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Published By: Kronos     Published Date: Sep 24, 2018
This is the second in a series of three white papers that discuss proven strategies and best practices for optimizing three key elements of success — People, Process, and Technology — to address critical challenges and drive competitive advantage in today’s logistics industry. Keep reading to gain valuable insights into the “Process” trends and issues that are top of mind for managers across the logistics sector.
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Kronos
Published By: CloudTask     Published Date: May 11, 2018
As a B2B marketer, the process of nurturing and generating new leads is always tricky business. Chasing high quality and relevant leads requires a considerable amount of time, energy and resources to be invested into email marketing campaigns, social media management and educational content such as blogs, whitepapers and eBooks. While live chat support has been around for about a decade, only in recent years and especially in the age of the smartphone, are B2B companies capitalizing on it as a channel to generate and nurture leads.
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CloudTask
Published By: CloudTask     Published Date: May 11, 2018
Creating new content takes an incredible amount of time and resources for your internal teams. Maybe you’re even paying an agency a good percentage of your budget to do it for you. Whilst content, from blogs to eBooks, and videos to white papers, does have a lot of value, that value comes at a cost. This isn’t the only issue with generating new leads through content. The effectiveness of sharing content via email is declining, it’s harder than ever to connect on the phone, people are apprehensive about immediately giving out their contact details, and social media has become more about likes and less about real results. In short, creating content to generate leads can be challenging, time consuming and expensive. But, what if you didn’t have to spend time and money creating content in the first place? What if you could generate qualified B2B sales leads without it?
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CloudTask
Published By: Magento     Published Date: Feb 13, 2018
Get this white paper from Magento's Premier Technology Partner Celebros and increase your eCommerce conversions. It's estimated that up to 30 percent of customers will go strictly to the search box to find what they're looking for when they land on an eCommerce site. It's staggering to think that roughly one in three visitors to your site will ignore everything from huge splash banners to callouts in the menu, with one singular focus in mind: getting search results that depict exactly what they're looking for, no more, no less. What this ultimately means is that your search box needs to be the most useful component of your e-commerce site—it needs to be perfect at what it does. Learn how to make site search central to and optimized for your business. Note that by downloading the white paper, you consent to receive future emails—with whitepapers, cause studies, infographics, and—more from Celebros. You may opt-out at any time.
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Magento
Published By: Hewlett Packard Enterprise     Published Date: Feb 05, 2018
It is possible that a significant number of people reading this piece may find themselves confused, or at least intrigued, by its title: “The Importance of Flash Storage in a Hybrid IT World.” Might it be that two separate white papers have been inadvertently muddled and integrated? After all, "hybrid IT" is about a sweeping strategic trend for the industry, whereas "flash storage" seems prosaically tactical. Download to read more!
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optimization, optimum, delivery, storage, flash, hpe
    
Hewlett Packard Enterprise
Published By: ServiceNow     Published Date: Oct 11, 2017
For years, companies have used CRM as the software of choice to manage customer engagement and information, in an attempt to deliver a great customer experience. Managing the front end of the engagement process is important. However, delivering proactive customer service – that prevents and resolves issues – requires much more than that. At ServiceNow, we believe that it is time to rethink the fundamentals of CRM and customer service and we invite you to explore the new strategies, processes, and technology presented in this toolkit. Doing so will enable your customer service teams to connect seamlessly with other departments and deliver the effortless and proactive service experience your customers expect. We hope you find the collection of research reports and whitepapers valuable.
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ServiceNow
Published By: Epicor     Published Date: Jun 22, 2017
If you’ve started to think your lumber and building materials (LBM) business could be getting more from your software, then it might be time for a change. It is no longer sufficient to own a solution that is “good enough.” The most successful LBM companies know that growth comes from integrated online trading, access to business intelligence tools, and using technology to be more efficient. It can be daunting to make the switch to a new enterprise resource planning (ERP) system, and with so many options, it’s hard to know when if you’re choosing the right one. Epicor has provided LBM businesses with the tools needed to make the most informed software choice. The lumber and building materials solutions evaluation kit consists of three white papers that tell you: • How to know when you’ve outgrown your current software solution • How to choose between generic and industry-specific ERP systems • How to outperform in an era of LBM sales growth You’re ready for growth. Learn how Epicor ca
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lumber, building materials, lbm, erp, bistrack, building materials distributors, lumber distributors, lumber manufacturers
    
