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Published By: Adobe     Published Date: Jun 29, 2012
Adobe has released the results to the 2012 Digital Marketing Optimization Survey, where over 1700 global digital marketers across major industries offered insights into plans for driving revenue and growth in the coming year. With an increasing portion of marketing spend shifting to digital channels, it's more critical than ever to measure online marketing programs and initiatives to help identify where you can raise conversions and add to the bottom line.
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adobe, marketing, optimzation, digital marketing, digital, emerging marketing
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Advanced management and tracking in Adobe Social helps Sky Bet drive revenue through timely delivery of targeted high-impact social campaigns.
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adobe, skybet, success story, advanced management, adobe social, drive revenue, traditional digital marketing, drive new customers, content strategy, audience engagement, minimize cost, minimize complexity, social marketing initiatives, integrate data easily, effective customer bonds, streamline moderation, social properties, interaction data, gain traffic, social customer service
    
Adobe
Published By: Adobe     Published Date: Oct 24, 2019
Electronic signatures can have a dramatic impact on your organization’s digital transformation initiatives, helping to increase productivity, accelerate sales, strengthen collaboration and simplify a wide range of processes across all departments. However to truly leverage e-signatures, you must ensure that your solutions adhere to the most stringent guidelines for security and regulatory compliance. Here are the most important and pertinent questions to ask potential vendors about security.
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Adobe
Published By: Adobe     Published Date: Oct 10, 2019
2019 may be the year where a strong CIO-CMO relationship moves from aspiration to imperative. The notion that marketing and IT should aim to strategically align themselves is not ground-breaking. But the reality of the CIO-CMO relationship is more complex, the route toward its success harder to traverse. When large enterprises are faced with digital transformation and customer-facing initiatives; too often, IT and marketing fail to collaborate well enough to create a competitive advantage. Or even enough to keep up with competitors. This whitepaper takes a deep dive into the CIO-CMO relationship. It was created to help marketing and IT decision makers learn how, together, they can make a realistic and immediate impact on the customer journey.
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Adobe
Published By: Ahead     Published Date: Jun 05, 2019
Digital Business Demands Better Software, Faster In your organization, you’ve probably heard questions like these asked of the application development and/or infrastructure and operations organizations. > Why can’t our software development teams keep up with new business requirements? > Why are we always waiting on infrastructure teams? > Why do our business initiatives become outdated before their required software is even deployed? > Is our software development team aligned with corporate goals like engaging younger consumers on their mobile devices?
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Ahead
Published By: Ahead     Published Date: Aug 27, 2019
Digital Business Demands Better Software, Faster In your organization, you’ve probably heard questions like these asked of the application development and/or infrastructure and operations organizations. > Why can’t our software development teams keep up with new business requirements? > Why are we always waiting on infrastructure teams? > Why do our business initiatives become outdated before their required software is even deployed? > Is our software development team aligned with corporate goals like engaging younger consumers on their mobile devices?
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Ahead
Published By: Akamai Technologies     Published Date: Jun 14, 2018
"Businesses continue to evolve as digital technologies reshape industries. The workforce is mobile, and speed and ef ciency are imperative, necessitating dynamic, cloud-based infrastructures and connectivity, as well as unhindered, secure application access — from anywhere, on any device, at any time. Leaders must remove hurdles to progress, but new business initiatives and processes increase the attack surface, potentially putting the company at risk.
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digital technology, cloud, security, connectivity, authenticate
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Dec 11, 2018
"Businesses continue to evolve as digital technologies reshape industries. The workforce is mobile, and speed and efficiency are imperative, necessitating dynamic, cloud-based infrastructures and connectivity, as well as unhindered, secure application access — from anywhere, on any device, at any time. Leaders must remove hurdles to progress, but new business initiatives and processes increase the attack surface, potentially putting the company at risk.
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Akamai Technologies
Published By: Amazon Web Services EMEA     Published Date: Apr 16, 2019
By placing the future of transportation in the cloud, governments can improve the performance of technology infrastructure and focus on delivering innovative services to citizens, without increasing costs. You can start that journey today. In this eBook, you will learn about: • Life-saving digital initiatives on US streets • Valuable data insights across UK airports • Scalable ticketing services for Turkey’s Istanbul Deniz Otobüsleri ferry passengers • Cost savings for Singapore’s Land Transport Agency • Scalable, secure innovation at speed
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cloud computing, public sector, aws, healthcare, amazon web services
    
Amazon Web Services EMEA
Published By: Automation Anywhere     Published Date: Nov 06, 2019
Aiming to convert your organization into a truly digital business? Automation is the foundation of all digital transformation initiatives. This executive primer explains why Robotic Process Automation (RPA) is globally gaining ground, how it works, and how you can get value from it.
