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Published By: SAS     Published Date: Apr 14, 2014
Learn how to optimize your multichannel marketing in seven steps and see how these changes can produce the best results for your organization while still reaching your target audience.
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sas, multichannel marketing, digital asset management, management system, marketing operations, marketing collateral
    
SAS
Published By: Jive     Published Date: Feb 07, 2013
Restructuring the marketing department has become a business cliché and yet rarely produces better results. Try networking your marketing team with social business technology before marketing engages in yet another unsuccessful reorg.
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Jive
Published By: Bridgeline Digital     Published Date: Oct 28, 2013
This eBook is for designers that are tired of creating the same bland emails, the content marketers who find themselves at a loss while coming up with the right words in their subject line, and, most of all, for the frustrated marketing teams that are sick of wondering why their campaigns fail to produce desired results.
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email marketing, email marketing campaign, email marketing strategies, content marketing, maximizing customer engagement, email design, autoresponders, automated emails
    
Bridgeline Digital
Published By: Terryberry     Published Date: Jan 02, 2014
Learn how to implement effective employee recognition that produces big results for your people and your organization.
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employee recognition programs, employee recognition awards, employee recognition ideas, employee engagement, employee appreciation, service awards, rewards and recognition, employee incentives, employee rewards, employee awards, employee satisfaction
    
Terryberry
Published By: OpenText     Published Date: Apr 16, 2014
Learn how the enterprise process management systems that you are using may be outdated and see why there may be another enterprise process application that better fits your organization’s needs.
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opentext, bpm, business process management, it projects, produce results, framework, startup time, potential of bpm
    
OpenText
Published By: OpenText     Published Date: Apr 16, 2014
Learn the 7 steps for mastering business process management and see how simple it is to achieve meaningful process improvement.
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opentext, bpm, business process management, it projects, produce results, framework, startup time, potential of bpm
    
OpenText
Published By: OpenText     Published Date: Apr 16, 2014
Learn how the landscape of business has changed and see how you no longer need multiple systems, and instead need a complete process automation and case management system that will fit all of your organization’s needs.
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opentext, bpm, business process management, it projects, produce results, framework, startup time, potential of bpm
    
OpenText
Published By: OpenText     Published Date: Apr 16, 2014
Learn why the next generation of Business Process Management has to realign its priorities to focus on being agile, responsive and aimed at achieving business outcomes that deliver, drive, and create innovative ways to help organizations stay competitive.
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opentext, bpm, business process management, it projects, produce results, framework, startup time, potential of bpm
    
OpenText
Published By: OpenText     Published Date: Apr 16, 2014
Learn about what case management is and how it differs from conventional business process management; but more importantly, see what you should look for in a case management platform.
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opentext, bpm, business process management, it projects, produce results, framework, startup time, potential of bpm
    
OpenText
Published By: OpenText     Published Date: Apr 16, 2014
Learn how to provide a framework for developing a business case for new or continued justification of BPM projects and see how this can help accelerate the startup time and enable more organizations to realize success from BPM.
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opentext, bpm, business process management, it projects, produce results, framework, startup time, potential of bpm
    
OpenText
Published By: Marketo     Published Date: Jan 08, 2014
Marketing Automation is technology that allows you to nurture leads through automated campaigns. Because marketing automation uses email as one of its methods for engaging customers, we are often asked, “What is the difference between Marketing Automation and Email Marketing?” For small businesses, marketing automation is a tool to take your marketing to the next level while saving your organization’s resources in the long run. Marketing automation builds upon your email marketing strategies to produce superior results. In this paper, we’d like to show you what marketing automation can do for you and help you decide if your organization is ready to graduate to a marketing automation solution.
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marketing, marketing automation, email marketing, lead nurturing, small business, smb, crm
    
Marketo
Published By: Aventail     Published Date: Oct 26, 2007
The goal of pervasive BI applications is to take the data that produced the back office ROI of more than 400% and deliver it to front-line employees in a form appropriate to their job functions – with similar results. There are thousands of business process steps in a typical enterprise where pervasive BI insights can be added. What are leading companies doing with pervasive BI?
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business intelligence, database, enterprise data warehouse, data mart, data warehouse, data mining, active data warehousing, active data warehouse, informatica
    
Aventail
Published By: Informatica     Published Date: Oct 26, 2007
The goal of pervasive BI applications is to take the data that produced the back office ROI of more than 400% and deliver it to front-line employees in a form appropriate to their job functions – with similar results. There are thousands of business process steps in a typical enterprise where pervasive BI insights can be added. What are leading companies doing with pervasive BI?
Tags : 
business intelligence, database, enterprise data warehouse, data mart, data warehouse, data mining, active data warehousing, active data warehouse, informatica
    
Informatica
Published By: Yesmail     Published Date: May 13, 2008
Using Web Analytics data to trigger email messages can produce amazing results.  Find out why marketers should be jumping on this opportunity.
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web analytics, yesmail, yes mail, a/b testing
    
Yesmail
Published By: Bronto     Published Date: Jan 03, 2013
Email marketing has grown in popularity because it produces results. While in the late 90’s and into 2000, email marketing was new. The accessibility of email now means that marketers must work hard to cut through the clutter.
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esp, email marketing, retail, automation, automated, marketing, digital marketing, software
    
Bronto
Published By: Marketo     Published Date: Jul 30, 2013
Marketing Automation is technology that allows you to nurture leads through automated campaigns. Because marketing automation uses email as one of its methods for engaging customers, we are often asked, “What is the difference between Marketing Automation and Email Marketing?” For small businesses, marketing automation is a tool to take your marketing to the next level while saving your organization’s resources in the long run. Marketing automation builds upon your email marketing strategies to produce superior results. In this paper, we’d like to show you what marketing automation can do for you and help you decide if your organization is ready to graduate to a marketing automation solution.
Tags : 
marketing, marketing automation, email marketing, lead nurturing, small business, smb, crm
    
Marketo
Published By: Adobe     Published Date: Jul 08, 2015
Marketers use A/B testing to deliver the most optimized and targeted experiences for their customers. Sometimes marketers encounter pitfalls that produce misleading findings, which lead to less efficient offers and lower conversion rates. Read Nine Common A/B Testing Pitfalls and How to Avoid Them to: -Recognize the nine most significant A/B testing pitfalls -Discover the five steps to gain better testing results -Gain a deeper understanding of test results
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test, target, business objectives, segmentation, pitfalls
    
Adobe
Published By: Adobe     Published Date: Sep 20, 2016
Marketers use A/B testing to deliver the most optimized and targeted experiences for their customers. Sometimes marketers encounter pitfalls that produce misleading findings, which lead to less efficient offers and lower conversion rates. Read Nine Common A/B Testing Pitfalls and How to Avoid Them to: Recognize the nine most significant A/B testing pitfalls Discover the five steps to gain better testing results Gain a deeper understanding of test results
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adobe, ab testing, marketing, marketer, targeted marketing
    
Adobe
Published By: IBM     Published Date: Apr 19, 2017
Data is only as good as the insights it produces, the actions it influences, and the results it fosters. That’s the secret recipe for data management. Your business stakeholders depend on data-based insights to drive decisions and priorities throughout the organization. Insights based on sound data practices can give your business a competitive advantage in the marketplace. Is your data management system ready to support your business? Find out using Forrester’s Data Management Infrastructure Self-Assessment Tool. IBM has licensed this tool to help you identify the areas of strength and opportunities for improvement.
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data management, data system, business development, software integration, resource planning, enterprise management, data collection
    
IBM
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