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Published By: Wasabi     Published Date: Nov 13, 2018
It is critical for media and entertainment companies that they get the most out of the content they’ve invested in. But for many monetization of their assets is being inhibited by slow and expensive tape-based archival solutions (LTO) as well as first generation cloud storage like Amazon. Wasabi Hot Cloud Storage, in partnership with Marquis Medway, is bringing media and entertainment companies a transformative new solution. Wasabi’s next generation cloud storage brings companies the speed they need to leverage their content, but costs far less than the traditional cloud storage options. Plus unlike Amazon and others, Wasabi does not charge you to retrieve your content—potentially a huge savings depending on how much you access it. To help you quickly and efficiently get assets from tape to cloud Wasabi has combined with Marquis Medway’s advanced workflow automation platform. To learn more about how this integrated solution can help you rapidly transition away from resource draining LT
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Wasabi
Published By: Group M_IBM Q1'18     Published Date: Feb 09, 2018
Thrill customers and empower employees with omni-channel, socially-infused digital experiences to drive better business outcomes IBM Customer Experience Suite features rich, integrated capabilities for managing web content, rich-media assets, real-time social communications, robust customer self-service capabilities, business analytics and mobile device delivery IBM Employee Experience Suite enables employees to easily find and share relevant information across multiple platforms, diverse geographies with multiple languages, and within the context of business applications
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digital experience, ibm, software
    
Group M_IBM Q1'18
Published By: IBM     Published Date: Jun 22, 2017
Security threats are very real, and the stakes are higher than ever. Each day, tens of thousands of malware variants are created, with new classes of threats continually added and improved upon. Savvy attackers use polymorphic programs to alter malware into new form factors after each delivery. And all of this is exacerbated by the proliferation of mobile devices, cloud computing and social media—in fact, the intersection of these technologies provides fertile new ground for threats and malware. Today’s attacks are often not random, but targeted for maximum financial gain and impact. Rogue individuals and groups are constantly innovating new ways to attack organizations’ most valuable assets. As a result, traditional methods of dealing with threats are no longer enough. Organizations need more threat intelligence than ever before in order to effectively protect themselves.
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cyber security, global threat intelligence, malware prevention, cyber threat, protection
    
IBM
Published By: Teradata     Published Date: May 02, 2017
even West Media (SWM) is Australia’s leading multiple platform media company with a market-leading presence in broadcast television, magazine and newspaper publishing, and online. To support its unprecedented broadcast of the Rio de Janeiro 2016 Olympic Games, SWM integrated the world’s first production implementation of the Teradata Database running on Amazon Web Services (AWS) into its existing data ecosystem. This enabled the delivery of critical insights during the event and helped directly drive audience engagement with SWM’s digital products, resulting in the creation of a powerful audience asset that that now informs their broadcasting, marketing, and advertising plans. Find out how with in this case study.
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data management, data system, business development, software integration, resource planning, enterprise management, data collection
    
Teradata
Published By: AppNexus     Published Date: Apr 04, 2017
Email marketing is one of digital media’s most effective channels. Inside the inbox, marketers can capture the consumer’s undivided attention in a uniquely intimate environment, creating a perfect opportunity for meaningful brand engagement and driving new purchase transactions. However, with open rates for even the most effective brands hovering around 25%, there is huge opportunity for marketers to reach their customers with impactful formats on the open internet to successfully engage them across the marketing funnel. Download the free eBook “Beyond The Inbox: How To Transform Your Email Marketing Platform Into An Omnichannel Solution” to learn: • How to rapidly build an omni-channel solution for your clients • How AppNexus can help your platform reach your marketer’s customers most cost-effectively • How AppNexus ensures complete security for your client’s CRM data assets ?
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appnexus, email marketing, omni-channel, crm data, branding, marketing, brand engagement, customer engagement
    
AppNexus
Published By: Oracle Social Cloud     Published Date: Feb 17, 2015
Last year's Super Bowl was disappointing on every level and simply could not live up to the hype. 2015 could not have provided a more opposite result. This was the year of the emotional rollercoaster. NBC is known for their heartfelt sports coverage and has mastered the art of storytelling, all on full display for Sunday's game. The network leveraged all their best tactics with outstanding results. The game was high drama at its best and kept the audience engaged to the very end. Brands had serious competition from the games itself this year, but brought their own flood of emotions with some familiar storylines that garnered significant social conversation volume to very unexpected commercials eliciting strong negative feedback. In this analysis we will examine how brands used social media to continue the conversation, leverage assets and advocates, and even create intentional mistakes to earn attention.
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oracle, brand strategy, super bowl, social media strategy, engagement, continuing the conversation
    