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robotic process automation, digital transformation, digital business
    
Automation Anywhere
Published By: BlackBerry     Published Date: Feb 01, 2019
The Enterprise of Things (EoT) is the network of people, endpoints, and digital assets owned by and connected to the enterprise (or public sector organisation, in this context). It casts a wide net, to include content, communication, collaboration, transportation, and facilities – that is, anyone and anything connected to the internet. The EoT represents a powerful opportunity to transform existing public sector processes and create entirely new ones. Governments are moving on these initiatives because policymakers are legislating it, constituents are demanding it and because it presents an opportunity to do more with less.
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BlackBerry
Published By: BlackBerry APAC     Published Date: Jan 29, 2019
The Enterprise of Things (EoT) is the network of people, endpoints, and digital assets owned by and connected to the enterprise (or public sector organisation, in this context). It casts a wide net, to include content, communication, collaboration, transportation, and facilities – that is, anyone and anything connected to the internet. The EoT represents a powerful opportunity to transform existing public sector processes and create entirely new ones. Governments are moving on these initiatives because policymakers are legislating it, constituents are demanding it and because it presents an opportunity to do more with less.
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BlackBerry APAC
Published By: BMC ASEAN     Published Date: Dec 18, 2018
Digital transformation encompasses both technological and human components. While many initiatives focus on ensuring that a company’s multi-cloud infrastructure is agile enough to meet changing demands around cloud mobile, Internet of Things (IoT), and big data, it’s equally important to empower business workers with the modern digital tools they need to be successful today. Artificial intelligence and machine learning can play a vital role on both of these fronts. In fact, 78 percent of CIOs and senior IT leaders are already looking to AI to address complexity,1 and by 2019, 30 percent of IT service desks will utilize machine learning to free up support capacity.2 The magnitude of change has forced companies to take stock of the experience they offer employees. As digital natives3 enter and advance in the workforce, talent retention is now a top priority. These workers expect to have the best tools; 93 percent of millennials cited modern and up-to-date technology as one of the most
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BMC ASEAN
Published By: BMC ASEAN     Published Date: Dec 18, 2018
The business world is entering an age of the digital “haves” and the digital “have-nots.” In fact, research firm Forrester anticipates a growing “digital crisis” in its 2018 predictions, noting that 60% of CIOs and other executives it surveyed say they’re behind in their digital transformations. Meanwhile, Forrester expects one in five CEOs will fail to act on digital initiatives and put their firms in serious jeopardy as a result. Savvy organizations are embracing cloud, the Internet of Things (IoT), artificial intelligence (AI), and other transformative technologies to solve meaningful business problems and achieve their strategic priorities. Everyone else is getting left behind. Nowhere is this fork-in-the-road moment more apparent than in how enterprise IT teams deliver and manage services, to employees and customers alike.
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BMC ASEAN
Published By: Box     Published Date: Jul 29, 2019
Most CIOs today understand that digital transformation initiatives can help streamline business process; boost ef?ciency; increase competitiveness; and, broadly, help their organization become disruptive over the long term. Some of the transformation initiatives under way—even in many pace-setting companies—are struggling to manage the exponential explosion of unstructured data and the associated heightened compliance and security demands, however. Fortunately, new solutions that tap arti?cial intelligence (AI) can extract hidden insights from unstructured data, such as documents, images, videos, and audio ?les. AI is also helping automate many of the labor-intensive processes used to classify, organize, and analyze unstructured content
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Box
Published By: CA Technologies     Published Date: Aug 22, 2017
Organizations undergoing digital transformations are dealing with amplified concerns around risk and security, which isn’t surprising. Digital transformation initiatives inevitably result in more points of access to enterprise infrastructure that are outside of existing controls, accessible by a greater number and more diverse set of identities, and proliferated across a distributed and dynamic infrastructure.
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CA Technologies
Published By: CA Technologies     Published Date: Aug 24, 2017
Growing your enterprise is an ongoing priority. And, as the application economy continues to expand, it’s likely that you’re looking at digital business initiatives to fuel a significant portion of that growth.
