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Published By: Adobe     Published Date: Feb 20, 2014
Download our 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than 2,500 marketers, our report found that customer experience, mobile marketing, and content marketing are major business imperatives for 2014. However, only 23% of marketers believe they have the tools they need to maximize their impact in these areas. Get the report now to uncover more insights for the coming year, including: - B2C brands will focus on targeting and personalization - Two-thirds of respondents will experiment with new media - Brands will zero in on mobile customer behavior
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adobe, adobe social, social media, marketing, ecommerce, retail, market data, digital trends, benchmarking, user experience, customer experience, content marketing, targeting, conversion, mobile marketing, branding
    
Adobe
Published By: Adobe     Published Date: May 15, 2018
Mobile capabilities have grown up. Strategies should, too. Over the last ten years, smartphone usage among adults has grown to 95 percent. Surprisingly, 90 percent of marketers say they’ve only had a mobile strategy for five years or less. Read The Next Mobile Decade: Adobe 2018 Mobile Maturity Study, and learn: - How 500 marketing and IT professionals tackled mobile marketing last year - Which mobile strategies the most advanced organizations put into practice - What you can do to make your brand a mobile leader in the next decade Fill out the form to get the report
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Adobe
Published By: Adobe     Published Date: Apr 04, 2018
Recently the S&P 500 experienced something new: its top four most valuable companies at closing were Apple, Google, Microsoft, and Amazon—all tech companies. It’s a tech world out there, and one increasingly driven by a mastery of mobile. This reality is changing not only consumer expectations, market conditions, and competitive dynamics, but it’s also changing—and challenging— traditional approaches to corporate strategy.
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Adobe
Published By: Adobe     Published Date: May 04, 2018
Mobile capabilities have grown up. Strategies should, too. Over the last ten years, smartphone usage among adults has grown to 95 percent. Surprisingly, 90 percent of marketers say they’ve only had a mobile strategy for five years or less. Read The Next Mobile Decade: Adobe 2018 Mobile Maturity Study, and learn: - How 500 marketing and IT professionals tackled mobile marketing last year - Which mobile strategies the most advanced organizations put into practice - What you can do to make your brand a mobile leader in the next decade Fill out the form to get the report.
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Adobe
Published By: Akamai Technologies     Published Date: May 05, 2017
Everybody has their favorite apps…but can you name even three mobile websites you like? Probably not – and that’s because retrofitting desktop web designs fails to meet users’ mobile expectations. Yet in spite of that, smartphone traffic is at its highest point ever and will only continue to increase. This report, written by Forrester analysts, outlines why it’s time for a radical web reset and how you can make your mobile website a “first-class citizen.” Download it today.
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mobile applications, ebusiness, web design, web traffic, mobile websites
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 17, 2017
The consumerization of technology and rise of mobile adoption in emerging and established markets have driven companies to invest enormous capital and resources into pursuing the best possible mobile experience for all of their end users. But, without a focused mobile performance solution, these investments can only go so far. Download now to learn more
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mobile experience, branding, akamai, loyalty
    
Akamai Technologies
Published By: Applause Israel     Published Date: Jun 19, 2018
APPLAUSE CASE STUDY ACCELLION THE INCREASING IMPORTANCE AND COMPLEXITY OF DIGITAL EXPERIENCES Maintaining a strong digital presence is critical as digital experiences are now the front door for your brand. Websites, mobile apps, and connected devices are all different ways for you to connect with your customers on a deeper level, and foster a stronger relationship of trust and loyalty. While you now have a wide-open avenue to reach customers more effectively, you also need to account for a whole new level of complexity, especially in the mobile space. Millions of people can download the same mobile app and have entirely unique experiences. This is a result of how fragmented the digital world has become. ScientiaMobile counted 45,000 different device profiles on the market today, and estimates that this rate of fragmentation will only increase heading into the future. On top of this variability is the wide range on contexts in which your customers can be relying on your mobile app to wo
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Applause Israel
Published By: Applause Israel     Published Date: Jun 19, 2018
study by UPS and comScore found that 53% of shoppers who don’t use retailers’ mobile apps state it’s because they like using the website better. These shoppers see no benefit from installing these apps, as they provide an inferior experience with no added benefits. Looking at the Apple and Google Play App Stores, a large amount of retailers have apps with very few reviews, and some don’t even have a mobile app. Another problem is the performance of retail apps. 61% consumers expect an app to load in under 4 seconds according to research by Dynatrace. In its study, only one retailer made it under that threshold. And that is just purely opening the app. What is the experience once consumers get past that point?
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Applause Israel
Published By: AT&T     Published Date: Jun 25, 2008
Mobile applications are transforming how companies operate. With new ways to work flexibly, employees are becoming more responsive and more productive. But enterprises have experienced only the start of what IP networks will bring to mobile working.
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mobile workers, mobile applications, productivity, mobile, wireless, pda, att, at&t
    
