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Published By: Adobe     Published Date: Jul 09, 2015
Com o crescimento explosivo no uso de smartphones e tablets nos últimos cinco anos, a maioria dos profissionais de marketing desenvolveu estratégias para atrair clientes através de canais mobile. Nessa pesquisa, descobrimos que esses profissionais aprenderam a atingir os clientes por meio de dispositivos e plataformas, além de adaptar seus investimentos mobile à medida que eles se desenvolvem. Também analisamos e avaliamos as melhores práticas desses profissionais, de setores como: mídia e entretenimento, varejo e comércio, serviços financeiros, B2B e alta tecnologia. A pesquisa oferece uma visão geral dos investimentos em mobilidade pelos principais pro ssionais de marketing e o que é preciso para manter a liderança.
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adobe, líderes, mobilidade, estratégia, web, tecnologia
    
Adobe
Published By: Adobe     Published Date: Dec 08, 2016
É fato! Empresas que utilizam dados para orientar e otimizar decisões de marketing e vendas têm tido maior eficiência e ROI em suas operações. “Para explorar todo o potencial dos dados é preciso se assegurar de que as melhores ferramentas sejam utilizadas de forma correta, produzindo insights poderosos para os negócios” -Analisa Graciel Barbieri, Head de Marketing Brasil da Adobe.
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adobe, experiências digitais, marketing
    
Adobe
Published By: Alert Logic     Published Date: Jun 12, 2014
The numbers show a clear trend: there is a growing consensus among CISOs that outsourcing security services is a viable option. In this paper Forrester shares the results of their 15-criteria evaluation of the top ten emerging players in the MSSP market.
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mssp, security services, cloud security, managed security, secure cloud
    
Alert Logic
Published By: BitSight Technologies     Published Date: May 26, 2016
With this guide, you’ll never have to wonder about that again. You’ll learn: - How to nail down your presentation goals and style. - How to select metrics your board will care about. - Things to keep in mind before and after a board presentation.
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bitsight, risk management, cybersecurity, vrm practices, vendor risk management, cybersecurity
    
BitSight Technologies
Published By: Blue Coat Systems     Published Date: Jun 26, 2013
CISOs recognize the risk threats such as phishing, fake antivirus (AV), and search engine poisoning bring, and are anxious to invest in web security technology to safeguard users. Unfortunately, it’s not so easy. Many security executives are struggling to answer questions about the most effective approach. This ESG white paper from BlueCoat explains why some CIOs are struggling to manage security in an increasingly complex and mobile landscape, and offers advice for what they should be looking for in web security.
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web security, web threats, physical appliance, virtual appliance, saas, security, technology
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Jul 18, 2013
CISOs recognize the risk threats such as phishing, fake antivirus (AV), and search engine poisoning bring, and are anxious to invest in web security technology to safeguard users. Unfortunately, it’s not so easy. Many security executives are struggling to answer questions about the most effective approach. This ESG white paper from BlueCoat explains why some CIOs are struggling to manage security in an increasingly complex and mobile landscape, and offers advice for what they should be looking for in web security.
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web security, appliance, virtual, physical, saas, hybrid
    
Blue Coat Systems
Published By: Box     Published Date: Feb 13, 2015
Many CISOs admit to trepidation about the state of cybersecurity within their organizations. Why? Aside from the increasingly dangerous threat landscape, many large organizations face other security challenges, including personnel shortages, an overwhelming number of manual processes, and technology complexity. Beyond these issues however, CISOs also face the progressively difficult responsibility of securing the distributed enterprise. Aside from PCs, departmental file servers, and remote office equipment, the distributed enterprise now includes recent IT additions like mobile computing, SaaS applications, and hybrid cloud infrastructure. In aggregate, this increasingly distributed infrastructure makes information security more cumbersome.
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ciso, cybersecurity, esg, it/security, it architecture
    
Box
Published By: CA Technologies     Published Date: Aug 22, 2017
Enterprise security traditionally relied on a fortress strategy that locked down user endpoints and created walls around the network. Today, this strategy cannot support or secure the use of mobile devices and SaaS capabilities, which exist outside the fortress. As a result, Chief Information Security Officers (CISOs) have been looking for new solutions that can secure these technologies today, and adapt as threats and business needs change. The credit card industry’s security model is one example that provides a new way to think about risk and contain it—that is, if you can see past the occasional bad rap it’s gotten from attacks and breaches.
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CA Technologies
Published By: CA Technologies     Published Date: Sep 25, 2017
Enterprise security traditionally relied on a fortress strategy tha locked down user endpoints and created walls around the network. Today, this strategy cannot support or secure the use of mobile devices and SaaS capabilities, which exist outside the fortress. As a result, Chief Information Security Officers (CISOs) have been looking for new solutions that can secure these technologies today, and adapt as threats and business needs change. The credit card industry’s security model is one example that provides a new way to think about risk and contain it—that is, if you can see past the occasional bad rap it’s gotten from attacks and breaches.
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data protection, data security, data optimization, organization optimization, cloud management, virtualization, data center, cloud environment
    