Epicor
Published By: AdRoll     Published Date: Oct 05, 2016
Over the past few years attribution has become one of the most-discussed concepts in marketing and sales. Everyone agrees it’s critically important to get right, but there’s no such thing as a “one size fits all” model. Meanwhile countless whitepapers have been written, all with the goal of providing a brief precis of the best way to measure it, but the reality is there’s no universally correct answer...
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attribution, marketing, sales, attribution model
    
AdRoll
Published By: Evariant     Published Date: Sep 07, 2016
Many hospital Chief Marketing Officers continue to debate whether their institution should transform their traditional marketing campaigns and embrace digital marketing. If you are in doubt as to whether digital marketing is important to your success and the success of your hospital, look at the countless articles, white papers, and blogs that have been published over the past several years that talk to the use of the internet and web-based services by patients and consumers. Here are a few of the latest examples from Pew Research Center’s Health Fact Sheet (
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evariant, hospital, patient engagement, digital marketing
    
Evariant
Published By: IBM     Published Date: Mar 28, 2016
This white paper is one of two white papers on the topic of organizing and executing a successful implementation of the IBM Connections collaboration platform in your enterprise.
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ibm, ibm connections, motivate employees, motivate management
    
IBM
Published By: Thawte     Published Date: Oct 05, 2015
Online-Shopping erfreut sich von Jahr zu Jahr größerer Beliebtheit. Daher riskieren Sie im diesjährigen Weihnachtsgeschäft einen größeren Umsatzverlust als je zuvor, wenn Ihre Website den Erwartungen sicherheitsbewusster Online-Kunden nicht gerecht wird. Deshalb sollten Sie nicht zu lange warten. Informieren Sie sich anhand der neuen Infografik und des Whitepapers von Thawte darüber, wie Sie die Sicherheitsbefürchtungen Ihrer Kunden entkräften und Ihre Konversionsrate steigern können.
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online shopping growth, christmas shopping season, online-savvy, customer demand, online security
    
Thawte
Published By: Oracle     Published Date: Dec 11, 2014
"Hopeful messaging is wasted messaging. Clear targeting means more than just Who. It also demands a knowledge of How, When, and What. Read this quick guide on what you can do to ensure your web pages and white papers, social posts, and search optimization are primed and ready for any “road to discovery” your audience takes. Get a clearer picture of who is involved in the buying process. Download the “Modern Marketing Essentials How-To Guide: Targeting”
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oracle, marketing cloud, targetting, persona-driven communication, segmentation, database transformation
    
Oracle
Published By: SAP     Published Date: May 18, 2014
This white paper, produced in collaboration with SAP, provides insight into executive perception of real-time business operations in North America. It is a companion paper to Real-time Business: Playing to win in the new global marketplace, published in May 2011, and to a series of papers on real-time business in Europe, Asia-Pacific and Latin America.
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sap, big data, real time data, in memory technology, data warehousing, analytics, big data analytics, data management, business insights, architecture, business intelligence, big data tools
    
SAP
Published By: Staminus Communications     Published Date: May 06, 2014
In this installment of a series of white papers about the true cost of DDoS attacks, StamSOC (Staminus Security Operation Center) will discuss the history of the attacks, the wide reaching impacts, and the true costs associated with DDoS attacks.
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staminus communications, staminus, ddos, ddos attacks, hosting security, security
    
Staminus Communications
Published By: EMC Corporation     Published Date: Mar 12, 2014
Managed Data Growth eBook Discover how to manage your data growth with the new EMC eBook, Manage Data Growth. Interact with the latest facts, insights and solutions, and hear what customers and subject matter experts are saying in the fast-growing world of data. The intuitive eBook interface makes it quick and easy to navigate to and share the information, videos, whitepapers and other resources you need.
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emc, digital data, data growth, idc report, big data, internet of things, customer behavior
    
