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Published By: Neolane, Inc.     Published Date: Dec 30, 2008
EMI Music is one of the top global recorded music companies and represents artists spanning all musical tastes and genres including Lily Allen, Coldplay, and Pink Floyd. No longer able to rely on mass marketing to drive in-store sales, EMI Music had to figure out who, exactly, was downloading its artists' music, and how to maximize communications with those consumers to strengthen relationships and drive more revenue.  EMI Music opted for enterprise marketing software from Neolane that would help the company better capture consumer information from multiple sources and integrate its disparate CRM and customer analytics applications.
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neolane, emi music, enterprise marketing software, customer analytics applications, crm, customer relationship management, cross-channel customer relationships, enterprise marketing platform, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
Accor is one of the world's largest travel, tourism and corporate services companies. With over 4,000 hotels worldwide, Accor Hotels covers all segments from economy to upscale. Sofitel, Novotel and Motel 6 are just a few of Accor's hotel brands. Accor's online relationship marketing strategy aims to convert prospects into customers and build customer value through increasing the depth of relationships and growing revenues from repeat bookings, cross-sales, up-sales and referrals.
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neolane, accor hotels, online relationship marketing strategy, improve reactivity rates, campaign personalization, collaborative content management, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.
Published By: Focus CRM     Published Date: Jan 13, 2011
Before you implement CRM at your growing company, learn more about the real-world issues that accompany such growth, and how to apply systems and systematic thinking when dealing with those issues.
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midsize companies, mitch lieberman, contact management, experts guide, mark tamis, brian vellmure, crm adoption, paul greenberg, customer relationship management, crm solutions, crm professionals, sales professionals, marketing professionals, enterprise decision makers, smb decision makers, it professionals, cxos
    
Focus CRM
Published By: Focus CRM     Published Date: Jan 13, 2011
Whether you work for a small business, a medium-sized enterprise or a huge corporation, there's a solution that will fit the bill. This is a must read comparison guide.
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focus crm, customer relationship management, sfa, sales tools, marketing automation, deployment, pricing
    
Focus CRM
Published By: Focus CRM     Published Date: Aug 04, 2011
Improve your social CRM efforts and learn the benefits of the social business model.
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focus crm, social business, customer relationship management, social business strategy, social crm, social media customer service, social media marketing
    
Focus CRM
Published By: Focus CRM     Published Date: Aug 04, 2011
Give your business additional flexibility with an on-premise CRM solution. Download your comparison guide now.
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focus crm, customer relationship management, marketing, sales, comparison guide, on-premise crm solution
    
Focus CRM
Published By: Focus CRM     Published Date: Aug 04, 2011
Get your on-demand CRM rollout right by following the Best Practices suggested by Focus Experts.
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focus crm, on-demand crm implementation, customer relationship management, best practices, sales, marketing
    
Focus CRM
Published By: Focus CRM     Published Date: Aug 04, 2011
Focus Experts share their 2011 predictions for CRM.
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focus crm, customer relationship management, 2011 trends, sales, marketing
    
Focus CRM
Published By: SERENA Software, Inc     Published Date: Jun 23, 2009
Learn how to deliver lean business process management (BPM) via collaborative process-centric web applications inexpensively and quickly.  You can develop applications in days rather than months, deploy in minutes and get a quick return on that precious IT investment. Define processes easily, and get them online quickly. Mashup technology for lean BPM makes it simple to build collaborative process-centric applications, without coding.
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collaborative, process-centric applications, serena software, serena, bpm, business process management, it investment, business mashups, crm, customer relationship management, erp, enterprise resource planning, esb, enterprise service bus, soa, service-oriented architecture, api, unified, virtual, deployable
    