CA Technologies
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
A New Security Model Worth Understanding—and Emulating Enterprise security traditionally relied on a fortress strategy that locked down user endpoints and created walls around the network. Today, this strategy cannot support or secure the use of mobile devices and SaaS capabilities, which exist outside the fortress. As a result, Chief Information Security Officers (CISOs) have been looking for new solutions that can secure these technologies today, and adapt as threats and business needs change. The credit card industry’s security model is one example that provides a new way to think about risk and contain it—that is, if you can see past the occasional bad rap it’s gotten from attacks and breaches.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Un nuevo modelo de seguridad que merece la pena entender y emular. Tradicionalmente, en materia de seguridad empresarial, se ha confiado en una estrategia tipo fuerte que blindaba los terminales de los usuarios y creaba muros en torno a la red. En la actualidad, esta estrategia no puede posibilitar ni proteger el uso de dispositivos móviles y funciones de SaaS, que se encuentran al otro lado del fuerte. En consecuencia, los directores de seguridad de la información (CISO, por sus siglas en inglés) se han dedicado a buscar nuevas soluciones capaces de proteger estas tecnologías actuales, así como de adaptarse a medida que cambian las necesidades empresariales y las amenazas.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Un nuovo modello di sicurezza che vale la pena di studiare, e di imitare. La sicurezza enterprise si basa, tradizionalmente, su una strategia che blocca gli endpoint degli utenti e posiziona la rete all'interno di una sorta di perimetro fortificato. Oggi, questa strategia non è in grado di supportare né proteggere l'uso di device mobile e le funzionalità SaaS, che esistono al di fuori di quel perimetro. Di conseguenza, i Chief Information Security Officer (CISO) sono alla ricerca di soluzioni nuove, in grado di tutelare queste tecnologie e di adattarsi al modificarsi di minacce ed esigenze di business.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Ein neues Security-Modell, das Sie verstehen und nachahmen sollten. Die Security in Unternehmen ähnelte bisher einer Festungsstrategie, die Anwenderendpunkte abschottete und Mauern um das Netzwerk baute. Heutzutage kann diese Strategie die Nutzung von Mobile Devices und SaaS-Funktionen (Software-as-a-Service), die sich außerhalb der Festung befinden, nicht mehr unterstützen. Daher haben sich Chief Information Security Officers (CISOs) nach neuen Lösungen umgesehen, die diese Technologien heute sichern können und die sich einer Zeit anpassen, in der sich sowohl Bedrohungen als auch Unternehmensanforderungen verändern.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Un nouveau modèle de sécurité qui mérite d’être étudié... et reproduit. Traditionnellement, la sécurité des entreprises a toujours été fondée sur une stratégie de « forteresse », chargée de sécuriser les terminaux utilisateur et de former une barrière de protection autour du réseau. Aujourd’hui, cette stratégie n’est pas en mesure de supporter ou de sécuriser l’utilisation des périphériques mobiles et des fonctionnalités SaaS, qui existent en-dehors de la forteresse. Les responsables de la sécurité des informations (CISO, Chief Information Security Officer) sont donc tenus de trouver de nouvelles solutions à même de sécuriser ces technologies actuelles, et de s’adapter aux menaces et aux besoins métier en évolution.
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CA Technologies EMEA
Published By: CDW Symantec     Published Date: Aug 02, 2012
Read how chief information security officers (CISOs) view the state of mobile computing. This whitepaper discusses the importance of mobile enablement, policy updates, pertinent security practices and what organizations have done to secure their business mobility.
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ciso, mobile, computing, security, idg, symantec, managers, enterprise, email, devices, apps
    
CDW Symantec
Published By: CDW Symantec     Published Date: Aug 02, 2012
This white paper documents the ubiquity of tablets and other mobile devices within the workplace, the sensitive data accessed on these devices and their potential IT risks, and the data loss prevention solutions Symantec provides to help CISOs make the most intelligent security decision.
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ipad, data security, remote wiping, data encryption, sandboxing, compartmentalization, reverse proxy, dlp, tablets, it systems, endpoint device growth, symnatec, integration, cisos
    
