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measure roi

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Published By: Lumesse     Published Date: Feb 13, 2015
The Talent Management ROI Business Case reveals the importance of demonstrating a Return on Investment (ROI) in talent and the way to best measure ROI.
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roi, return of investment, hr security investment, best way to measure roi, talent management roi
    
Lumesse
Published By: Oracle Social Cloud     Published Date: Jan 14, 2015
When it comes to social media marketing, there is perhaps no other topic that is discussed more than determining and reporting return on investment, or ROI. This white paper sets out to make the case that ROI determination can be approached in a unified, structured and straightforward way. It also lays out a framework for expanding the definition of ROI and increasing organizational maturity for measurement and monetization. Finally, it dispels some of the myths around ROI and seeks to show the relationship between social KPIs organizations may be collecting today and how to align them with broader organizational and business-oriented goals and objectives.
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social roi, facebook, social listening, social marketing, customer experience, digital, cmo, social business, socially enabled enterprise, marketing cloud, crm, data
    
Oracle Social Cloud
Published By: Bazaarvoice     Published Date: Nov 05, 2014
Struggling to prove social ROI? The Bazaarvoice whitepaper Real ROI from Social in 5 Steps shows you how the world’s most successful brands and retailers are capturing results and proving true social ROI.
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bazaarvoice, roi, marketing landscape, social emergence, social media, information online, social strategy, measurable data, social initiatives, measure roi
    
Bazaarvoice
Published By: Act-On     Published Date: Aug 18, 2014
Lead scoring is a key missing link in many B2B marketing strategies. A growing number of B2B marketers understand this vital role lead scoring plays in the marketing process. Yet they still face challenges getting started with lead scoring and learning how to generate a measureable ROI from their efforts. In this whitepaper you will learn seven foundational steps your company can take to set up a functional and cost-effective lead scoring strategy. These include understanding the fundamentals of lead scoring; learning how to identify the traits that define your ideal sales prospects; and building a system that will grow with your organization over time.
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act-on, marketing, integration, lead scoring, b2b, strategy, roi
    
Act-On
Published By: Localytics     Published Date: Jul 18, 2014
In this 23-page eBook, written for people new to app analytics, you'll learn what you need to know to start improving your app.
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app analytics, mobile analytics, app analytics tools, app analytics guide, app monetization, user value, user acquisition, user conversion, track users, app funnel, app tracking, app testing, app measurement, app performance, app optimization, android app analytics, ios app analytics, iphone app analytics, app stats, app data
    
Localytics
Published By: Oracle Social Cloud     Published Date: May 02, 2014
This white paper sets out to make the case that ROI determination can be approached in a unified, structured and straightforward way. It also lays out a framework for expanding the definition of ROI and increasing organizational maturity for measurement and monetization. Finally, it dispels some of the myths around ROI and seeks to show the relationship between social KPIs organizations may be collecting today and how to align them with broader organizational and business-oriented goals and objectives.
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oracle, oracle srm, srm, social media, roi social kpis
    
Oracle Social Cloud
Published By: Marketo     Published Date: Mar 11, 2014
In today’s marketing world, it’s crucial that enterprise marketers not only know how programs are performing, but also possess the data to prove that performance. To demonstrate the effectiveness of their campaigns, marketers need to set the right goals to measure. Read this playbook to learn how to measure and prove marketing ROI to get the proper credit for generating sales meetings and opportunities.
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marketo, lead generation, marketing roi, metrics planning, first touch, multi touch, influences
    
Marketo
Published By: Mimecast     Published Date: Oct 17, 2013
"Storage Anywhere & Everywhere" is a new study by Free Form Dynamics sponsored by Mimecast. It includes lessons from expert or 'elite' organizations on how to get control of your data and make it work to your advantage.
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mimecast, free form dynamics, inforgraphic, defragmentation, liberating data, controlling data, elite organizations, measure roi, understanding data, establish policies, protect your data, streamline routine, cloud services, hosted services, control corporate data
    
Mimecast
Published By: SumTotal     Published Date: May 24, 2013
The Value Matrix is based on functionality and usability, the two core measures that Nucleus has found indicate an application’s ability to deliver initial ROI and, ultimately, maximum value over time. Leaders, Experts, Facilitators, and Core Providers are identified in this matrix. Discover how the current workforce management providers stack up in this streamlined and concise evaluation.
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workforce management, streamline hr, workforce management solutions, sumtotal
    
SumTotal
Published By: Conductor     Published Date: Apr 09, 2013
It’s no secret that natural search is now one of the most promising customer acquisition channels for organizations. Yet, it's often hard to develop a strategy from scratch. In this how-to guide, we'll walk you through every step of the process to getting your SEO program set up, including: •Making the case for natural search •Getting buy-in from managers •Starting to measure ROI from SEO Download this how-to guide to build a successful strategy, whether you're starting from scratch or have had a program in place for years.
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how to, seo, seo software, automation, optimization, search engine optimization, natural search, organic search, budget, roi
    