Oracle Social Cloud
Published By: Adobe     Published Date: Dec 08, 2014
When it comes to digital asset management (DAM) projects and rich media, marketers and IT professionals struggle to find the best ways to store, share, and deliver assets across devices. The Gartner Three Best Practices for Digital Asset Management Projects report identifies the key DAM challenges facing organizations and provides recommended strategies and best practices.
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asset management, dam, rich media, metadata issues
    
Adobe
Published By: AlienVault     Published Date: Oct 21, 2014
While vulnerability assessments are an essential part of understanding your risk profile, it's simply not realistic to expect to eliminate all vulnerabilities from your environment. So, when your scan produces a long list of vulnerabilities, how do you prioritize which ones to remediate first? By data criticality? CVSS score? Asset value? Patch availability? Without understanding the context of the vulnerable systems on your network, you may waste time checking things off the list without really improving security. Join AlienVault for this session to learn: • The pros & cons of different types of vulnerability scans - passive, active, authenticated, unauthenticated • Vulnerability scores and how to interpret them • Best practices for prioritizing vulnerability remediation • How threat intelligence can help you pinpoint the vulnerabilities that matter most
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vulnerability, management, risk, prioritize, profile, environment, data, asset value, network, authenticated, unauthenticated, remediation, best practices, intelligence, scores, attacks, policy violations, compromise, ex filtration, exploit
    
AlienVault
Published By: IHS GlobalSpec     Published Date: Jul 09, 2014
Industrial customers use content to research and make purchasing decisions. Are you giving them the info they need? Developed by IHS GlobalSpec, this white paper explains the growing importance of using content to attract, acquire and engage engineers and technical professionals. Content marketing positions your company as an expert, builds trust and introduces new products and services to a wider audience via webinars, technical articles, social media and more. Find out which content appeals most to technical professionals. Learn how to provide information that fulfills their needs at specific points in the buying cycle. And see examples of how and where industrial suppliers effectively use content marketing to deliver information that can help turn shoppers into buyers. Content Marketing for Industrial Marketers also explores the challenges of producing enough of the right content, repurposing it across multiple channels and budgeting for it. Plus, it provides the steps to start dev
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ihs globalspec, influence buying decisions, content marketing, purchasing decision makers, content marketing strategy, building brand awareness, content marketing vehicles, engagement opportunities, user-generated content, improve engagement, engaging content, social media engagement, re-using content, b2b content marketing, content assets, content marketing budgets, curating information, content marketing measurement, industrial marketers
    
IHS GlobalSpec
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
The new world order of media and advertising demands that brands experiment and search for new ways to drive consumer engagement. As marketing and media strategy becomes ever more important, brands must look for ways to optimize paid, owned and earned media. Paid media is everything that you spend advertising dollars on such as TV, radio, print, digital advertising, and sponsorships. Owned media includes your website and other “owned” assets, and earned media is defined by the social amplification and interaction you “earn” through active participation with your customers. How do you create the perfect “owned media” experience for your customers, and what is the right formula for paid media to maximize your earned media opportunity? Download now to find out!
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spredfast, media, advertising, social media, social campaign, consumer engagement, media strategy, owned media, earned media
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 24, 2014
The new world order of media and advertising demands that brands experiment and search for new ways to drive consumer engagement. As marketing and media strategy becomes ever more important, brands must look for ways to optimize paid, owned and earned media. Paid media is everything that you spend advertising dollars on such as TV, radio, print, digital advertising, and sponsorships. Owned media includes your website and other “owned” assets, and earned media is defined by the social amplification and interaction you “earn” through active participation with your customers. How do you create the perfect “owned media” experience for your customers, and what is the right formula for paid media to maximize your earned media opportunity? Download now to find out!
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spredfast, media, advertising, social media, social campaign, consumer engagement, media strategy, owned media, earned media
    
Spredfast, Inc.
Published By: IBM     Published Date: Jun 11, 2014
Read this paper to learn how to automate rich media workflows from collaborating with creative agencies and designers to automating the distribution of digital assets.
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ibm, internet marketing, website development, rich media, digital media, online video marketing, customer engagement, digital experience, asset optimization
    