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CA Technologies
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Challenge Organizations undergoing digital transformations are dealing with amplified concerns around risk and security, which isn’t surprising. Digital transformation initiatives inevitably result in more points of access to enterprise infrastructure that are outside of existing controls, accessible by a greater number and more diverse set of identities, and proliferated across a distributed and dynamic infrastructure. Opportunity Knowing your privileged users is knowing your risk. Privileged access management tools themselves must be able to support automation in the authorization process and enable scalability through support for both dynamic operations and ephemeral infrastructure. Benefits Better pinpointing attacks exploiting credential theft isn’t simply a question of accumulating more data but involves incorporating better data about privileged user behaviour, which can identify significant changes that represent real risk.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: May 23, 2018
Growing your enterprise is an ongoing priority. And, as the application economy continues to expand, it’s likely that you’re looking at digital business initiatives to fuel a significant portion of that growth. Among the most promising objectives of such a strategy are: • Providing superior digital experiences for consumers though mobile • Expanding markets and revenue streams through multiple channels • Connecting employees and partners to enterprise data anywhere, anytime • Launching innovative new services for the Internet of Things (IoT) Successfully executing a digital strategy requires the ability to launch new apps and coordinate your digital presence with partners. Application Programming Interfaces (APIs) create the connectivity required to share enterprise data and digital content with those apps and partners over the Internet. APIs are a critical component of digital business—empowering developers to build apps across any channel and enabling partners to incorporate your dat
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CA Technologies EMEA
Published By: Cherwell Software     Published Date: Oct 28, 2019
To keep up with the growing needs of students, faculty and staff, higher ed IT departments must deliver a modern and seamless digital experience—often despite significant budget and staffing hurdles. In this peer report, IT leaders at four different universities share how they’re using Cherwell’s IT service management (ITSM) solution to tackle common challenges and create extraordinary results in three key areas: efficiency, campus-wide user experience and enterprise-level innovation. What they’ve accomplished is only the start: • Halving customization and configuration time while boosting user satisfaction • Improving service delivery and enabling campus-wide collaboration • Helping departments beyond IT to pursue their own automation initiatives By replacing legacy systems, automating manual workflows, enabling self-help and much more, IT pros are making radically new realities possible with a streamlined and customizable approach to ITSM. Download the report to read their stor
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Cherwell Software
Published By: Cisco     Published Date: Jul 11, 2016
As digital workplace initiatives grow, it is vital to examine their impact through a financial business case to obtain funding, structure stakeholder dialogue and secure commitment. Here, we describe how IT leaders can create a convincing business case with a strong link to business benefits. Key Challenges: ¦ It is difficult for IT leaders to quantify the financial returns associated with digital workplace initiatives, as they often fail to recognize the broad and indirect benefits. ¦ Treating digital workplace initiatives as infrastructure rollouts obscures their business relevance and distances business stakeholders, whose commitment is vital for success. ¦ Business and finance executives are more likely to take seriously a digital workplace initiative with a credible financial impact assessment.
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Cisco
Published By: Cisco     Published Date: Dec 21, 2016
As digital workplace initiatives grow, it is vital to examine their impact through a financial business case to obtain funding, structure stakeholder dialogue and secure commitment. Here, we describe how IT leaders can create a convincing business case with a strong link to business benefits
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Cisco
Published By: Cisco EMEA     Published Date: Nov 08, 2018
Digital transformation (DX) — a technology-driven business strategy — enables firms to gain or expand their competitive differentiation by embracing data-driven decision-making processes, whether for increasing operational efficiencies, developing new products and services, increasing customer satisfaction and retention, or getting a better intelligence on the market. Big Data and analytics (BDA) applications form the foundation for enterprisewide digital transformation initiatives. To find out more download this whitepaper today.
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Cisco EMEA
Published By: Comcast Business     Published Date: Feb 09, 2018
This White Paper reviews the current state of enterprise WAN usage, key challenges businesses face today with their WAN, the impact of digital transformation initiatives on the WAN, and key benefits of using software-defined WAN (SD-WAN). The ideas presented in this White Paper draw on the findings of a March 2017 survey of more than 800 network management executives about WAN usage and attitudes. The survey was conducted by IDC and sponsored by Comcast Business.
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Comcast Business
Published By: Context Optional     Published Date: Mar 09, 2010
If you're a brand marketer or digital agency looking to amplify your social marketing initiatives this year, this document will guide you through the growing world of Facebook apps. Today, there are more than 500,000 active applications on Facebook, but of these only 250 applications have more than one million monthly active users. You've downloaded this guide because you recognize that marketing today means creating a two-way dialogue with your customers.
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context optional, social media, facebook, social networking, social applications, social marketing, email newsletters
    
Context Optional
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