AT&T
Published By: Avaya     Published Date: Nov 07, 2018
How new technologies will change how people connect with each other and serve customers tomorrow. The Leader’s Guide to the Future of Work, featuring Gartner Research, introduces you to a world where technology helps people connect better – with each other and with their customers. The workplace as we know it today is evolving into a digital, virtual work space, where work becomes more fluid, more project-based and more mobile than today. Where teams communicate and collaborate more effectively, beyond devices, physical locations and functions – even beyond the boundaries of the enterprise. And where humans and machines not only work together, but complement each other effortlessly.
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Avaya
Published By: bigtincan     Published Date: Oct 10, 2014
Today's workforce is increasingly "mobile first" — and, sometimes, "mobile only." As IDC research shows, companies are devoting nearly a quarter of the IT budget to mobile, seeking to enhance worker productivity, increase sales and revenue, and improve competitive advantage and grow share. The right content mobilization platform is a key ingredient for the success of enterprise mobile initiatives.
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idc technology, file sync, mobile content, content mobilization platform
    
bigtincan
Published By: CDW     Published Date: Jun 14, 2016
For most organizations, the question of whether to deploy mobile computing has long since given way to the question of how. And many are only in the early stages of mobility maturity. An expertly conceived strategy is necessary to achieve the innovation that mobility can provide.
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mobile management, mobile devices, enterprise management, mobile device management, best practices, business optimization, productivity
    
CDW
Published By: CDW-Trend Micro     Published Date: Mar 26, 2015
Endpoint security is at a critical juncture. Increasingly, employees at organizations of all sizes are using a wider variety than ever of desktop and mobile devices, including smartphones, tablets and laptops, as they work from broadly dispersed locations, including home offices. Often, organizations are permitting and even encouraging employees to use their own devices under BYOD (bring your own device) policies. With these devices, employees are accessing not only corporate data and applications, but also social media, banking and shopping sites. Download this white paper to learn more about endpoint security.
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endpoint security, desktop devices, mobile devices, byod, corporate data, technology
    
CDW-Trend Micro
Published By: Cherwell Software     Published Date: Sep 22, 2015
The next generation user expects more do-it-yourself IT offerings. Whether it’s self-service portals with interfaces to rival Amazon or personal mobile devices with 24/7 business access, users are requesting more self-service functions and capability. To the modern user of technology “consumer-grade” has become a standard, and it’s ITs’ job to not only appease but genuinely satisfy contemporary users. This research highlights four ways to satisfy the modern user who brings their own knowledge, devices, applications and technical expectations to the workplace.
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business enablement, cloud applications, cloud computing, cloud infrastructure, cloud strategy
    
Cherwell Software
Published By: Cisco EMEA     Published Date: Nov 13, 2017
Encryption technology has enabled much greater privacy and security for enterprises that use the Internet to communicate and transact business online. Mobile, cloud and web applications rely on well-implemented encryption mechanisms, using keys and certificates to ensure security and trust. However, businesses are not the only ones to benefit from encryption.
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anomaly detection, trust modeling, event classification, entity modeling, relationship building, internet scrapers
    
Cisco EMEA
Published By: Cisco EMEA     Published Date: May 15, 2018
Your employees, customers, and partners need the ability to connect and collaborate, at any time, from any location—across time zones or simply across the conference table. And those workplaces are expanding faster than ever, powered by mobile and cloud usage that makes virtual meetings essential. With scalable and secure voice, video, and content sharing, real-time collaboration can happen anywhere. Staying connected can lead to improved productivity and faster decision-making, as well as better customer service. But only if the technology offers a seamless experience and is intuitive enough to drive user adoption. While the need for better meetings is universal, not all conferencing tools are the same. Choosing the wrong tool could actually decrease productivity by wasting valuable meeting time troubleshooting the technology, or by providing a negative experience that will deter users from embracing it. This is especially true in situations where poor meeting quality could impact
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Cisco EMEA
Published By: Cisco Umbrella EMEA     Published Date: Oct 12, 2018
The increase in mobile devices and cloud applications has changed everything, from where we work, to how we communicate, collaborate, and store information. A new approach to security is needed. The cloud is no longer a trend or a movement. It’s now so integrated into IT and infrastructures that, for many companies, it’s simply how business is done. The availability of mobile devices and cloud services has redefined how and where people work. Applications and servers are moving to the cloud faster than ever to take advantage of cost savings, scalability, and accessibility. The age of perimeter-only security is over. Find out more today about how Cisco can help.
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Cisco Umbrella EMEA
Published By: Cisco Umbrella EMEA     Published Date: Feb 08, 2019
The cloud — at one point it was a revolution in the workplace. But the cloud is no longer a trend or a movement. It’s now so integrated into IT and infrastructures that, for many companies, it’s simply another part of the business. The availability of mobile devices and cloud services has redefined not only the way we work, but where we work. Critical infrastructures, applications, and massive amounts of sensitive data are now stored in the cloud, leaving companies at risk of damage if cloud accounts are compromised. With the cloud fast becoming the new normal, network security solutions need to adapt. Download this ebook to learn how Cisco Cloud Security helps you securely adopt and use the cloud, and better manage security for the way the world works today.
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Cisco Umbrella EMEA
Published By: Citrix Systems     Published Date: Oct 07, 2014
Citrix XenDesktop is the clear choice for mobilizing Windows apps and desktops. Whether you are looking to deliver Windows apps and desktops to mobile users, reduce costs and management through desktop virtualization, or secure intellectual property, XenDesktop is the only solution able to meet all your needs from a single, easy to deploy platform. It quickly and securely delivers mobile access to individual apps or complete desktops while maintaining a high definition user experience.
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mobilizing, windows, intellectual property, secure, desktops, virtualization, high definition, user experience, deliver, access, app, cost, management
    
