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Published By: Elementool Inc.     Published Date: Jan 28, 2008
A help desk is a very helpful customer service tool for businesses operating a website online. Doing business online creates a distance between the business and the customer. Customers are not dealing with a person face-to-face anymore. This makes being quick to respond to customer issues very important and that is where a help desk comes in.
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customer service, help desk, helpdesk, customer satisfaction, online help, customer support, support desk, elementool
    
Elementool Inc.
Published By: Marketo     Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team. ResizedImage389253 dog with laptop lead generation You’ll learn how to: Define a lead and understand his or her buying journey Build a robust lead generation strategy t
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Marketo
Published By: Limelight Networks     Published Date: Feb 14, 2012
An effective mobile website experience is essential to your brand's success. In this report, learn insights on how to extend your brand image effectively across mobile devices and tips for targeting multiple mobile platforms
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Limelight Networks
Published By: Limelight Networks     Published Date: Feb 14, 2012
Learn how to use every mobileopportunity to your advantage. This report shows you how to optimize your website for mobile devices; take advantage of mobile context; create richer mobile experiences by adding video and interactivity
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Limelight Networks
Published By: Limelight Networks     Published Date: Apr 03, 2012
Learn how decreasing the time it takes to interact with your website increases engagement, response, and conversion. In this report, learn: *Why slow page-loading sabotages your marketing *Proven ways to improve performance *How to boost speed across mobile devices
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limelight, marketing, webpage, internet, digital marketing, webpage speed, internet connection
    
Limelight Networks
Published By: Asure Software     Published Date: Jun 22, 2012
Meeting Room Manager now gives you the option to share your company's reservations and events with others via SocialView - an innovative new optional add-on that's essentially a public, shared online calendar, view-only interface that you control. Integrate this online calendar creator option into your internal or external website, and you'll be able to announce event information and room availability in an instant.
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asure software, desktop, technology, business, content management, application integration
    
Asure Software
Published By: Hubspot     Published Date: Apr 23, 2013
What appears to be the fastest-growing social media site ever has become a huge traffic referral for all businesses. An increasing number of companies are leveraging the platform to reach a new audience, increase visits to their websites, and generate leads or retail sales. And guess what? It's working.
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pinterest, social media, hubspot, driving traffic, inbound marketing, social media marketing
    
Hubspot
Published By: Hubspot     Published Date: Apr 23, 2013
Whether you're just getting started with internet marketing or you want to brush up on the basics, this ebook can serve as your essential guide to setting up and implementing a successful internet marketing strategy, step by step.
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online marketing, keyword strategy, website optimization, seo, search engine optimization, blogging, lead generation, social media, increase web traffic
    
Hubspot
Published By: Symantec     Published Date: Sep 29, 2015
From building the business case for Website Security and explaining the science of SSL, to top tips and best security practices, this easy-to-read Dummies Guide will demystify the world of Website Security. Download now for yourself or share with a colleague. Learn to: • Make the business case for website security • Explain how SSL forms the foundation of great website security • Choose and implement the right SSL certificates for your website • Follow best practice for maintaining a healthy and trusted website
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Symantec
Published By: Marketo     Published Date: Dec 12, 2016
In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
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marketo, mareting, lead generation, leads, marketers
    
Marketo
Published By: Magento     Published Date: Feb 13, 2018
TURN MORE SITE VISITS INTO SALES As acquisition costs rise, online merchants must maximize conversion rates of the customers who come to their websites. Optimizing for conversion is certainly an ongoing process. Fill out the form to receive your copy of the free increasing conversion eBook.
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Magento
Published By: AWS - ROI DNA     Published Date: Jun 12, 2018
Achieving a 360-degree view of customers has become increasingly challenging as companies embrace omni-channel strategies, engaging customers across websites, mobile, call centers, social media, physical sites, and beyond. Learn how software solutions in AWS Marketplace can automate data lake analysis, enabling self-service platforms for analysis that expand and enhance personalization while deepening customer understanding so you can spend more time acting on insights.
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AWS - ROI DNA
Published By: Rokt     Published Date: Jun 18, 2018
In search of the moment when consumer engagement is at its highest, brands have chosen to focus on search and social media. But – as this study proves – the rush of retail therapy is no myth, with the process of shopping making consumers considerably happier and more receptive than other online activities. This report explores the mindset individuals experience when shopping – the Transaction MomentTM. As uncovered in this research, this mindset presents a much sought after and undiscovered opportunity in digital customer acquisition. It has been well documented that the thrill of making a purchase causes a rush1 of dopamine, resulting in a powerful sense of achievement that leaves consumers open to buy again. This conclusion is supported by Rokt analytics — which reveals consumers are up to 7x more likely to engage with related offers in the Transaction Moment. This report and findings are relevant to many in the marketing and e-commerce industry. Whether the objective is to acquire
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transaction marketing, digital marketing, website monetization, consumer engagement, happy, moment, rokt
    
