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Published By: Oracle     Published Date: Feb 21, 2018
Welcome to Oracle Mobile Cloud, Enterprise (OMCe), the new platform for building engaging experiences across all of your digital channels. Expand the power of those channels with the next giant leap in our evolution: intelligent bots backed by artificial intelligence (AI). And if that’s not enough, the new OMCe Analytics tools provide deep insights into user adoption, so you can steer customers toward the behavior you want. Talk about impressive! Ready to learn more?
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Oracle
Published By: Oracle     Published Date: Feb 21, 2018
Over the last decade we have seen the dramatic increase in adoption of Mobile as an engagement channel for consumers and employees within the enterprise. What we are seeing now is the emergence of messaging through channels like FB Messenger, WhatsApp, WeChat, Slack, SMS, as a dominant engagement channel. Over 4.1 Billion users around the world are on instant messaging apps, adopted a rate that was much faster than on social networks. What makes these channels the default choice is the expected instant response if the other person is on or the push notification that triggers the person on the other side to respond immediately. These users that use instant messaging channels to converse with their friends and family want to use the same familiar user experience and channel to instantly communicate with the enterprise. These channels are doing to apps what browsers did to client server apps i.e. these channels are rapidly becoming the next browser. This is leading to the innovations in c
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Oracle
Published By: Oracle     Published Date: Sep 30, 2019
It takes more than a single interaction to net a customer. By now, marketers understand the importance of multichannel engagement, but most still struggle to seamlessly connect the customer experience across channels. Simply put, it’s easy to batch and blast a broadcast message to email, social, and mobile audiences, but consumers today want more. They want to see themselves in the brand, not just see the brand talk about themselves. Additionally, personalizing messaging in one channel can be tricky enough, but connecting messaging, for an audience who is sprinting from one channel to the next, is a whole other hurdle.
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Oracle
Published By: Oracle OMC     Published Date: Nov 30, 2017
Today’s consumers are demanding: they have become more unforgiving of a poor customer experience and expect interactions on their desktop and mobile devices to be responsive, intuitive, and easy to use. Marketers understand that delivering the most relevant experience is the key to gaining continued satisfaction and loyalty from their digital consumers. Oftentimes, however, when it comes to marketing to consumers there are two dynamics. On one hand you have what consumers say they want out of a customer experience. On the other hand, there is what they actually receive. What they want are experiences that are personalized, contextually relevant, and consistent— regardless of online or offline channel or lifecycle stage. What they too often get, however, are experiences that are disconnected, not contextually relevant, and inconsistent across channels and lifecycle stages.
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Oracle OMC
Published By: Panasonic Business Mobility Solutions     Published Date: Feb 17, 2017
In today's competitive retail environment, customers want to interact with your business through different channels. On the front end online, mobile and in-store experiences are all important, and all have to tell the same story about what’s new, in-stock and what’s on sale if you want to build satisfaction and loyalty to your brand.
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Panasonic Business Mobility Solutions
Published By: PKWARE     Published Date: Oct 22, 2007
Text-messaging, or SMS, usage is on the rise while email usage is falling. Meanwhile many more mobile phones than personal computers are sold around the world. Long story short: Marketers who want to reach consumers with targeted campaigns had better put an SMS strategy in place. mobileStorm's new white paper, "SMS Or Die," explains why mobile marketing, particularly SMS marketing, is the ideal platform to reach consumers.
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sms marketing, mobile marketing, email marketing, text messaging, text marketing, sms, sms, mobile
    
PKWARE
Published By: Plantronics     Published Date: Sep 27, 2013
The future of work is mobile. Liberated by the internet and new mobile solutions, more and more businesses are embracing flexible working arrangements in which employees work from wherever they want. Smart businesses utilising flexible working know that it’s no longer about the hours you work—it’s about results. These businesses are freeing themselves and their employees from the burden of counting hours and minutes worked, and are now focusing on output.
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mobile, internet, mobile solutions, technology, flexible working, remote access
    
Plantronics
Published By: Polycom     Published Date: Mar 13, 2015
We are now in a world of Unified Communications (UC) and your employees are using many devices and modalities to communicate. A phone is still needed, but its use as a “stand-alone” device is changing as end users now have a wider range of communications options afforded by UC including chat, video, and communications on a phone or mobile devices (BYOD). As IM becomes the new dial tone (“U there?”, “Is now a good time to talk”), when your users want to talk, they expect to be able to place their phone call from their UC client. For most companies today, that UC client is Microsoft® Lync®. While the user may want to place their phone call from Lync, they also want to be able to use a telephone dial pad to dial numbers, access features with convenient feature keys, and be able to choose between using a handset, headset, or speakerphone—and they want to use their phones in ways that are fully integrated with their Lync client.
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mobile, lync, unified communication, concept, brand, enterprise, voice, products
    
