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Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Both are fueled by a drive for progress, for pushing boundaries and advancing the status quo. In these fields, new trends are like a currency. Keeping ahead of the next big trend means being aware of the next big seller and allocating all the right resources – fashion design, manufacturing, and marketing – for maximum impact. Miss the hype and the next fashion season is bound to hurt the bottom line. New trends are also important to marketers because owning a new trend is a way to differentiate in today’s fast-moving digital landscape. It’s a way to stand out from the pack by investing strategically in the right approaches and technologies at the right time, then reaping the benefits organically by leading where others follow. Naturally, making these decisions requires a bit of trial and error. Nobody has a magic crystal ball that guarantees success. But as a rule of thumb, the companies winning in digital marketing are the ones willing to adopt new technologies while keeping an sharp.
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2018, marketing trends, omnichannel, multichannel, automation, loyalty, crm, marketing
    
Selligent Marketing Cloud
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Among all the trends and buzzwords currently shaking up the marketing industry, one concept is emerging as the one to watch: customer experience (CX). Providing individual customers with the best possible experience is becoming the top priority at the moment, even to the point where experience outshines product quality(!) as the main differentiator. This is confirmed by a recent Gartner1 survey, in which 86 percent of participating companies listed customer experience as the main factor for gaining a competitive advantage, compared with merely 36 percent in 2012.
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customer lifecycle, lifecycle marketing, customer experience, omnichannel, multichannel, automation, loyalty, crm
    
Selligent Marketing Cloud
Published By: Pega     Published Date: May 24, 2016
Millennials are different than any other generation before them. They are making major decisions later in life—from choosing a career, getting married, buying a home and yes, investing in life insurance. And while they are more tech savvy than their predecessors and want to make purchasing from any device of their choosing, they still value face-to-face interaction, contrary to popular belief. Insurance and financial companies need to understand the unique dynamics of the millennial generation in order to better service and exceed expectations of this growing consumer base. They need to meet their tech-savvy expectations, while also understanding Millennials still value one-to-one attention. In fact, 48% of Millennials said they would be more likely to make a speedy financial or insurance-related decision if a person who they trusted took the time to explain the benefits and risks. Download this whitepaper and learn how to better tap into the growing millennial market.
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Pega
Published By: ADP     Published Date: May 02, 2018
Software, outsourcing, service bureau, ASO, PEO… it’s little wonder the market for payroll solutions has a reputation for being confusing and hard to navigate. Where does one solution end and the other begin? And how do you know which one you need? This complexity is the reason we’ve created a comparison guide. Businesses have a wide spectrum of payroll options to choose from, and there are big differences between them, so like-for-like comparisons aren’t possible across categories. Before you start comparing vendors head-to-head, you need to decide which payroll style is best for you. And before you make that decision, you need to know what you want in return. Are you looking to save money? Save time? Eliminate errors? Do you want help minimizing tax compliance risks? There are plenty of options available, and they all come with different pros and cons.
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ADP
Published By: uberVU via HootSuite     Published Date: Jul 08, 2014
Hashtags have become so popular that most social media networks now feature them. But beware—hashtags work differently on each network. Are you using them the right way? Or are you #failing?
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hootsuite, social media, hashtags, trending, twitter, social media, social media networks, social media marketing
    
uberVU via HootSuite
Published By: KPMG     Published Date: Sep 04, 2019
Operational resilience is high on the regulatory agenda in the UK. A joint discussion paper in 2018 took a broader view of operational resilience to cover all risks to the provision of critical business services with a greater emphasis on recovery and response when incidents occur. Regulators now place the same importance on operational resilience as on financial resilience. This represents a fundamental shift that companies are at different stages of addressing. Based on discussions with clients and regulators here are ten conversations to help guide you through this new landscape.
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KPMG
Published By: Wheelhouse Enterprises     Published Date: Jul 02, 2010
Phone systems are a critical part of any business infrastructure. While phone system buyers read the buyers guides, research the different brands, and create elaborate RFPs, there is no substitute for learning from other phone system buyers' mistakes. Here is a list of 10 regrettable mistakes businesses have made when buying a phone systems.
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wheelhouse, voip, business phone, sip, ecommerce, business infrastructure, communication, telephony
    