IBM
Published By: join.me     Published Date: Jan 29, 2014
This guide will identify some key ways to keep the Service Desk human and ensure that customer service stays at the front and center of everything that the Service Desk does.
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logmein, customer service, service desk, customer support, software, devices, self service, self help, social media, asset management, remote support, itsm software
    
join.me
Published By: CA Technologies     Published Date: Jan 15, 2014
Today’s trends, including cloud, mobile, social media, and big data, are causing huge changes in the way that identities need to be managed. As a result, the previous notion of a network perimeter is disappearing. With the advent of cloud and mobility, identity has become the new perimeter. This trend will have profound impacts on the business and IT organizations. This paper describes an identity-centric approach to security that can help you grow your business while protecting your key assets from improper use.
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ca technologies, identity, identity management, user provisioning, identity centric security, security, cloud, network provisioning, network security, access control, application security, authentication, security management, cloud computing
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 15, 2014
Today’s trends, including cloud, mobile, social media, and big data, are causing huge changes in the way that identities need to be managed. As a result, the previous notion of a network perimeter is disappearing. With the advent of cloud and mobility, identity has become the new perimeter. This trend will have profound impacts on the business and IT organizations. This paper describes an identity-centric approach to security that can help you grow your business while protecting your key assets from improper use.
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ca technologies, identity, identity management, user provisioning, identity centric security, security, cloud, network provisioning, network security, access control, application security, authentication, security management, cloud computing
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 08, 2014
Today’s trends, including cloud, mobile, social media, and big data, are causing huge changes in the way that identities need to be managed. As a result, the previous notion of a network perimeter is disappearing. With the advent of cloud and mobility, identity has become the new perimeter. This trend will have profound impacts on the business and IT organizations. This paper describes an identity-centric approach to security that can help you grow your business while protecting your key assets from improper use.
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ca technologies, identity, identity management, user provisioning, identity centric security, security, cloud
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 08, 2014
Today’s trends, including cloud, mobile, social media, and big data, are causing huge changes in the way that identities need to be managed. As a result, the previous notion of a network perimeter is disappearing. With the advent of cloud and mobility, identity has become the new perimeter. This trend will have profound impacts on the business and IT organizations. This paper describes an identity-centric approach to security that can help you grow your business while protecting your key assets from improper use.
Tags : 
ca technologies, identity, identity management, user provisioning, identity centric security, security, cloud
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 08, 2014
Today’s trends, including cloud, mobile, social media, and big data, are causing huge changes in the way that identities need to be managed. As a result, the previous notion of a network perimeter is disappearing. With the advent of cloud and mobility, identity has become the new perimeter. This trend will have profound impacts on the business and IT organizations. This paper describes an identity-centric approach to security that can help you grow your business while protecting your key assets from improper use.
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ca technologies, identity, identity management, user provisioning, identity centric security, security, cloud
    
CA Technologies
Published By: Heiler     Published Date: Feb 22, 2012
Many companies invest a great deal of money in optimizing their eCommerce shops. How can Product Information Management (PIM) system contribute to company's success? Read on to find out more.
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heiler, software, mdm of product data, 360-degree, pim/product information management, multichannel commerce, print-catalog, e-catalog, online-shop, sap, pim, productinformationsmanagement, product information management, productinformation, cross-selling, catalog, content services, consulting, supplier relationship management, srm
    
Heiler
Published By: Heiler     Published Date: Feb 22, 2012
This white paper provides insight on how PIM is changing process and offers 6 key factors on how to succeed in implementation and change management.
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heiler, software, mdm of product data, 360-degree, pim/product information management, multichannel commerce, print-catalog, e-catalog, online-shop, sap, pim, productinformationsmanagement, product information management, productinformation, cross-selling, catalog, content services, consulting, supplier relationship management, srm
    
Heiler
Published By: Heiler     Published Date: Feb 22, 2012
In this white paper you'll find just what you need to know in order to build a strategy to optimize your conversion rate!
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heiler, software, mdm of product data, 360-degree, pim/product information management, multichannel commerce, print-catalog, e-catalog, online-shop, sap, pim, productinformationsmanagement, product information management, productinformation, cross-selling, catalog, content services, consulting, supplier relationship management, srm
    
Heiler
Published By: Heiler     Published Date: Feb 22, 2012
Find out why companies that are planning a mobile commerce strategy should use a product information or PIM system to enable this channel and how you can make the most of it.
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heiler, software, mdm of product data, 360-degree, pim/product information management, multichannel commerce, print-catalog, e-catalog, online-shop, sap, pim, productinformationsmanagement, product information management, productinformation, cross-selling, catalog, content services, consulting, supplier relationship management, srm
    
Heiler
Published By: Heiler     Published Date: Feb 22, 2012
This white paper takes a look at First Movers, those who believe in social commerce and hope to discover what significance Product Information Management (PIM) has in this context.
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heiler, software, mdm of product data, 360-degree, pim/product information management, multichannel commerce, print-catalog, e-catalog, online-shop, sap, pim, productinformationsmanagement, product information management, productinformation, cross-selling, catalog, content services, consulting, supplier relationship management, srm
    
Heiler
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