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Published By: OneUpWeb     Published Date: Jul 27, 2010
Separate fact from fiction with Oneupweb's new white paper on social media. By now you've heard the buzz about social media, and it's true, it is a cornerstone for branding, sales growth and PR.
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oneupweb, usability, driving sales, e-commerce, ecommerce, task, clickability, demographics
    
OneUpWeb
Published By: OneUpWeb     Published Date: Nov 23, 2010
Does social media marketing really work? How do you separate fact from fiction as you navigate your way through the buzz about "going viral"? Amidst the chatter about Twitter, Facebook, FourSquare, Digg, Delicious, and Linked In-what will really get your business ahead? Tune in to find out as Oneupweb CEO Lisa Wehr and Social Media Director, Maureen Michaels team up to unveil the truth.
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oneupweb, usability, driving sales, e-commerce, ecommerce, task, clickability, demographics
    
OneUpWeb
Published By: HERE Technologies     Published Date: Apr 04, 2019
Artificial Intelligence (AI) has already begun to improve targeting, segmentation, media buying and planning in the advertising industry. AI algorithms can extract complex patterns from vast numbers of data points, and in so doing, are able to self-correct and learn patterns. The revenue potential that improved personalization, segmentation and targeting that AI provides to marketers is huge. At HERE Technologies, we are placing AI and machine learning at the center of our products and services. We see the opportunity in automated machine learning to enrich the targeting and effectiveness of mobile advertising campaigns in real time. But the outcome of implementing such technology depends on the quality of data being fed into it from the outset. AI wouldn’t be as helpful if it’s being used alongside questionable location data or audience data. HERE’s location data provides a strong thread that can be woven throughout every stage of the media buying process, offering more context and
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Riverbed     Published Date: Jul 17, 2013
Retail company, Media Markt, deployed Riverbed Cascade® for complete network and application visibility. Media Markt also implemented a WAN optimization solution from Riverbed which reduced backups from hours to minutes. Media Markt has recently opened up retail stores in China and plans to open up many more across the country. The Riverbed solutions will enable the company to quickly and easily identify and fix problems across its network and scale its backup systems without compromising data backup speeds.
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mediamarkt, riverbed cascade, riverbed, cascade, wan, network, retail, data backup
    
Riverbed
Published By: Tenable     Published Date: Feb 27, 2019
"With the number of vulnerabilities on the rise, and their severity increasing, how can you identify the biggest cyber threats to your business – and know what to fix first? Download the “3 Things You Need to Know About Prioritizing Vulnerabilities” ebook now to: -Discover the 3 critical steps to building an effective vulnerability remediation plan -Explore the pitfalls of popular prioritization approaches -Learn next steps you can take today to dramatically reduce the list of vulnerabilities you need to remediate If you’re looking for answers to questions like “Where should we prioritize based on risk?” and “Which vulnerabilities are likeliest to be exploited?” this quick read is an excellent way to get started. Download the free ebook now."
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Tenable
Published By: Fidelis Cybersecurity     Published Date: May 15, 2019
This report, conducted by SC Media and sponsored by Fidelis asked security leaders, decision makers and influencers what they were most concerned about, what their C-Suite was most concerned about, and what they’re doing (or planning to do) about it. As we start off 2018 it is clear that cybersecurity is ripe for transformation. The focus has shifted away from tactical technologies that provide more proverbial fingers in the dam and towards a strategic approach that focuses on delivering quantifiable improvement to the effectiveness and efficiency of security operations. Download this a research report to: See what executives and boards of directors care most about. See the top obstacles, gaps and concerns faced by security leaders. See where we are on the road to cyber maturity, as reported by your peers. See when security professionals prefer tactical approaches and when they prefer strategic plans.
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Fidelis Cybersecurity
Published By: CrowdStrike     Published Date: Feb 01, 2017
This year’s Cyber Intrusion Services Casebook focuses on in-depth digital forensics, incident response (IR) and remediation services performed on behalf of actual CrowdStrike clients. Real-life examples drawn from notable CrowdStrike Services IR engagements in 2016 — including the now-infamous hack of the Democratic National Committee (DNC) —are covered with an emphasis on best practices organizations can follow to identify and eject attackers before a devastating breach occurs. Download this report to learn: • How CrowdStrike’s Falcon OverWatch and professional services teams discovered and attributed the DNC intrusion to nation-state threat actors FANCY BEAR and COZY BEAR • The gaps in security processes and planning that your organization can address now to stop the next breach • The specific tactics, techniques and procedures (TTPs) a range of nation-state and eCrime adversaries used to penetrate their victims’ defenses, and how they attempted to cover their tracks
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CrowdStrike
Published By: Oracle Marketing Cloud     Published Date: Oct 05, 2017
Gone are the days of advertising where marketers were mainly charged with branding, awareness, and recall. Today’s Modern Marketers (and advertisers) must be technology and data-driven experts as well as brand champions and storytellers. eMarketer predicts that programmatic ad spending will be over $20 billion in 2016, more than double the amount seen in 2014. Read this guide to determine how you can use programmatic advertising to deliver a consistent return on your ad investments.
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Oracle Marketing Cloud
Published By: Spredfast     Published Date: Aug 24, 2018
Uncover the 8 essential elements for a successful social campaign with our Social Campaign Planning Checklist. This list will help your next campaign run smoothly and successfully.
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social campaign strategy, social media campaign, best social media campaigns, social media marketing campaign, marketing campaign ideas, successful social media campaigns, social marketing campaigns, social media campaign ideas
    