Citrix Systems
Published By: Citrix Systems     Published Date: Nov 10, 2014
"Is your mobile micro app concealing a complex web property? The mobile web doesn’t just exist in your smartphone or tablet’s browser—there’s also an invisible but critical layer at the back end that powers mobile app services from content delivery to networking and collaboration. A micro app on a mobile device typically serves as the entry point to a web property. The combination of Citrix XenMobile and Citrix NetScaler offers enterprises an ideal solution that not only incorporates a comprehensive set of MDM and MAM features but also complements them with a market-leading, cloud-ready suite of capabilities for optimizing mobile web app performance, availability and security."
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mobile, web properties, applications, infrastructure, network devices, performance, communicate, security, reliability, netscaler
    
Citrix Systems
Published By: Citrix Systems     Published Date: Feb 10, 2016
"Is your mobile micro app concealing a complex web property? The mobile web doesn’t just exist in your smartphone or tablet’s browser—there’s also an invisible but critical layer at the back end that powers mobile app services from content delivery to networking and collaboration. A micro app on a mobile device typically serves as the entry point to a web property. The combination of Citrix XenMobile and Citrix NetScaler offers enterprises an ideal solution that not only incorporates a comprehensive set of MDM and MAM features but also complements them with a market-leading, cloud-ready suite of capabilities for optimizing mobile web app performance, availability and security."
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Citrix Systems
Published By: Citrix Systems     Published Date: Jul 25, 2016
NetScaler MobileStream™ technology from Citrix enables enterprises to do more than simply get by when it comes to the performance and security of mobile workspaces. Building on the gains derived from the core set of NetScaler functionality, NetScaler MobileStream combines a suite of multi-layer optimizations purpose-built to accelerate mobile service delivery with an essential collection of secure access and threat protection capabilities for mobile computing. The result is a unified solution that not only provides the peace of mind IT needs but also delivers the exceptional mobile experience your employees, customers and partners deserve. Put another way, the result with NetScaler MobileStream is a dramatic improvement in mobile service performance and protection that makes Citrix NetScaler® the world’s fastest and most secure delivery platform for mobile workspaces.
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Citrix Systems
Published By: ClickExpress     Published Date: May 01, 2013
Download this white paper to gain insight from the research firm IDC which predicts that some 1.2 billion workers will be using mobile enterprise tools by 2011, representing roughly a third of the total global workforce (February 2010). Some of these people are almost exclusively mobile, whereas some will only occasionally use mobile enterprise tools. Whatever the case, there are very few who would argue against the fact that investing in mobility has the potential to raise productivity, accessibility and visibility.
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mobile, solution, deploy, enterprise, global workforce, scalability, integration, device selection, wireless communication
    
ClickExpress
Published By: Collaborative Consulting     Published Date: Dec 20, 2013
Enabling business value through the Mobile Web requires new thinking as well as a shift in technology. Putting “mobile first” and implementing services-based architectures are among the critical steps. The options are limited only to the imaginations of the designers but must be driven by the user’s context.
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collaborative consulting, business value, user expectations, mobile web, service architecture, technology challenges, information technology, program management, software solutions, context and services
    
Collaborative Consulting
Published By: Comcast Business     Published Date: Mar 24, 2015
Hotels and the travelers who frequent them bear little resemblance to their counterparts from just a few years ago. The explosion of new technologies has allowed hotels to change the way they operate and has made the average traveler more techsavvy and connected than ever. Mobile devices are driving this innovation. Not only have mobile devices changed how people interact with each other, they also have changed how people expect businesses to engage with them. According to SmartBrief, 40 percent of hotel guests carry three or more mobile devices. And with global mobile data traffic growing 30 percent every year according to Cisco, there will be an estimated 4.9 billion mobile users by 2018. When these mobile users travel, will they choose your hotel? Only if you have the mobile amenities they demand. In this white paper, we will review three mobile trends that every hotelier should address, and we’ll offer recommendations on how to best address them.
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travel, hotel technology, mobile devices, mobile trends, hospitality
    
Comcast Business
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