Wheelhouse Enterprises
Published By: Acronis     Published Date: Dec 28, 2011
Virtualization platforms are different from physical platforms. The virtualization benefits extend to management and support for tightly integrated backup and recovery solutions. Solutions designed exclusively for virtual infrastructure backup provide a host of key benefits and should be leveraged whenever possible.
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virtualization, virtualization software, disaster recovery, backup virtual machines, vmware backup, backup hyper-v, p2v, vmware data recovery
    
Acronis
Published By: Cyveillance     Published Date: Apr 10, 2015
In today’s security landscape, more vendors than ever are offering what is purported to be “threat intelligence.” Although security experts often have different definitions for this term, one thing many of them can agree on is that an intelligence-led approach to security – that is, putting threat intelligence to real-world use – is critical to protecting organizations. If the goal of an intelligence-led security strategy is to help organizations be more proactive in finding and preparing for threats to physical and digital assets, it’s crucial to define and understand exactly what threat intelligence means, and separate fact from fiction. In this whitepaper, we dispel some common myths about threat intelligence.
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myths, cyber, threat, intelligence, fact, fiction, big data, cloud
    
Cyveillance
Published By: Brainloop     Published Date: Jan 04, 2012
This white paper by Cheryl Klein analyzes 10 questions that help you identify potential compliance risks in your company. The 10 different scenarios illustrate smart, cost-effective strategies for SOX, PII, and HIPPA compliance issues where information must be kept confidential.
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brainloop, technology, security, compliance
    
Brainloop
Published By: Rackspace     Published Date: Mar 26, 2019
For enterprises migrating to the cloud, the technology shift they face would be their most significant of the decade – and the journey will require a lot more from them than following a few best practices. The success of their first cloud project hinges on having the right experience, tools and processes to execute the move, in a rethinking of their culture and operation from different technology perspective. Hence, they would find the 10 steps outlined in this e-book to be a valuable reference, in helping them align thoughts and approaches for cloud adoption success.
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Rackspace
Published By: Sitecore EMEA     Published Date: Jan 23, 2018
Anything you do is an opportunity to learn and get better in creating the right experiences for your visitors, which is why you should always be testing. Testing is well proven and will help you increase revenues. There are many elements you should be testing, and as you get more confident with testing, there are different levels of how you should be testing—from simple A/B to multivariant testing.
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tactics, optimizing, commerce, sitecore
    
Sitecore EMEA
Published By: CrowdTwist     Published Date: Jan 09, 2018
Loyalty programs are evolving. Brands and retailers are layering in many different options for earning points through brand engagement and spend-based activities. The easier it is for the customer to spend money and be appropriately rewarded for their loyalty, the more effective the program will be at driving sales and increasing revenue. There are a number of ways to engage customers and incentivize them for their purchase. Learn: - The benefits of adopting a strategic approach to rewarding for spend - Effective spend activities ideas to reward for purchases - Effective reward ideas to incentivize purchases
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CrowdTwist
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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Limelight Networks
Published By: Limelight Networks     Published Date: Feb 21, 2018
From the boardroom to the backroom, everyone is looking for ways to protect their digital content from cyber threats like DDoS attacks, unauthorized access or theft. In this white paper, we’ll discuss ten different ways to protect your digital content, ensure high availability and maintain superior quality of experience for every digital visitor.
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Limelight Networks
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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content delivery network, cdn, cybersecurity, ddos, waf, web application firewall, distributed denial of service attacks, cloud security
    