Spredfast
Published By: Sprinklr     Published Date: Jan 05, 2018
During a data breach, social media can be a friend or your worst foe. Here’s how to develop a crisis management plan that utilizes social media.
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data breach, social media, hacked, hack, data, breach, sprinklr, crisis management
    
Sprinklr
Published By: Teradata     Published Date: May 02, 2017
even West Media (SWM) is Australia’s leading multiple platform media company with a market-leading presence in broadcast television, magazine and newspaper publishing, and online. To support its unprecedented broadcast of the Rio de Janeiro 2016 Olympic Games, SWM integrated the world’s first production implementation of the Teradata Database running on Amazon Web Services (AWS) into its existing data ecosystem. This enabled the delivery of critical insights during the event and helped directly drive audience engagement with SWM’s digital products, resulting in the creation of a powerful audience asset that that now informs their broadcasting, marketing, and advertising plans. Find out how with in this case study.
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data management, data system, business development, software integration, resource planning, enterprise management, data collection
    
Teradata
Published By: Avaya     Published Date: Dec 18, 2013
Your contact center is a hotbed of activity, constantly processing calls and emails, chats and social media posts, problems and solutions. As a result, it generates the kind of “big data” that other departments wish they had. But collecting that data is just the beginning. The next step is turning it into a plan of action.
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avaya, big data, contact center, social media
    
Avaya
Published By: Sprinklr     Published Date: Feb 28, 2018
"Complacency is kryptonite for customer care. It’s an evolving organism that requires speed and constant attention, and that’s why it’s imperative to stay up-to-date. Download for help with handling the complexities of social media, driving engagement, and increasing retention."
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social customer care, customer care, customer care program, customer service, social customer service, social media customer service, social media, social
    
Sprinklr
Published By: Group M_IBM Q119     Published Date: Jan 10, 2019
It is breathing life into our existing energy resources and creating new opportunities. Better use of data has visible, tangible and immediate results. It is helping energy companies become safer, more reliable and more efficient. This is good for both our wallets and our planet. For more information visit: www.ibm.com/energy or watch our webinar here
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Group M_IBM Q119
Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
It is breathing life into our existing energy resources and creating new opportunities. Better use of data has visible, tangible and immediate results. It is helping energy companies become safer, more reliable and more efficient. This is good for both our wallets and our planet. For more information visit: www.ibm.com/energy or watch our webinar here
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Group M_IBM Q4'19
Published By: Darktrace     Published Date: Aug 30, 2019
The Industrial Immune System is a fundamental AI platform for OT cyber defense. The self-learning technology passively learns what ‘normal’ looks like across OT, IT and industrial IoT, allowing it to detect even the subtlest signals of emerging cyber threats in real time. Martin Sloan, Group Head of Security, Drax: “I often describe Darktrace as life insurance. It catches anomalous behavior and deals with the incident immediately.” Find out how AI is being using to defend Drax power station, the largest coal-powered plant in the UK. Read this case study to find out how Darktrace’s Industrial Immune System can protect your entire digital infrastructure.
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Darktrace
Published By: IBM APAC     Published Date: Mar 19, 2018
Unstructured data has exploded in volume over the past decade. Unstructured data, media files and other data can be created just about anywhere on the planet using almost any smart device available today. As the amount of unstructured data grows exponentially, customers using this data need to be able to take advantage of the right storage solutions to support all of their file and object data requirements. IBM® recently added a new storage system to their Spectrum product family, IBM Spectrum Network Attached Storage (NAS). IBM Spectrum NAS adds another software-defined file storage system to IBM’s current unstructured data storage solutions, IBM Spectrum Scale™ and IBM Cloud Object Storage (COS). Below, we will discuss the three systems and supply some guidance on when and where to use each of them.
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IBM APAC
Published By: Oracle OMC     Published Date: Nov 30, 2017
Innovative delivery and content is THE currency in advertising and only programmatic platforms can deliver the value to the advertiser to ensure the return on these immersive media formats. That movement happened quickly and brands had to still find a way to connect and with the accountability being included, could finally measure success based on more than recall or click through rate (CTR). Programmatic advertising provides for repeatable, automated advertising that allows for exponential success and accountability, which is precisely what advertisers historically were missing and continually seek.
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Oracle OMC
Published By: Actiance, Inc.     Published Date: Jan 15, 2015
Social Media Risks and Benefits for the Pharmaceuticals Industry Drug makers are just beginning to realize how social networks can improve business processes. Social media helps your organization share information and exchange ideas with your customers quickly, but doing so can involve considerable risk. That’s because social media is subject to the scrutiny of regulators, legislators, and litigators. So, what seems like a spoon full of sugar is often a tough pill to swallow when you consider regulatory requirements from agencies like the FDA. On top of that, increasing litigation has made it a business requirement to consider solutions that help bring down skyrocketing legal costs. Not having technology in place to help manage these requirements and increasing risks, or doing so without careful planning, can be a costly mistake. Read this paper to gain an understanding of: What the regulatory landscape of the pharmaceuticals industry looks like What concerns you should be aware of f
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social media, increased risks, business processes, regulatory requirements
    
