketing workflow
    
Kapost
Published By: Xero     Published Date: Feb 18, 2014
From tweets to posts and even likes, this webinar covers the basics of social media marketing. Learn how your peers are leveraging social media in their practices and hear what works - and what doesn't.
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tweets, xero, xero marketing, social media, facebook, linkedin, email marketing, mobile marketing
    
Xero
Published By: Trapit     Published Date: Jun 02, 2016
To jump-start their social selling efforts, many companies turn to LinkedIn Sales Navigator. This ebook explains how you can extend the value of your Sales Navigator investment. Get answers to questions like: - What are the best practices for using Sales Navigator? - Which features should my sales team use? - What are some of the shortcomings of Sales Navigator? - How do I overcome those shortcomings and create a comprehensive social selling strateg
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linkedin, linkedin sales navigatior, social sales, social selling, social media, sales
    
Trapit
Published By: Trapit     Published Date: Jun 02, 2016
To be successful, sometimes you need to be pointed in the right direction. That’s where our cheat sheet comes in. It answers your burning questions – like these: - Why do sales reps need social selling? - What are the ground rules for social selling? - How do you set up your social profiles to attract buyers? - How do you write tweets and LinkedIn updates that will spark engagement? - How do you find your buyers on social networks?
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social selling, customer aquisition, trapit, social selling programs, content strategies
    
Trapit
Published By: Northeastern University     Published Date: Oct 01, 2015
Looking for a career change or considering the ways to maximize your career? Building your your LinkedIn profile to highlight your strengths, education and experience can help you establish your personal brand and market yourself to catch the attention of potential employers and recruiters. Browse this helpful guide, brought to you by Northeastern University, to learn about best practices for producing an attention-grabbing LinkedIn profile, while also exploring other LinkedIn tools and features to extend your network. Experience Northeastern.
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grad school, northeastern university, graduate studies, masters, mba, career growth, career change
    
Northeastern University
Published By: Northeastern University     Published Date: Oct 01, 2015
Looking for a career change or considering the ways to maximize your career? Building your your LinkedIn profile to highlight your strengths, education and experience can help you establish your personal brand and market yourself to catch the attention of potential employers and recruiters. Browse this helpful guide, brought to you by Northeastern University, to learn about best practices for producing an attention-grabbing LinkedIn profile, while also exploring other LinkedIn tools and features to extend your network. Experience Northeastern.
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grad school, northeastern university, graduate studies, masters, mba, career growth, career change
    
Northeastern University
Published By: Spredfast, Inc.     Published Date: Aug 30, 2011
In the Social Media Pocket Guide, discover best practices for developing full-scale programs. The guide outlines the business case, content strategy, real-world examples and measurement methods for the 6 best ways to use social media.
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spredfast, social media management, social media strategy, social media planning, twitter, facebook, linkedin, youtube, flickr, social business, engagement, awareness, monitoring, spredfast, brand awareness, customer care, lead generation, social media objectives
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Aug 30, 2011
Learn how to plan and execute successful social media initiatives with this 28-page framework including best practices on developing your social media strategy, writing day-to-day content and managing your social media team.
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spredfast, social media management, social media strategy, social media planning, twitter, facebook, linkedin, youtube, flickr, social business, engagement, awareness, monitoring
    
Spredfast, Inc.
Published By: Silk Road Technology     Published Date: Jul 30, 2014
Five years ago, many HR representatives put their hands over their ears and pretended they’d never heard the words “social media.” However, social media – which encompasses any internal or external online outlet that allows for two-way dialogue and includes websites such as blogs, Facebook, Instagram, LinkedIn, Pinterest, Twitter, Yelp, and YouTube – has only become more pervasive. In fact, according to Laura Friedel, a partner in Levenfeld Pearlstein’s Labor and Employment Practice Group, 75 percent of employees currently access social media on their mobile devices while at work and 67 percent do so more than twice a day.
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silkroad, social media, legal risks, facebook, instagram, linkedin, pinterest, twitter, yelp, employees
    
Silk Road Technology
Published By: TheMarketingScope     Published Date: Oct 28, 2015
You have to think holistically with a full funnel solution that can deliver content, drive real results and offer mutual value to your business and to customers at the same time.
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linkedin, marketing funnel, content management, content strategy, customer engagement
    
TheMarketingScope
Published By: TheMarketingScope     Published Date: Oct 28, 2015
Everything you need to know about marketing on LinkedIn, written both strategically, and instructionally. It’s your one-stop shop to the vast opportunities that await—increase awareness, influence perception, generate high quality leads, and ultimately drive revenue.
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linkedin, lead generation, brand awareness, marketing strategy, sales pipeline, prospecting, lead nurturing
    