Conductor
Published By: VMware     Published Date: May 10, 2012
This on-demand webcast from IDC and VMware will provide both quantitative measurement of the business value -- defined as the expected ROI -- and qualitative analysis associated with the use of VMware View.
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capital, operational costs, vmware virtualization, server virtualization, desktop virtualization, public cloud, private cloud, virtual machine, vmware, vm ware, sqlfire, applications, app development, scalability, databases
    
VMware
Published By: Aprimo     Published Date: Apr 09, 2012
Listen to this podcast and hear how marketers can get a 360 degree view into spend - from planning to execution and measurement - across all discretionary channels.
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aprimo, marketing, customer relations, crm, customer satisfaction, customer data, roi, marketing strategy
    
Aprimo
Published By: Skillsoft     Published Date: Oct 13, 2011
From understanding the potential of e-learning to understanding how to measure its ROI, Dorman Woodall, director of Skillsoft Learning addresses the eight key questions to ask of your e-learning strategy.
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skillsoft, technology, human resources, e-learning, roi, dorman woodall
    
Skillsoft
Published By: Aquire     Published Date: Oct 07, 2011
Gain a clear understanding of what workforce analytics are and how they are integral for strategic planning to support your company's overall strategies from the creators of Human Resource Executive's 2010 Top Product, Aquire InSight.
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workforce analytics, aquire, aquire insight, workforce analytics software, hr reports, hr metrics, hr trends, hr dashboard, hr benchmarking, hr measurement, hr benchmark, hr reporting, measuring hr, roi of hr, hr metrics dashboard, human resource reports, hr kpi, hr indicators, key hr metrics, workforce analysis tool
    
Aquire
Published By: Webtrends     Published Date: Aug 05, 2011
Improving annual revenue through organic growth is increasingly a top goal for organizations. This Aberdeen research shows that despite economic pressures, best-in-class companies, including Webtrends customers, are able to demonstrate clear value from their marketing campaigns.
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webtrends, multi-channel marketing, website analytics, business intelligence, crm, facebook, social media, mobile measurement, digital marketing, best practices, roi
    
Webtrends
Published By: BzzAgent     Published Date: Dec 22, 2010
Learn the truth about measuring the sales impact and ROI of social media
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social media, measurement, roi, word of mouth, social marketing
    
BzzAgent
Published By: BzzAgent     Published Date: Nov 12, 2010
If you don't think social media ROI can be measured, you need to learn the truth. Social media and word of mouth are more influential than any type of advertising, but many companies are not measuring its impact on sales. Marketers approaching social media with a direct marketing mindset and organizing their programs with the right methodology can clearly determine its impact on sales and ROI.
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bzzagent, social media, roi, ebook, direct marketing, twitter, facebook, branding, marketing
    
BzzAgent
Published By: ATG, Inc.     Published Date: Oct 07, 2010
This 24-page study, aggregates the results of six large online companies (three retailers and three leading airlines), to measure the cost and ROI of these contact methods.
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atg, roi, customer retention, contact management, online chat, click to call
    
ATG, Inc.
Published By: IBM Software     Published Date: Jul 29, 2010
This study highlights best practices from 72 companies to identify how best in class organizations use data to achieve superior performance.
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ibm software, data driven marketing, best practice, performance, customer engagement, marketing measurement, data management, roi
    
IBM Software
Published By: IBM Software     Published Date: Jul 28, 2010
This study highlights best practices from 72 companies to identify how best in class organizations use data to achieve superior performance.
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ibm software, data driven marketing, best practice, performance, customer engagement, marketing measurement, data management, roi
    
IBM Software
Published By: Citrix Online     Published Date: Jul 01, 2010
This new white paper explores the strategic role first-contact resolution plays in support environments, provides best practices for optimising performance and outlines steps for achieving consistent FCR.
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citrix online tech, best practices, first-contact resolution, performance driver, fcr, support centre, tco, problem management, measurement, roi
    
Citrix Online
Published By: Indeed.com     Published Date: Sep 04, 2009
Learn how to effectively track, measure, and maximize the return on investment (ROI) of your online recruitment budget with this white paper by Indeed.com.
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indeed.com, recruiting, analysis, roi, recruitment, staffing, track, measure
    
Indeed.com
Published By: Citrix Online     Published Date: Sep 03, 2009
Struggling to determine the impact of your lead-generation efforts? Making blind marketing decisions and hoping for the best? Cross your fingers no more!
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roi, retun on investment, webinar, lead gen, lead generation, marketing decisions, sales leads, budget, marketing measurement, performance
    
Citrix Online
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