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Published By: Affirm     Published Date: Jan 22, 2016
This article discusses how webrooming affects retailers and how online merchants can respond to maximize conversions on their sites.
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affirm, webrooming, online retail, ecommerce
    
Affirm
Published By: Affirm     Published Date: Jan 22, 2016
Tradesy is a leader in designer fashion resale for women. The company recently partnered with Affirm to offer installment financing at the point of sale. It's been a perfect fit, with Tradesy seeing a 14% increase in conversions and a 34% increase in revenue per customer thanks to Affirm. This case study examines how Tradesy was able to get such positive results and whether this can work for other online retailers.
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affirm, tradesy, financing, user experience, revenue, ecommerce, purchase
    
Affirm
Published By: G/O Digital     Published Date: Sep 13, 2016
• Getting and staying in front of shoppers is key. 55 percent of respondents would be somewhat to very likely to click on a retargeted ad from a previous website they had visited. • Reviews make a difference to the consumer. Only 8 percent of respondents said online reviews never factor into their decision to purchase at a local retailer. • Relevant Facebook ads work for local retailers. Almost 1 in 2 respondents would be likely to click on a Facebook ad that aligns with their personal needs and interests.
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retail consumers, local stores, consideration phase, repeat customers, consumer survey, social media, facebook ads
    
G/O Digital
Published By: Zebra Technologies     Published Date: May 02, 2018
Today’s shoppers demand technology-enabled experiences that straddle clicks and bricks. They want better prices, more choices, next-day delivery and easy returns. They want a quick, friction-free product search and purchase experience, and they want it right now. How can retail technology help you satisfy them? Our 10th annual Shopper Vision Study surveyed thousands of consumers throughout North America, Latin America, Asia-Pacific, Europe and the Middle East, asking the questions that really matter to find out what shoppers really want—giving you the insight you need to be their preferred retailer, both in-store and online. The New Retail Mandate: Shopper Vision Study reveals exactly what your customers are thinking, what their habits are and how retail technology can help you be more effective. Download the Shopper Study today to learn how today’s smartest retailers use emerging technology to manage inventory, enrich the shopping experience and keep shoppers satisfied.
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shopper, study, technology, product
    
Zebra Technologies
Published By: Zebra Technologies     Published Date: May 02, 2018
The exponential growth of omnichannel shopping and ever-burgeoning demand for faster merchandise deliveries is redefining the supply chain’s distribution of consumer products goods. A seminal shift in how shoppers increasingly buy via multiple touch points — online from desktop computers, mobile devices and in-store — has created the need for the “smarter” warehouse to serve today’s connected consumer. As retailers look to merge their brick-and-mortar and online operations to cut costs and boost efficiency, warehouse management systems must keep pace. For this report, Zebra Technologies analyzed the state of the warehousing marketplace among firms in the US and Canada with at least $15 million in annual revenues. The online survey asked IT and operations personnel in the manufacturing, retail, transportation and wholesale market segments to share their insights and business plans over the next five years, in light of a rapidly changing industry.
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warehouse, merchandise, delivery, demand, devices, computers
    