Polycom
Published By: Progress     Published Date: Mar 26, 2018
Digital transformation has changed the face of business across the globe. New digital technologies— specifically, mobile devices—are opening new avenues for companies to engage their prospects and manage their operations with greater effectiveness and efficiency. However, in the healthcare space, the response to these technological innovations has been reserved. While it’s undeniable that digital transformation could bring great change to the healthcare space just as it has in other industries, obstacles like regulatory compliance and rigid systems of record discourage the adoption of new tools and technology. This has led to frustration from all sides of the healthcare ecosystem. Many people are accustomed to using intuitive digital applications in their everyday lives, so when healthcare applications deliver archaic user experiences, everyone is left wanting more. Patients and members want applications that enable them to manage their health more easily. Providers want to provide new
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Progress
Published By: Quocirca     Published Date: Sep 07, 2007
Companies are faced with increasing pressures on the communications capabilities they offer their employees.  More employees are mobile, working from home or in other remote locations with a growing need to talk and share information with their colleagues.  This cuts across fixed and mobile communications, but businesses still want the flexibility of mobile, and the costs, predictability, quality and service models of fixed.
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telecom, quocirca, mobility, soho, voip, ip telephony, convergence, small business
    
Quocirca
Published By: Reed     Published Date: Aug 03, 2013
The proliferation of mobile devices has created an insatiable appetite among users for applications that give them instant access to the content they want in the form they want it whenever and wherever desired. So the sparring between HTML5 and Native centers on the best means of developing engaging apps to meet this growing demand.
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Reed
Published By: Riverbed     Published Date: Nov 20, 2012
Mobile work, and an increasing reliance on applications such as e-mail and SharePoint, is an increasingly crucial part of their day-to-day business. Mobile WAN optimization technology helps improve the performance and cuts costs and upgrades.
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mobile wan, optimization, cutting costs, sharepoint, it infrastructure, mobile wan optimization
    
Riverbed
Published By: Riverbed     Published Date: Aug 22, 2014
The Riverbed Optimization System (RiOS™) is the software that powers Riverbed’s unique award-winning line of Steelhead™ application acceleration appliances and Steelhead Mobile client software. RiOS is based on patented technologies that solve a range of problems affecting wide area networks (WANs) and application performance.
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optimization, rios, technical, software, application, acceleration, technologies, solve problems
    
Riverbed
Published By: Riverbed     Published Date: Sep 05, 2014
The explosion in mobility and the increasing number of ways to connect with the corporate network has created an IT environment that is increasingly difficult to manage, and that leads to inconsistent user experience. Mobile WAN optimization can help overcome many of the challenges of running a distributed environment by improving the performance of critical enterprise applications, which lowers the cost of effectively supporting mobile workers and eliminates the need for many organizations to pursue expensive strategies and upgrades.
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mobile, wan optimization, cut costs, it environment, user experience
    
Riverbed
Published By: Riverbed DE     Published Date: Oct 16, 2017
What is the key benefit of SD-WAN? To provide seamless access to digital services for end-users. But IT is more distributed, fragmentary, and dynamic than ever, with hybrid apps, hybrid networks, and remote and mobile users everywhere. Hardware-bound legacy networks can never fulfill the promise of seamless access. Taming the chaos of today’s IT requires a new approach to networking. This is the promise of software-defined wide area networks (SD-WAN)—the ability to use plain-language business policies to automate and orchestrate all the components of digital access. Read this white paper to learn how SD-WAN lets you: • Manage centrally from a cloud console with a comprehensive view of your connectivity fabric that spans and unifies datacenter/cloud apps, branch/mobile users, and enterprise/cloud networks. • Orchestrate globally using business policy-based automation to define quality of service and access privileges for all apps/users. • Deploy locally with zero touch via automated
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cloud optimization, cloud efficiency, cloud management, cloud assurance, cloud visibility, enterprise management, data management
    
Riverbed DE
Published By: Salesforce     Published Date: Nov 19, 2015
In the next five years, more than $2 trillion is expected to transfer between generations. To capitalize on this massive redistribution of wealth, today’s financial advisors need to meet the demands of today’s clients who are social, mobile, more connected, better informed and looking to collaborate with their advisors when they want, where they want.
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salesforce, financial services, cloud, mobile, data
    
