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Published By: 8x8 Inc.     Published Date: Feb 13, 2017
This free white paper Your PBX Is Killing Your Business: 5 Reasons Why You Should Ditch It for the Cloud explains 5 top reasons why businesses are leaving their PBXs behind and moving up to the cloud. Download the paper and learn: 5 measurable business benefits of moving communications to the cloud How to rapidly scale communications as your business adds new offices and countries Why mobility and BYOD are must-haves for modern business communications How cloud solutions deliver disaster recovery benefits that onsite PBXs simply can’t Extra Bonus: Two free checklists: Evaluating Cloud Communications Providers: 8 Questions to Ask 8 Signs Your Legacy PBX Is Putting Your Business at Risk Get all the facts when you download this free white paper!
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cloud, pbx, communications, cloud solutions, byod
    
8x8 Inc.
Published By: Absorb     Published Date: Sep 05, 2018
Would you choose your LMS again? It happens to us all. We adopt learning technology expecting it to make us more efficient, prepared, and successful. At some point we wonder if it’s doing the opposite. Questions can be immediate or emerge over time. Either way, you’re stuck with technology that’s misaligned with where your organization’s going. So how do you know when it’s time to make an LMS change? After reading this checklist, “10 Ways Your LMS is Falling Short” you’ll understand: • Ten LMS challenges you may be experiencing • Risks these present to your organization • Features you need to start propelling your success Don’t let your LMS hold you back! Get the checklist
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Absorb
Published By: Acquia     Published Date: Feb 26, 2015
The Issue: The Content and Commerce Divide Commerce and digital marketing teams tell a familiar story. The commerce team launches an online store on a commerce platform. Commerce and IT focus on the platform and evolve it as the online business grows—focusing on basics such as PCI compliance and product information and expand-ing to more complex integrations. Now they want to add content, such as reviews and engaging media, that will inform and guide shoppers. Meanwhile, the digital marketing team regards the online store as a missed branding and engagement opportunity and tries to jump in and contribute only to find that the system can’t meet their needs. So marketing goes outside to a digital agency, pays for a separate microsite, and takes their creative production needs elsewhere. And thus a classic divide is formed. Download the Forrester Report to learn the impact of integrated and personalized commerce experiences.
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commerce, content and commerce, personalization, increasing conversions, digital marketing, commerce platform
    
Acquia
Published By: Act-On     Published Date: Sep 19, 2014
Over the last 12 years, a massive amount of material has been written about Search Engine Optimization (SEO). Much of this material remains applicable today; However, there are a growing amount of out-dated tactics still being touted as best practices (exact match domain names, keyword density targets, exact anchor text, and so on). In this eBook, you’ll learn the current best practices in SEO that companies of all sizes can use to increase site visibility, increase traffic, and most importantly, improve conversion rates.
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marketing content, business, solve, information, prospects, customers, educate, inform, sales process, guide, characteristics, marketing, targeted, points, audience, buying cycle
    
Act-On
Published By: Act-On     Published Date: Jan 08, 2015
Your website can be your best source for more, and better, leads. Learn 7 proven lead generation tactics you can use to make the most of your website’s potential. See also the surprising results of a real-world landing page testing scenario.
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act-on, sales, marketing, automation, benefits, sales cycle, tracking, leads, email, roi, benefits, crm, content, seo, b2b, call to action, cta, data
    
Act-On
Published By: Adobe     Published Date: Aug 22, 2013
Think targeting ticks customers off? Actually, it's quite the opposite. Studies show that 41% of consumers would consider ending a brand relationship because of irrelevant messaging. That's why targeted and personalized content is more important now than ever before. Download this paper for 32 insightful tips to help you stay ahed of the competition, so you can make 2013 your most successful and profitable year ever.
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consumer targeting, targeting, brand messaging
    
Adobe
Published By: Adobe     Published Date: Aug 22, 2013
This report gives customer experience professionals the tools and processes they need to act on digital customer experience improvement across touchpoints like websites, mobile phones, and tablets. Forrester recommends 10 tactics for evaluating digital touchpoints and determining customers' needs, proven and emerging methodologies for redesigning digital interactions, and best practices for ensuring that your digital experiences support your business objectives.
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customer experience management, digital experiences, customer experience
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Audi differentiates its brand experience using web content and digital asset management capabilities in Adobe Experience Manager.
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adobe, audi, audi cars, adobe marketing cloud, audi website, latest innovation, brand experience, head of brand portal, innovative engineering, worldwide brand, consumer websites, adobe analytics, performance of websites, car configurator data, audi configurator, invite feedback, feedback leads to improvement
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
In Forrester’s 53-criteria evaluation of online testing platform vendors, we identified the seven most significant providers — Adobe, Autonomy, Maxymiser, Monetate, Optimizely, SiteSpect, and Webtrends — in the category and researched, analyzed, and scored them. This report details our findings about how well each vendor fulfills our criteria, and where these vendors stand in relation to each other, to help customer intelligence professionals select the right partner for their online testing needs.
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adobe, forrester wave, online testing platforms, vendor selection, optimize core competency, digital marketers, maturing vendor solutions, future of online testing, growing online testing requirements, online testing vendors, balance functionality, balance usability, customer intelligence, right partner, online testing needs
    