SERENA Software, Inc
Published By: SERENA Software, Inc     Published Date: Jun 23, 2009
Lean BPM is focused on radically simplifying how business processes and management are delivered. Processes are designed quickly and easily by the business user closest to the problem. Working solutions are delivered incrementally to your users in record time. Serena delivers the easiest business process development. No coding. No consultants. No kidding.
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serena, serena software, lean bpm, serena, serena software, working solutions, workflow, application, office, interfaces, mashup, saas, soa, business process management, it investment, business mashups, crm, customer relationship management, erp, enterprise resource planning
    
SERENA Software, Inc
Published By: SERENA Software, Inc     Published Date: Jun 23, 2009
Learn how to deliver lean business process management (BPM) via collaborative process-centric web applications inexpensively and quickly.You can develop applications in days rather than months, deploy in minutes and get a quick return on that precious IT investment. Define processes easily, and get them online quickly. Mashup technology for lean BPM makes it simple to build collaborative process-centric applications, without coding.
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collaborative, process-centric applications, serena software, serena, bpm, business process management, it investment, business mashups, crm, customer relationship management, erp, enterprise resource planning, esb, enterprise service bus, soa, service-oriented architecture, api, unified, virtual, deployable
    
SERENA Software, Inc
Published By: SPSS Inc.     Published Date: Mar 31, 2009
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by text analytics solutions.
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spss, text analytics, data management, statistical analysis, natural language processing techniques, computational linguistics, web sites, blogs, wikis, e-mails, instant messaging, predictive analytics, bottom up approach, documents, customer relationship management, crm, voice of the customer, competitive landscape, security threats, understanding text
    
SPSS Inc.
Published By: ClickSquared     Published Date: Jul 07, 2009
With interactive relationship marketing, businesses can build relationships that captivate and motivate prospects and customers across an entire buying lifecycle, while providing measurable results. The digital platform these programs run on should support a long-term vision for the role of IRM, encompassing a complete range of services and facilities in an integrated management and communication systems. Learn more today!
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clicksquared, digital marketing, interactive relationship marketing, irm, lifecycle, marketing intelligence, it foundation, web 2.0, api, dashboard, kpi, direct mail, sms, marketing mail, txt, real time results
    
ClickSquared
Published By: Salesforce.com     Published Date: Jul 09, 2009
Mobile access to Salesforce CRM is one of the easiest ways to get the most from your Salesforce CRM investment. To get started right, follow the tips in this document. It's an approach that's yielded great results for hundreds of customers.
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salesforce, salesforce crm, crm, customer relationship management, mobile, best practices
    
Salesforce.com
Published By: Salesforce.com     Published Date: Apr 26, 2007
This paper summarizes the key ingredients for a successful on-demand implementation. Find out how you can benefit from the knowledge gained by the Salesforce.com Global Services organization, as outlined in the seven domains described in this paper.
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salesforce, salesforce crm, crm, customer relationship management, mobile, saas, sales tools, best practices
    
Salesforce.com
Published By: Salesforce.com     Published Date: Apr 27, 2009
Regular usage of Salesforce CRM is important to driving full adoption. To achieve that goal, sales reps need to know how the application benefits them, day after day. The bottom line: Salesforce CRM is not just a tracking tool, it's a sales effectiveness tool.
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salesforce, crm, customer relationship management, sales tools, collaboration
    
Salesforce.com
Published By: Salesforce.com     Published Date: Mar 11, 2008
This 34 page guide readies you for a Salesforce Mobile rollout. Salesforce Mobile helps your mobile teams succeed by keeping them in touch with the latest data, whenever and wherever they need it, directly from mobile devices. With Salesforce Mobile, field professionals are prompted to log information directly in Salesforce or AppExchange apps immediately after important customer calls, emails, and appointments, so critical information is logged in near real time.
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salesforce, crm, customer relationship management, sales tools, collaboration, smart phones, blackberry, appexchange, salesforce mobile
    
Salesforce.com
Published By: SAP     Published Date: Jul 29, 2010
SME Clear Value Interactive Guided Tour (ITour) explains the value of the SAP SME portfolio through three value scenarios: Insight, Efficiency and Flexibility
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sap, sme itour, smb, operating system, financial management, crm, customer relationship management, reporting
    