Salesforce
Published By: Salesforce     Published Date: Jan 08, 2016
In the next five years, more than $2 trillion is expected to transfer between generations. To capitalize on this massive redistribution of wealth, financial advisors need to meet the demands of today’s clients who are social, mobile, more connected, better informed and looking to collaborate with their advisors when they want, where they want. In fact, according to the Salesforce Connected Investor report, 55% of investors want to work more closely with their advisors. To succeed, advisors must have relationships with their clients that are deeper than just the numbers, and focus on individuals and their unique needs.
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cloud, financial, salesforce, investors
    
Salesforce
Published By: Salesforce.com     Published Date: Apr 16, 2013
This report, which is the vision report of the mobile app development playbook for application development and delivery (AD&D) professionals, focuses on the changes application developers need to understand if they want to build modern applications that deliver contextual customer experiences.
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mobile application development, apps, mobile applications, smartphones, tablets, infrastructure, licensing, service endpoints
    
Salesforce.com
Published By: Salesforce.com     Published Date: Jun 14, 2013
This report, which is the vision report of the mobile app development playbook for application development and delivery (AD&D) professionals, focuses on the changes application developers need to understand if they want to build modern applications that deliver contextual customer experiences.
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mobile applications, application development, contextual experience, customers, technology, multi service endpoints, modernization
    
Salesforce.com
Published By: SAS     Published Date: Apr 25, 2017
Marketing must meet the needs of tech-savvy customers knowledgeable of brands and product information due to the rapid growth of connectivity, available information and expansion of channels. Before making a purchase decision, customers often consult more than 10 sources including social media, user reviews, online stores and brand comparisons. And, customers want to be recognized across all the platforms through which they interact with you – whether speaking to your employees on a mobile phone, tweeting at the brand or creating a shopping cart online. Similarly, you want to recognize every step of these journeys and understand the significance of each one.
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SAS
Published By: SAS     Published Date: Jul 22, 2019
Text is the largest human-generated data source. It grows every day as we post on social media, interact with chatbots and digital assistants, send emails, conduct business online, generate reports and essentially document our daily thoughts and activities using computers and mobile devices. Increasingly, organizations want to know how all of that data can be used to drive improvements. For many, unstructured text represents a massive untapped data source with great potential for producing valuable insights that could result in significant business transformations or spur incredible social innovation. This paper looks at how organizations in banking, health care and life sciences, manufacturing and government are using SAS text analytics to drive better customer experiences, reduce fraud and improve society.
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SAS
Published By: Silverpop     Published Date: Feb 04, 2013
Shazam, the world’s leading mobile discovery service, wanted to leverage email to build on its in-app experience, increase user retention and deliver personalized content that drives revenue.
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email marketing, engagement, crm, social, mobile, engegement, testing, optimization
    
Silverpop
Published By: Sitecore     Published Date: Feb 26, 2016
This white paper features answers from Sitecore partner agencies to five questions about the mobile digital experience: challenges commonly faced; the best time for planning the mobile experience; what to look for in a dev partner, how to measure success from mobile, and what “mobile” most frequently means to Sitecore partner customers. With verbatim comments and analysis, it’s a helpful guide for IT and marketing leaders who want to mobilize their digital experience.
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mobile, communications, mobile management, business practices
    
Sitecore
Published By: SmartFocus     Published Date: Sep 04, 2015
1,75 Mrd. Menschen besitzen heute ein Smartphone. Somit können Ihre Kunden permanent online sein. Deshalb ist es für den Kampagnenerfolg entscheidend, das mobile Benutzererlebnis zu verstehen und sicherzustellen, dass alle Teile Ihrer Kampagne für die mobile Nutzung optimiert sind. Wenn Sie nicht handeln, leidet Ihre Kundenbindung. Schlimmstenfalls wandern Ihre besten Kunden zur Konkurrenz ab. Unsere einfach zu implementierenden Tipps fürs mobile Marketing können auch Ihnen helfen, Kampagneneffizienz zu steigern und Wettbewerbsvorteile zu sichern.
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mobiles marketing, personalisierung, kontextualisierung, kundenreise, kundenverhalten, kundenerlebnis, kundenbindung, kundenbeziehungen
    
SmartFocus
Published By: Symantec.cloud     Published Date: Oct 11, 2012
The emergence of mobile applications has fundamentally changed the way that millions of people around the world work, play, and communicate. Meanwhile, cybercriminals want to infect and exploit as many mobile devices as they can to steal information.
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symantec, phishing, malware, security, internet security, mobile security, mobile
    
Symantec.cloud
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