EMC Corporation
Published By: Oracle     Published Date: Aug 15, 2013
Increasing revenue while managing costs is a constant challenge for sales executives. Hiring more salespeople is often not an option. This free sales resource kit investigates some of the challenges facing today’s sales teams and ways in which sales can be optimised by using Oracle Sales Cloud to improve sales planning, coaching, prospecting and productivity. Download this free online resource tool to access videos, demos and whitepapers to see how you can sell smarter today.
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sales cloud, revenue, sales executives, oracle, sales
    
Oracle
Published By: Oracle     Published Date: Aug 08, 2013
Increasing revenue while managing costs is a constant challenge for sales executives. Hiring more salespeople is often not an option. This free sales resource kit investigates some of the challenges facing today’s sales teams and ways in which sales can be optimised by using Oracle Sales Cloud to improve sales planning, coaching, prospecting and productivity. Download this free online resource tool to access videos, demos and whitepapers to see how you can sell smarter today.
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sales cloud, revenue, sales executives, oracle, sales
    
Oracle
Published By: Red Hat     Published Date: Jun 17, 2013
A recent Gartner research note discusses the strides DreamWorks Animation has made during its 13 years using open source technology. Red Hat has found that with cloud, virtualization, middleware, and operating system products and services, DreamWorks Animation has streamlined processes, improved techniques, and significantly reduced costs.
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dreamworks, animation, production, red hat, technology, gartner, virtualization, cloud
    
Red Hat
Published By: The SAVO Group     Published Date: Jun 14, 2013
Many marketers are aware of the sobering statistic that up to 90% of content created for sales support is ignored by the field and more than 74% of sellers re-write/create their own sales collateral. Watch this on-demand webinar to get tips for creating and delivering content when and where your sales team needs it most.
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savo group, on-demand webinar, volocity, visibility, control, sales support
    
The SAVO Group
Published By: IBM     Published Date: Apr 23, 2013
By identifying and addressing the symptoms of forecasting illness described in this paper, companies can enjoy the benefits of a health forecasting approach, which, along with specific case examples, will be discussed in future white papers within this series.
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forecasting, finance, financial forecasting, health forecasting, performance, enterprise software
    
IBM
Published By: Dell Software     Published Date: Apr 17, 2013
Get a CIO’s View of Application Performance Monitoring In this white paper, learn more about the power and promise of application performance monitoring. See how you can elevate IT effectiveness to improve service delivery, resolve problems faster, and proactively meet business needs. Read this paper today.
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cio, dell, application performance management, white papers, resolve problems faster, it effectiveness
    
Dell Software
Published By: BrightEdge     Published Date: Apr 15, 2013
Search Engine Optimization is a key component in most online marketing plans today. A huge amount of time is spent optimizing content and pages for better visibility on search engines. Download this study to learn how Yelp simplified local SEO management with BrightEdge.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment, seo platform, seo platform software, seo software, seo success stories, seo white paper, seo white papers, seo case study, seo case studies, seo technology, seo tool, seo tools, seo tracking
    
BrightEdge
Published By: BrightEdge     Published Date: Apr 15, 2013
In this edition of SocialShare, we chart the rapid adoption of Pinterest and Quora by the BrandZ top 100 brands. We also highlight how they are successfully engaging users, as measured from the growing number of followers for these brands on Pinterest & Quora.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment, seo platform, seo platform software, seo software, seo success stories, seo white paper, seo white papers, seo case study, seo case studies, seo technology, seo tool, seo tools, seo tracking
    
BrightEdge
Published By: BrightEdge     Published Date: Apr 15, 2013
Download this survey for an overview of the priorities and needs of the top search marketers around the globe. With over 500 search algorithm changes in the past year, this survey seeks to offer guidance on how leaders continue to stay ahead in the competitive search marketing industry.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment, seo platform, seo platform software, seo software, seo success stories, seo white paper, seo white papers, seo case study, seo case studies, seo technology, seo tool, seo tools, seo tracking
    
BrightEdge
Published By: BrightEdge     Published Date: Apr 15, 2013
Download this whitepaper for an overview of how BrightEdge and Facebook are working together to target the "Social SEO" opportunity. This paper outlines simple and highly effective ways to address the Social SEO opportunity.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment, seo platform, seo platform software, seo software, seo success stories, seo white paper, seo white papers, seo case study, seo case studies, seo technology, seo tool, seo tools, seo tracking
    
BrightEdge
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