SAP
Published By: Microsoft Corporation     Published Date: Oct 19, 2010
Attend this webcast to see the product in action (including integration to Microsoft Business Productivity Online Services), to understand the competitive advantages Microsoft Dynamics CRM Online has over other solutions in the market, and to hear examples of successful customers managing their customer relationships in the cloud.
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microsoft dynamics crm online, sales and marketing, business productivity, customer relationship, cloud, customer relationship management
    
Microsoft Corporation
Published By: beep! Directed Voicemail     Published Date: Mar 12, 2013
Download this white paper to learn about the insights from B2B sales experts on how to properly use voice mail to drive more response.
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voicemail, beep!, sales strategy, crm, customer relationship management, calling center strategy
    
beep! Directed Voicemail
Published By: Tripp Lite     Published Date: Mar 02, 2015
VoIP is rapidly becoming the standard for voice communications in business, government, education, government and healthcare. It offers capabilities that far exceed traditional phone systems, with unified communication platforms promising to integrate messaging, mobility, collaboration, relationship management, teleconferencing and other advanced features. The transition to VoIP presents a number of challenges like the need to install new equipment in the MDF and the IDFs dispersed throughout your organization's network/telecom wiring closets. Typical closet designs can't handle the increased wattage and heat output of the PoE switches used to power IP phones. In this white paper you'll learn: • The basics of VoIP migration and implementation • What issues to consider when upgrading network/telecom wiring closets for VoIP • What cost-effective solutions are available to power and protect a VoIP network wiring closet
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voice traffic, teleconferencing, messaging, mobility, network, platforms, communication, voip, internet protocol, video, call routing, recovery
    
Tripp Lite
Published By: MadisonLogic     Published Date: Jan 06, 2014
Learn how the world of B2B marketing has evolved in recent years and why it is important to create a new marketing strategy for customer relationship management in order to keep up.
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MadisonLogic
Published By: ForgeRock     Published Date: Oct 08, 2014
Identity and Access Management (IAM) services were traditionally built for a company’s internal use, to assist with manual on and off boarding, and establishing access privileges to company data and systems behind the firewall. Today though, a company must implement a dynamic IAM solution that serves employees as well as customers, partners, and devices, regardless of location. ForgeRock embraces this shift from internal, on-premises IAM to Identity Relationship Management (IRM): public-facing, secure, and accessible identity as business enabler. ForgeRock’s next-generation IRM platform is designed to empower CEOs and enterprises to engage with consumers via new revenue-generating services, while continuing to maintain our proven traditional IAM capabilities.
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identity access management, dynamic iam solution, public-facing, secure, business enabler, revenue-generating services
    
ForgeRock
Published By: ForgeRock     Published Date: Oct 08, 2014
Customer-focused companies strive to make their content available to an ever-growing number of connected users and devices on a much larger scale than ever before. Forrester finds that to achieve this securely, companies need identity and access management (IAM) platforms that are adaptable, scalable, responsive, and high velocity. Fortunately, a new consumer-facing solution is gaining currency and has earned a name unto itself: Identity Relationship Management.
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customer focused, content, access management, consumer-facing solution, iam platform
    
ForgeRock
Published By: ForgeRock     Published Date: Mar 10, 2015
In the modern age, customers are in control of when, where, and how they consume information. In this environment, customer-focused companies strive to make their content available to an ever-growing number of connected users and devices on a much larger scale than ever before, and to gather as much data and insight from these interactions as possible. To achieve this securely, companies need identity and access management (IAM) platforms that are adaptable, scalable, responsive, and high velocity— not typical characteristics of employee-facing IAM, but all too typical of other systems of engagement. This species of solution is worthy of a unique name: identity relationship management (IRM).
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iam, irm, forrester, forgerock, platforms, relationship management
    
ForgeRock
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