Adobe
Published By: Adobe     Published Date: Aug 14, 2014
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. You’ll see critical metrics on everything from mobile trends to conversion rates—so you can develop new strategies for success in 2014. Get the report now to learn and discover: - New mobile usage trends - The power of continual site improvement - Why time spent on websites is higher than ever
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online marketing, marketing practices, mobile usage trends
    
Adobe
Published By: Adobe     Published Date: Oct 11, 2018
in our 24-criteria evaluation of experience optimization platform (EoP) providers, we identified the eight most significant ones — Adobe, dynamic Yield, Evergage, Monetate, optimizely, oracle, sAs, and sitespect — and researched, analyzed, and scored them. this report shows how each provider measures up and helps customer insights (Ci) professionals make the right choice.
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Adobe
Published By: Adobe     Published Date: Oct 24, 2018
in our 24-criteria evaluation of experience optimization platform (EoP) providers, we identified the eight most significant ones — Adobe, dynamic Yield, Evergage, Monetate, optimizely, oracle, sAs, and sitespect — and researched, analyzed, and scored them. this report shows how each provider measures up and helps customer insights (Ci) professionals make the right choice.
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Adobe
Published By: Adobe     Published Date: Jun 26, 2019
According to IDC's analysis, AEM Sites enables organizations to realize on average annual business value of $3.92 million per organization over three years and a 348% three-year ROI by: — Making the creation and delivery of digital experiences more consistent and streamlined and accelerating time to market for new experiences — Empowering - and increasing the productivity of - employees responsible for digital experiences — Improving the digital customer experiences organizations deliver, thereby increasing engagement levels and generating additional business
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
IDC surveyed users of Adobe Experience Manager Sites and found substantial ROI WHY SHOULD THE TARGET AUDIENCE CARE? A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. SUPPORTING CONCEPTS: According to IDC's analysis, AEM Sites enables organizations to realize on average annual business value of $3.92 million per organization over three years and a 348% three-year ROI by: — Making the creation and delivery of digital experiences more consistent and streamlined and accelerating time to market for new experiences — Empowering - and increasing the productivity of - employees responsible for digital experiences — Improving the digital customer experiences organizations deliver, thereby increasing engagement levels and generating additional business
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Adobe
Published By: Adobe     Published Date: Jul 15, 2019
Malgré des différences certaines entre les plates-formes d’automatisation, la réussite tient souvent ŕ trois facteurs : votre stratégie et votre processus, votre flux de contenus et de leads, et vos collaborateurs. En rčgle générale, un investissement limité dans ces trois domaines se traduira par un retour sur investissement (ROI) de l’automatisation marketing correct, mais pas exceptionnel. Plus vous investirez, plus vous ferez bouger les curseurs et augmenterez votre ROI. Le secret est de voir grand, de commencer petit et d’avancer rapidement. Autrement dit, les meilleurs résultats sont généralement obtenus en démarrant avec ce que vous avez et en investissant progressivement.
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Adobe
Published By: Akamai     Published Date: Jul 06, 2010
Founded in the Queensland outback in 1920, Qantas Airways is the world's longest continuously operating airline. Today it is widely regarded as the world's leading long-distance airline and one of the strongest brands in Australia, responsible for an estimated $1.7 billion in revenue for the fiscal year 2009/2010. The airline is committed to continually improving the experience on its website, qantas.com, whether enabling travelers to book all parts of a holiday or to self-manage their travel experiences. Since the site was first launched in 1996, it has evolved into the airline's primary customer contact channel.
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qantas, case study, site performance, clicks, travel, e-commerce, ecommerce, uptime, reach
    
Akamai
Published By: Akamai     Published Date: Mar 10, 2012
This white paper assesses the current cyber-threat environment and discusses the use of distributed cloud services as an effective means to protect against evolving, modern-day IT threats.
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security, internet security, website security, online security, cloud based security, computer security, distributed denial of service, ddos, ddos security, sql injection security, malware, malware protection, malware security, anti phishing, botnets, web application firewall, firewall, compliance, hacker, hacktivism
    