TheMarketingScope
Published By: DocuSign     Published Date: Apr 12, 2017
Download this case study to learn how LinkedIn increased revenue 5x faster by making the switch to DocuSign in their sales department. Learn how you can do the same too for your sales organization.
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DocuSign
Published By: DocuSign     Published Date: Apr 12, 2017
Compilation of three customer success stories for: LinkedIn, Cision, and HotelTonight, plus DocuSign for Sales Department Brief.
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DocuSign
Published By: Act-On     Published Date: Oct 09, 2015
LinkedIn has evolved into a powerful lead generation tool for many businesses. Its features, like Publisher and Groups, lend themselves well to connecting businesses with prospects. With so many great features, it can be quite challenging to figure out how to use the ones that best fit your needs. To help you navigate your way through LinkedIn, we’ve put together 10 things you should be doing today to make the most of LinkedIn.
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reachmail, linkedin, b2b best practices on linkedin, b2b companies
    
Act-On
Published By: Madison Logic     Published Date: Dec 13, 2010
Please register for this case study to learn more about how you can monetize your LinkedIn group while also adding value for your users.
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lead generation, linkedin, linked in, white papers, case studies
    
Madison Logic
Published By: Blue Coat Systems     Published Date: Oct 25, 2011
The WebPulse delivers fast and effective Web 2.0 threat protection for 75 million users worldwide. Find out more about how WebPulse can protect you!
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webpulse, defense, malware, security, protection, blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway, application performance monitoring
    
Blue Coat Systems
Published By: Act-On     Published Date: Jul 08, 2015
To help you navigate your way through LinkedIn, we’ve put together 10 things you should be doing today to make the most of LinkedIn.
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b2b, social media, marketing strategy, guide
    
Act-On
Published By: Hewlett Packard Enterprise     Published Date: Mar 29, 2017
Join this dynamic LinkedIn group to be part of the cyber-security education conversation to gain an understanding for the best practices to improve security. Learn why HP says 64% of IT managers believe their printers are infected with malware, but only 45% of those IT professionals consider printers to be a medium or high risk vulnerability. The first responsibility of IT professionals is to make sure their company’s information is secure and today any device can become an access point threat. Printers and MFPs can be the Achilles’ Heel of any cyber-security plan and are a goldmine for hackers looking to steal pertinent information. Join the conversation and learn what’s necessary to protect your company.
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hewlett packard, printer security, information technology
    
Hewlett Packard Enterprise
Published By: Gold Lasso     Published Date: Oct 02, 2008
Integrating Email Campaigns with New and Existing Mediums.  This white paper is a review of the "why's" and "how's" of email integration with other marketing mediums.
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goldlasso, social network, myspace, facebook, linkedin, blogs, advertising
    
Gold Lasso
Published By: BatchBlue Software     Published Date: Mar 27, 2009
Even though you may not be familiar with the term “social media”, chances are you’ve heard about it or maybe even are using it to communicate in your personal life. But is social media successfully making the crossover from personal pastime to business tool? This blue paper outlines the different types of tools in the social media toolkit and proposes ways they can be used to promote your brand, communicate with your customers and help grow your business.
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social media, matternow, communications, brand management, media toolkit, marketing communications, myspace, youtube, facebook, social networking, internet advertising, linkedin, twitter, blogs, weblogs, microblogging, pownce, flickr, del.icio.us, dig
    
BatchBlue Software
Published By: MoreVisibility     Published Date: May 07, 2012
LinkedIn connections and groups foster a lot of interaction among professionals, who can discuss their respective industries and job functions. Learn more about the three main opportunities for you to become a master link builder on LinkedIn.
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morevisibility, marketing, social media, emerging marketing, internet marketing, web analytics
    
MoreVisibility
Published By: Berkshire Associates     Published Date: Aug 30, 2010
Does your workforce have a social media policy established? According to a study commissioned by Robert Half Technology, an IT staffing company, "Fifty-four percent of U.S. companies say they've banned workers from using social networking sites like Twitter, Facebook, LinkedIn, and MySpace, while on the job."
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social media, human resources
    
Berkshire Associates
Published By: Berry Network, Inc.     Published Date: Oct 01, 2010
Using Social Media for Business Marketing helps organizations understand social media to harness the power for their marketing needs.
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social media, business, social network, marketing, twitter, facebook, linkedin, branding
    
Berry Network, Inc.
Published By: iCims     Published Date: Jan 17, 2013
Check out this free webinar recording on ways to simplify social recruiting through technology.
Tags : 
recruiting, social media, social recruiting, human resources, icims
    
iCims
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