Actiance, Inc.
Published By: AmVenture     Published Date: May 23, 2017
As a small business owner, it’s easy to get wrapped up in what needs to be done today, because it is what’s sitting directly in front of you. It’s so immediate and urgent, so how can you ignore it? However, to prepare for long-term success, business owners have to be willing to consider the larger picture and plan for the future. We focus on the top 7 threats you need to consider – and take action upon now – to protect your small business.
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small business, catastrophe, prevent, business, future
    
AmVenture
Published By: MasterControl     Published Date: Oct 08, 2019
Metrics reign supreme in manufacturing, which means any new technology must be evaluated on its ability to drive measurable, scalable impact to your production operations, product quality and site performance. MasterControl has been helping companies ensure product quality and compliance for over 20 years — but often those metrics are about mitigating long-term risk versus driving real-time operational gains. That is until now. The new MasterControl Manufacturing Excellence solution delivers the next generation of digital production records to drive immediate improvement to plant operations and product quality.
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MasterControl
Published By: Aruba Networks     Published Date: Nov 15, 2013
Whether you are an early adopter who has already started planning, or like several organizations, unsure of your next step, the following guidelines will help you prepare and plan for a successful migration to an 802.11ac WLAN.
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just media, aruba networks, emea, audit infrastructure, migrate to 802.11ac, hardware replacement, gigabit wifi, optimize to leverage
    
Aruba Networks
Published By: Aruba Networks     Published Date: Nov 15, 2013
Le standard de transmission 802.11ac est en passe de devenir la norme du Wifi nouvelle génération. La vitesse gigabit et l’amélioration des capacités et de la fiabilité offertes par le standard 802.11ac aux réseaux LAN sans fil (WLAN) se révèlent être d’inestimables atouts face à la croissance rapide du nombre d’utilisateurs, d’appareils et d’applications mobiles. Que vous soyez un adepte précoce ayant déjà commencé à tout planifier ou, comme bon nombre d’entreprises, encore hésitant concernant la marche à suivre, n’hésitez pas à télécharger ce guide en cinq étapes qui vous aidera à préparer et à planifier une migration réussie vers un réseau WLAN 802.11ac.
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just media, aruba networks, emea, audit infrastructure, migrate to 802.11ac, hardware replacement, gigabit wifi, optimize to leverage
    
Aruba Networks
Published By: Aruba Networks     Published Date: Nov 15, 2013
802.11ac ist auf dem besten Weg der neue Standard für Next-Generation Wi-Fi zu werden. Dieser neue 802.11ac Standard für Wireless LANs (WLANs) gewährleistet Gigabit-Geschwindigkeit, verbesserte Leistung und erhöhte Zuverlässigkeit und deckt damit alle Anforderungen ab, die durch die stetig steigende Zahl an mobilen Usern und mobilen Geräten sowie die verstärkte Nutzung von mobilen Applikationen entstehen. Ob Sie ein Early Adopter sind und bereits angefangen haben zu planen oder wie viele Unternehmen noch abwarten, laden Sie sich unsere Anleitung herunter und Sie erfahren, wie Sie in nur fünf Schritten ein 802.11ac WLAN aufsetzen können.
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just media, aruba networks, emea, audit infrastructure, migrate to 802.11ac, hardware replacement, gigabit wifi, optimize to leverage
    
Aruba Networks
Published By: Aruba Networks     Published Date: Nov 15, 2013
802.11ac va por buen camino para convertirse en el modelo para la próxima generación de Wi-Fi. La velocidad de transmisión de gigabits, su capacidad mejorada y la fiabilidad que proporciona 802.11ac a las redes inalámbricas LAN son amplificadas ya que el número de usuarios de móviles y dispositivos, así como el uso de aplicaciones continúan creciendo a gran velocidad. Tanto como si usted es uno de los primeros que ya han empezado a planificarse como si, al igual que les sucede a diversas organizaciones, no está seguro de qué es lo siguiente que debe hacer, descárguese esta guía en cinco pasos que le ayudará a prepararse y planificar una migración exitosa a WLAN 802.11ac.
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just media, aruba networks, emea, audit infrastructure, migrate to 802.11ac, hardware replacement, gigabit wifi, optimize to leverage
    
Aruba Networks
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