Akamai
Published By: Akamai     Published Date: Mar 10, 2012
This whitepaper gives a broad overview of the ways in which Akamai can help organizations bolster the security of their Web-based assets, with capabilities ranging across the application, network, and DNS layers, as well as solutions focused on Distributed Denial of Service (DDoS) mitigation and business continuity.
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security, internet security, website security, online security, cloud based security, computer security, distributed denial of service, ddos, ddos security, sql injection security, malware, malware protection, malware security, anti phishing, botnets, web application firewall, firewall, compliance, hacker, hacktivism
    
Akamai
Published By: Akamai Technologies     Published Date: Sep 27, 2016
Akamai’s Threat Research team analyzed a week of cross-site scripting (xss) alert triggers to gain clarity on the nature of xss attacks. Read this case study to learn which vectors are vulnerable and specific techniques that were employed during remote resource injection exploitation attempts versus simple probing requests.
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akamai, xss, xxs exploration, threat research, analytics, security, cybersecurity
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 05, 2017
Everybody has their favorite apps…but can you name even three mobile websites you like? Probably not – and that’s because retrofitting desktop web designs fails to meet users’ mobile expectations. Yet in spite of that, smartphone traffic is at its highest point ever and will only continue to increase. This report, written by Forrester analysts, outlines why it’s time for a radical web reset and how you can make your mobile website a “first-class citizen.” Download it today.
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mobile applications, ebusiness, web design, web traffic, mobile websites
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 05, 2017
Security and performance were once considered separate issues requiring very different solutions. But now that malicious hackers have discovered new and better ways to affect both aspects of a website, you need solutions that can plug security holes while enhancing frontend performance. How is that possible? In this report, we explore browser-based solutions that can beef up security and enhance end-user performance in one stroke. This report examines several techniques for dealing with third party content issues in the browser, including HSTS, iframe, and prefetch. It also dives into service workers and browser-based scripts that provide many security and performance options. Download it now and learn how you can jointly improve security and increase performance.
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cyber security, security, web linking, performance
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 05, 2017
Web application and DDoS attacks hit enterprises without warning or reason. Most Distributed Denial of Service (DDoS) attacks require little skill to launch with attackers can simply rent resources from DDoS-for-hire sites at a low cost.. In comparison, DDoS attacks typically result in: • Operational disruption • Loss of confidential data • Lost user productivity • Reputational harm • Damage to partner and customer relations • Lost revenue Depending on your industry, that could add up to tens of thousands of dollars in damage – and in some cases it could be millions. Only 2% of organizations said their web applications had not been compromised in the past 12 months – 98% said they had.
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ddos, technical support, data security, application security
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 05, 2017
To keep your organization and your data safe, it is crucial to consider forward-thinking approaches to cybersecurity. In this e-book, we discuss how you can augment your existing website infrastructure or within a data center with security measures in the cloud for a more robust security posture. We share Akamai’s approach to cloud security as well as those of other vendors. We then take a closer look at some commonly used, but sometimes misleading, metrics — so you can make more educated decisions about the best solutions for your needs.
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cloud security, data, akamai
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 08, 2017
While the shift from disk to digital offers tremendous potential opportunities, it also presents a host of new challenges for gaming companies. As the online channel grows increasingly complex and the pace of innovation accelerates, many companies struggle to keep up. Not only are there websites and storefronts to manage, but also real-time gaming servers, large software downloads, and live-streamed competitions and events. Games are transforming from fixed, boxed products to dynamic, ongoing services – with frequently updated content, in-game micro-transactions, virtual goods and social interactions. Mobile adds another dimension to the trend, as consumers increasingly look to play on smart phones and tablets – or on multiple screens across devices. To successfully navigate this complex and changing landscape, gaming companies need an agile, high- performance infrastructure that allows them to turn the Internet into a reliable and effective online distribution channel. This requires f
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akamai, akamai gaming, infrastructure, distribution channel, technological advancements
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 24, 2017
Sicherheit und Performance wurden einst als separate Aspekte angesehen, für die ganz unterschiedliche Lösungen erforderlich sein sollten. Cyberkriminelle haben jedoch neue und überaus effektive Möglichkeiten gefunden, die Ihre Website in beiderlei Hinsicht gefährden. Erfolgreiche Lösungen müssen daher Sicherheitslöcher stopfen und parallel die Performance am Frontend optimieren. Wie ist das möglich? In diesem Bericht gehen wir auf browserbasierte Lösungen ein, welche gleichzeitig die Sicherheit optimieren und die Performance für den Endnutzer verbessern. Wir untersuchen verschiedene Techniken für den Umgang mit inhaltsbezogenen Browserproblemen, wie z. B. HSTS, Inlineframe und Prefetching. Der Bericht behandelt zudem Service-Worker- und browserbasierte Skripts, die viele Sicherheits- und Performanceoptionen bieten. Laden Sie den Bericht jetzt herunter und erfahren Sie, wie Sie Sicherheit und Performance gleichermaßen verbessern können.
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Akamai Technologies
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