Zebra Technologies
Published By: BrickWork Software     Published Date: Oct 24, 2017
80% of store customers begin their journey to your store online. Retailers need to capitalize on the new digital-to-store customer journey. To identify and convert online shoppers who prefer to purchase in-store, you need to understand offline intent. In this guide, we answer these questions: ? What is offline intent? ? Why does it matter? ? What can brands and retailers do to capture it?
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BrickWork Software
Published By: BrickWork Software     Published Date: Oct 24, 2017
Learn how Brickwork helped a leading retail brand implement a seamless shopping experience to drive online customers to brick-and-mortar stores. When a cutting-edge retailer discovered a need for a robust digital-to-store solution, they turned to Brickwork. Read this case study to learn how Brickwork’s integrated SaaS platform delivered: ? Increased digital-to-store conversions ? Higher average order value of in-store purchases ? Insight into the retailer’s highest-value customers
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BrickWork Software
Published By: BrickWork Software     Published Date: Oct 24, 2017
Why retailers need to leverage digital to drive more than just online sales. It’s no secret that e-commerce has upended the retail industry. With the success of Amazon, the popularity of shopping online, and the incredible reach retailers now have thanks to digital marketing, many observers and analysts have predicted the death of brick and mortar. However, the fact that 87% of major retail purchases are still made in-store means that today’s retailers cannot rely on e-commerce alone. In this white paper, we explore: The implications of the shift to online retail Why e-commerce isn’t enough What customers really want The value of brick and mortar How to leverage digital to drive sales
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BrickWork Software
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"Amazon is the land of plenty. It’s easy to see why more consumers start their online product searches on Amazon than Google. But with so many moving pieces to the Amazon puzzle, it’s important to step back and see where your listings stand from your consumer’s point of view. How does the results page break down? Do your products stand out? Or are they easy to miss? Most important, do your products even show up? In this eBook, we’ll break down the main components of the Amazon results pages and what they mean for retailers, including: - Amazon search results - Amazon Buy Box - Advertising on Amazon"
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ecommerce, retail, amazon, advertising, selling online, online shopping, online advertising, marketing, marketplace
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"If you’re an online retailer, you’re already familiar with the selling power of Amazon. With more than 304 million active user accounts and 43% of all online retail sales in the US going through the marketplace, this e-commerce giant’s influential position continues to expand. In this eBook, we reveal seven Amazon secrets that we’ve seen online retailers use to help them succeed on Amazon, including: - Optimizing search terms - Taking advantage of Amazon Prime - Using a repricing tool And four more!"
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ecommerce, retail, amazon, advertising, selling online, online shopping, online advertising, marketing, marketplace
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"More than $1 million of e-commerce revenue is generated every 30 seconds, as millions of consumers purchase billions of products online. And these days, shopping is getting social. People aren’t just engaging on social media sites, but buying through them, too. As constant changes to mobile technology and e-commerce tools continue to reshape how consumers interact with brands and retailers, social commerce is here to stay. This white paper serves to help brands and retailers understand the state of social commerce today and its implications for connecting to customers, optimizing e-commerce operations and growing sales channels."
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ecommerce, retail, advertising, selling online, online shopping, online advertising, social commerce, social media, social advertising, facebook, instagram, paid social, marketing
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"The percentage of consumers making purchases online has officially outpaced those who don’t. But what does this mean for brands? Once tethered largely to wholesale and resale, the door has been opened for brands to try a variety of selling options. And they are. The time is now for brands to step into the e-commerce game and figure out the best approach for them. In this white paper, we’ll dive into six critical components that all brands should be watching as the industry evolves: - Customer connections - Relationships with retailers - Quality of product content - Marketplace management - Social commerce influence - Big data for brands"
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ecommerce, retail, advertising, selling online, online shopping, online advertising, manufacturer, marketing
    
ChannelAdvisor
Published By: Oracle     Published Date: Feb 03, 2012
This online study polled e-business executives at 60 midsize companies ranging from retailers and consumer product manufacturers to telecommunications and technology providers.
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service, software-as-a-service, pms, product management
    
Oracle
Published By: MuleSoft     Published Date: Jan 16, 2018
“Today’s shoppers expect more than a transactional relationship with retailers; they want a seamless and personalized journey that reflects the context of how they shop across devices and channels. The key to success lies in connecting in-store software with online systems so retailers can provide an uninterrupted experience wherever customers shop.” - Ross Mason, Founder of MuleSoft Driving digital transformation in retail requires connectivity across an ever-increasing number of applications, data and devices. Because of this, connectivity has emerged as a bottleneck that slows the development of new applications and the adoption of new technologies to meet customer demands. In response, leading retail and CPG companies have adopted API-led connectivity, which eliminates this connectivity bottleneck and enables a 2-5x faster IT project delivery across the value chain. Download this eBook to learn: How leading retailers like Buffalo Wild Wings, TAL Apparel and PetSmart are leverag
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MuleSoft
Published By: MuleSoft     Published Date: Nov 27, 2018
“Today’s shoppers expect more than a transactional relationship with retailers; they want a seamless and personalized journey that reflects the context of how they shop across devices and channels. The key to success lies in connecting in-store software with online systems so retailers can provide an uninterrupted experience wherever customers shop.” - Ross Mason, Founder of MuleSoft Driving digital transformation in retail requires connectivity across an ever-increasing number of applications, data and devices. Because of this, connectivity has emerged as a bottleneck that slows the development of new applications and the adoption of new technologies to meet customer demands. In response, leading retail and CPG companies have adopted API-led connectivity, which eliminates this connectivity bottleneck and enables a 2-5x faster IT project delivery across the value chain. Download this eBook to learn: How leading retailers like Buffalo Wild Wings, TAL Apparel and PetSmart are leverag
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MuleSoft
Published By: HiConversion, Inc.     Published Date: Apr 13, 2011
The goal of this white paper is to address the incorrect perception that all CRO implementations are time consuming and require expensive IT assistance.
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conversion rate optimization, ssi, server-side integration, cro, hiconversion, virtual enabler, eai, client-side integration, javascript, no-script, single-script, virtual enabling, mapping
    