Rokt
Published By: Chango     Published Date: Apr 17, 2012
To most marketers, 'retargeting' means placing display ads in front of people who have visited a website. This is a limited view: retargeting can be used for acquisition and prospecting, not just winning back lost visitors.
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retargeting, remarketing, remessaging, re-targeting, search retargeting, site retargeting, behavioral targeting, chango, magnetic, adwords, search engine marketing, paid search, sem
    
Chango
Published By: Acquia     Published Date: Sep 13, 2011
Learn how Drupal - the open source social publishing platform - together with Acquia, gives you the tools you need to assemble a rich, interactive experience with your website.
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acquia, technology, drupal, open source, social publishing, web infrastructure, web applications
    
Acquia
Published By: Acquia     Published Date: Sep 13, 2011
Considering migrating your website to open-source Drupal? This paper examines scenarios, reasons, and methods for migration. Learn about available tools and best practices to help make you successful.
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acquia, drupal, open-source, evolving web trends, site assets
    
Acquia
Published By: Acquia     Published Date: Sep 13, 2011
Learn how you can improve performance, scalability and availability, while reducing business risk and costs with the Drupal Open Source social publishing platform and Acquia Hosting services.
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acquia, technology, scalability, drupal, hosting services, open source social publishing platform
    
Acquia
Published By: Acquia     Published Date: Sep 14, 2011
Today, digitally savvy companies manage a growing set of web experiences. Learn about three ways to capitalize on Drupal to gain a consistent, yet flexible and extensible platform for content delivery.
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acquia, technology, drupal-powered enterprise, website, configuration, hybrid, core modules
    
Acquia
Published By: Acquia     Published Date: Sep 14, 2011
With Drupal, it is easy to produce engaging, content rich websites, incorporate both structured and unstructured data sources, and blend published information with user-generated content.
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acquia, technology, drupal, assmebled web, content rich websites, user-generated content, data sources
    
Acquia
Published By: Tealeaf     Published Date: May 12, 2008
While many companies believe they are delivering adequate online experiences, their customers are in pain. Why do most organizations miss the mark? Improving online customer experience requires organizations to have one view of the online customer and to utilize a common language when discussing customer experience.  Tealeaf gives you insights via their new guide, "Building an Online Customer Experience Competency: Five Steps".
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tealeaf, customer experience, website development, web development
    
Tealeaf
Published By: BrightCove     Published Date: Dec 12, 2008
With the explosive growth of online video, many marketers are experimenting with a variety of distribution strategies. Discover how you can quickly, easily develop the right distribution strategy for your online video content. The right distribution strategy can increase traffic to your website, build a more widely known and influential brand, and tap into previously unreachable customer bases.
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brightcove, online video, online video distribution, search engine optimization, viral, syndication, revenue sharing
    
BrightCove
Published By: Cisco     Published Date: Jan 29, 2009
Traditional purchasing habits and brand loyalties are a thing of the past. They've grown accustomed to shopping and interacting with businesses over the Internet. They want personalized service and satisfying experience. Learn what you can do to keep up with these trends.
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cisco, website enhancements, customer experience, web 2.0, pet scan, rss feed, rich product content, live chat, interactive communication, cisco secure network foundation, cisco unified communications
    
Cisco
Published By: NeoSpire Managed Hosting     Published Date: Sep 01, 2009
How can a company decide what the right decision is when it comes to outsourcing? A growing percentage of companies are reaping the benefits of leveraging technology to streamline business operations and automate their business processes to create greater efficiencies by turning to outsourced web hosting. In today's economy, more and more small to medium sized businesses with no IT staff, or an already over-burdened IT staff, are finding there is no other choice. However, even with companies that have the resources necessary to host their own websites are looking to outsource their hosting needs. For these companies not resources, but the issue of ensuring that the hosting environment is secure, reliable, and scalable is why they look towards outsourcing. Learn the pros and cons of outsourcing and how NeoSpire can help.
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web hosting, neospire, microsoft sql server, oracle, mysql, hosting options, security, costs, minimal operating costs, freeing assets, aberdeen group
    
NeoSpire Managed Hosting
Published By: Webtrends     Published Date: Aug 05, 2011
Improving annual revenue through organic growth is increasingly a top goal for organizations. This Aberdeen research shows that despite economic pressures, best-in-class companies, including Webtrends customers, are able to demonstrate clear value from their marketing campaigns.
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webtrends, multi-channel marketing, website analytics, business intelligence, crm, facebook, social media, mobile measurement, digital marketing, best practices, roi
    
Webtrends
Published By: Globalsign Inc.     Published Date: Apr 01, 2011
This white paper explains the epidemic threat of hackers injecting hidden malware into websites and the negative effect on the brand and traffic to the victim website when blacklisted by Google as a "harmful" website.
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globalsign, hackalert, blacklisting, malware, drive by downloads, malware distribution, hacked websites, malware injection
    
Globalsign Inc.
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