Limelight Networks
Published By: Selligent Marketing Cloud     Published Date: Sep 24, 2019
Migrating to a new marketing automation platform (MAP) is like moving into a new house. You have to itemize everything that’s moving with you, pack up all your data, and say goodbye to the way it was before. Forever. And it doesn’t end after you’ve shifted - you’re going to have to spend some time living out of boxes, gradually unpacking, and realizing you’d like to organize things a little differently as you go. That having been said, most marketers consider platform migration a big headache.
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Selligent Marketing Cloud
Published By: AppZen     Published Date: Aug 02, 2019
Spend-related regulatory violations come in the form of different types of payments or gifts, including those to sanctioned organizations or people; debarred organizations or people; organizations or people on an export control list; foreign officials or government-owned entities; politically-exposed people; and healthcare professionals or organizations. How do you know if you have these violations hiding in your organization's expenses, contracts, or invoices? It’s not easy to weed them out, and if you don’t have an automated, systematic approach, doing so is prohibitively time consuming.
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AppZen
Published By: AppZen     Published Date: Sep 10, 2019
Spend-related regulatory violations come in the form of different types of payments or gifts, including those to sanctioned organizations or people; debarred organizations or people; organizations or people on an export control list; foreign officials or government-owned entities; politically-exposed people; and healthcare professionals or organizations. How do you know if you have these violations hiding in your organization's expenses, contracts, or invoices? It’s not easy to weed them out, and if you don’t have an automated, systematic approach, doing so is prohibitively time consuming.
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AppZen
Published By: AppZen     Published Date: Oct 21, 2019
Spend-related regulatory violations come in the form of different types of payments or gifts, including those to sanctioned organizations or people; debarred organizations or people; organizations or people on an export control list; foreign officials or government-owned entities; politically-exposed people; and healthcare professionals or organizations. How do you know if you have these violations hiding in your organization's expenses, contracts, or invoices? It’s not easy to weed them out, and if you don’t have an automated, systematic approach, doing so is prohibitively time consuming.
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AppZen
Published By: HireVue     Published Date: Sep 23, 2019
Organizations in every industry are using video interviewing to increase quality of hire, decrease time to fill, and promote diversity. In this eBook, we share the secrets to their success. YOU’LL LEARN: • The two ways you can use video interviews to hire better, faster, and more inclusively • Step-by-step instructions to maximize the impact of video interviewing • Why conventional screening misses great candidates • The science behind uncovering top talent during the hiring process You’ll also learn how 4 different companies are leveraging video interviews to increase new hire diversity, increase quality, and radically reduce time to fill.
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HireVue
Published By: Kenshoo     Published Date: Oct 30, 2012
Tune in as we compare performance of different countries based on various Facebook advertising metrics. Learn more about social media advertising in 2012 by country by downloading this white paper.
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kenshoo, facebook, advertising, advertising ads, facebook advertising, global games
    
Kenshoo
Published By: IBM     Published Date: May 05, 2016
Join this webinar to get a deep dive into the Customer Experience in Retail and to hear how retailers are performing across multiple dimensions. See the results from the Customer Experience Index Survey, assessing more than 550 retailers in 23 countries. The Customer Experience Index Survey findings: - Explore how retailers are creating differentiated brand experiences for their customers across channels - Provide a benchmark for your brand experience in terms of capability, coverage and compliance. - Assess your aptitude for responding with relevance and speed to the priorities that matter most to your customers
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ibm, retail, customer experience, customer experience survey
    
IBM
Published By: Microsoft     Published Date: Dec 06, 2016
As customer service and the customer experience become key differentiators for brands and organizations across all industries around the world, it has never been more important to know as much as you can about these expectations, perceptions, preferences and trends
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microsoft, customer service, customer experience, ebusiness
    
Microsoft
Published By: Adobe     Published Date: Aug 02, 2017
Customer experience (CX) continues to dominate the agenda, and it is clear from the research that retailers collectively grasp the importance of a personalised and mobilefriendly experience which is relevant at every stage of the customer journey. It makes absolute sense for retailers to focus on optimising the mobile experience as part of their CX initiatives. CX is a differentiator for retail brands and, as part of this trend, the mobile experience in particular will increasingly define your brand.
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digital skills, culture, strategy, data management, processing, technology, ux design
    
Adobe
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