CDW Symantec
Published By: CradlePoint     Published Date: May 17, 2016
With its skilled nursing facilities located in remote areas of a state known for its unpredictable and sometimes violent weather, Texas-based Creative Solutions in Healthcare (CSNH) was suffering more than its share of network interruptions. According to CIO & CISO Shawn Wiora, the company was losing network connectivity multiple times each week. This downtime not only disrupted business continuity, but was bad for morale among both the company’s IT workers and its care-delivery staff. Creative Solutions in Healthcare wanted a network connectivity solution capable of delivering highly secure, uninterrupted, and centrally managed service.
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CradlePoint
Published By: Cybric     Published Date: Oct 30, 2017
Learn how a security rationalization process helps CISOs optimize your security infrastructure while improving the bottom line. Development velocity is accelerating as enterprises adopt DevOps methodologies, yet security is still not integrated into the coding and deployment processes. Security teams are falling further behind as their manual processes and controls can’t scale at the same rate as development. This paper discusses: The impact the current approach to application security has on business How shifting security left in the application development process, seamlessly integrating it “early and often,” can accelerate innovation Questions the Board and C-suite are now asking about security: are you prepared? Read this paper to learn how, by shifting security left in the development process, it’s now no longer an obstacle to velocity, innovation and competitiveness. Instead, it’s an asset.
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application security, (security) automation, (security) orchestration, security visibility, devsecops, devops, security assurance, security resilience, application security tools, cio, ciso, appsec
    
Cybric
Published By: Cybric     Published Date: Oct 30, 2017
How a security rationalization process helps CISOs optimize your security infrastructure while improving the bottom line. Whether you’ve over-invested in security tools, under-invested, don’t know the extent of your security capabilities or you’re facing new regulations that require you to demonstrate and continually maintain compliance — there is a path forward. To understand and optimize what you have in place, as well as gaps you may have, develop a security rationalization process to calculate the return on your security investments. Read this paper to learn the five steps needed to get started.
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cybersecurity, cyber security, ciso, security visibility, security assurance, security resilience, application security tools, appsec, security audit
    
Cybric
Published By: Cylance     Published Date: Jul 02, 2018
Phoenix Children’s CISO, Daniel Shuler, and its IT security team are responsible for protecting 5,000 endpoints in the hospital and across more than 20 clinics in the region. Endpoints include physician and staff laptops and desktops, nursing stations, servers, Windows-based clinical devices, credit card payment processors, and point-of-sale terminals. These endpoints are used to store and/or process personal health information (PHI), and payment and credit card information. They must comply with HIPAA for PHI and voluntarily comply with the Payment Card Industry Data Security Standard (PCI-DSS) for credit card data. The IT security team’s existing industry-leading AV solution claimed to provide visibility into malicious activity aimed at the endpoints. It continuously reported all endpoints were safe, sound, and secure. This caused Daniel to be suspicious. He knew from experience that such low levels of endpoint malicious activity was highly unlikely. Read the full case study to learn about the results Cylance was able to deliver.
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hospital, cyber, security, data
    
Cylance
Published By: Cyveillance     Published Date: Apr 03, 2015
In this white paper, we recap notable trends and events in information security from 2014 and look forward to what information security professionals should expect in 2015. The past year was a landmark one in the information security field, with massive data breaches capturing the public’s attention, powerful bugs causing headaches for IT teams and end users, DDoS attacks breaking records, and phishing remaining a general annoyance – or worse – for all Internet users. In this whitepaper, we discuss these trends as well as key areas of concern for 2015, including: - The impact of the Internet of Things - The growing importance of threat intelligence - The increasing influence of BRICS nations - The evolution of encryption standards - The changing role of the CISO
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information security threat, information security, protection, security breach, internet security
    
Cyveillance
Published By: Dell SecureWorks     Published Date: Sep 09, 2013
Every year some new shiny object seems to be working security marketers into a frenzy. The Advanced Persistent Threat hype continues to run amok 3 years in, and doesn’t seem to be abating at all. Of course there is still lot of confusion about what the APT is, and a Securosis post from early 2010 explains our view pretty well.
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dell, dell secureworks, ciso’s, advanced attackers, apt, attack process
    
Dell SecureWorks
Published By: DigiCert     Published Date: Jun 19, 2018
Are you spending too much time managing SSL/TLS certificates? Can you scan and report on your entire certificate estate? Have you seen a service go offline because of an expired certificate? Do you have to update certificates manually? If the answer to any of these questions is ‘yes’ then it’s time to invest in an automated certificate management tool. Download this whitepaper to find out more.
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DigiCert
Published By: DigiCert     Published Date: Jun 19, 2018
Your website is your most important digital asset and so protecting it is as important as ensuring positive cash flow, paying staff salaries and keeping the lights on in the head office. Despite the threats and the importance of website security, IT department organization, goals and technology – their ‘website security architecture’ – is often unfit for the purpose. With correct planning and strong execution, CIOs and CISOs can create a problem-solving, self-aware, agile organization that is better protected against fast-changing threats. This white paper explores the challenges they face and suggests a roadmap for change.
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DigiCert
Published By: EMC Corporation     Published Date: Mar 20, 2014
An infographic showing the benefits of an RSA Averska IAM Solution.
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emc, rsa averska, iam, strategic solutions, access reviews, access request, identity management
    
EMC Corporation
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