HiConversion, Inc.
Published By: Oracle     Published Date: Jul 13, 2016
The in-store experience is changing dramatically. Not long ago it was straightforward and transactional: consumers would go into a store and, if it stocked what they wanted, would buy. If it didn’t, they would walk out, but their options to go elsewhere were often restricted by distance, choice and convenience. In this issue of Beyond Retail, we look at how the Point of Sale is changing to deliver a modern in-store experience, and how it can help retailers keep pace with the changing habits of their customers. We also explore how changes in PoS technology can affect store layout and the role of PoS in bridging the online and offline retail experience.
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oracle retail, point of sale, point of service, pos, customer experience, best practices, beyond retail, pos technology
    
Oracle
Published By: IBM     Published Date: Mar 04, 2009
The traditional view of online transactions is anchored on the idea that online stores are first and foremost a venue for transactions, which, by and large, tend to be tightly structured interactions involving the buyer and the retailer. Within this interaction, the retailer’s key job is to provide customers with the information they need to purchase–such as pricing, product descriptions and orderly merchandising–and to deliver all within the context of a superior customer experience. However, the way customers are seeking and processing this information is beginning to change, and that’s expected to have a big impact on tomorrow’s online experience.
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ibm, online transactions, customer experience, online experience, moosejaw, customer satisfaction, purchasing, ecommerce
    
IBM
Published By: ATG, Inc.     Published Date: Oct 07, 2010
This 24-page study, aggregates the results of six large online companies (three retailers and three leading airlines), to measure the cost and ROI of these contact methods.
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atg, roi, customer retention, contact management, online chat, click to call
    
ATG, Inc.
Published By: IBM Software     Published Date: Nov 04, 2010
View this online demo to uncover how IBM Business Analytics is helping retailers to better connect with customers and create advantage.
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ibm cognos, business analytics, retail demo, business intelligence, predictive analytic, customer interaction
    
IBM Software
Published By: IBM Software     Published Date: Feb 14, 2011
View this online demo to learn how leading retailers are using market basket analysis to gain insights into buyer patterns to offer products and promotions that match shopper preferences and behaviors as well as to link purchases to specific buyers to create tailored offers.
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ibm cognos, predictive analytic, market basket analytics, online demo, retailer, shopper preference, consumer behavior
    
IBM Software
Published By: IBM     Published Date: Oct 24, 2012
IBM's report of the industry benchmark analysis and the best practices guide to maximize holiday returns.
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ibm, emm, enterprise marketing management, marketing research, shopping season, holiday, e-commerce
    
IBM
Published By: dynatrace     Published Date: Mar 04, 2015
Recent advances in online retail now let consumers shop anytime, anywhere. This access is unprecedented and as a result, e-Commerce has transformed the business model. Featured speakers from ULTA Beauty, the largest beauty retailer that provides one-stop shopping for prestige, mass and salon products and salon services in the U.S., discuss the retailer’s e-Commerce evolution that led to understanding and optimizing their customers’ online experience. Discover how ULTA Beauty: Gains full end-to-end visibility into user experience Captures the business impact of user experience and application performance Accelerates time to market for new functionalities and services
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beauty, e-commerce, user-oriented, retail, business, application performance, consumer
    
dynatrace
Published By: Affirm     Published Date: Jan 05, 2016
You thought EMV was supposed to help eliminate fraud, right? While it will reduce card-present fraud, there is a high likelihood that card-not-present (i.e. e-commerce) fraud will increase now that EMV has been implemented in the U.S.. In fact, experts have predicted an increase in online fraud similar to what was seen after the European rollout of EMV. As a merchant, are you prepared for such an increase? This article describes the EMV implementation and gives actionable tips for how online retailers should prepare in order to avoid a potential onslaught of fraud.
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affirm, ecommerce, fraud, risk, emv, online retail
    
Affirm
Published By: Affirm     Published Date: Jan 22, 2016
Millennials have very different expectations about online shopping than other generations, and retailers need to learn how to meet and exceed them.
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affirm, millennials, ecommerce, repeat visits, conversions, online shopping
    
Affirm
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