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Published By: SumTotal, a Skillsoft Company     Published Date: Aug 24, 2015
This paper takes you step-by-step through the process of addressing your immediate problems, building alliances throughout your organization, and making a successful business case for a learning solution.
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learning solution, business case, lms, development, learning management strategy
    
SumTotal, a Skillsoft Company
Published By: Magento     Published Date: Feb 13, 2018
Commerce is permanently altering the way B2B businesses work- from customer acquisition to customer retention, and from order fulfillment to building a relationship with customers. From our experience of working with B2B companies across industries, we have curated a list of 11 most common obstacles to B2B eCommerce success, including: Thinking About eCommerce In Isolation Ignoring Customer Experience No Advanced Analytics Failure Maintain and Improve Systems
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Magento
Published By: Tapinfluence     Published Date: Jun 07, 2016
By utilizing these best practices from TapInfluence, you’ll increase your brand’s credibility while building goodwill and trust with potential customers. Incorporating the expert voices of industry influencers engages your audience, highlights brand integrity, and helps further your marketing goals.
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marketing, content marketing, best practices, business optimization, business practices
    
Tapinfluence
Published By: Adobe     Published Date: Apr 17, 2014
Discover new opportunities for maturing your data practices—and building your business results. You’ll learn how to move beyond mere web analytics to build a more comprehensive marketing analytics approach that includes mobile, social, and offline channels. And you’ll see how your current analytics capabilities compare to those of similar organizations and where you have opportunities for improvement.
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adobe, analytics, marketing, data collection, data automation, marketing automation, web analytics, marketing analytics
    
Adobe
Published By: CEB     Published Date: Nov 24, 2014
Many brands are struggling to keep up and are losing ground as consumers demand higher levels of service through a more digital experience. Making matters worse, these changes are driven by a massive generation that is notoriously difficult to engage. Winning consumers over today requires building new capabilities that make brands more agile and provides deeper, more intimate knowledge of buyers.
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b2c marketing insights, b2c marketing teams, consumers demand insights, customer experience, effortless experience, marketing leaders, global marketing executives, digital marketing strategies
    
CEB
Published By: Cisco     Published Date: Jun 21, 2016
Adversaries and defenders are both developing technologies and tactics that are growing in sophistication. For their part, bad actors are building strong back-end infrastructures with which to launch and support their campaigns. Online criminals are refining their techniques for extracting money from victims and for evading detection even as they continue to steal data and intellectual property.
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Cisco
Published By: LogMeIn     Published Date: Feb 27, 2018
Customer service organizations are struggling to react to the pace of innovation and the explosion of channels and devices. To get ahead of these challenges, AD&D pros must deeply invest in automation — automated answers, automated conversations, automated agent guidance, and automated end-to-end processes. They must also invest in intelligence to ensure automated technologies evolve and learn from prior interactions over time. Automation and intelligence quell the headcount increases. They will free agents from working on low-value or repetitive tasks, as they will only have to address highly complex customer scenarios or exceptions to standard operations. This also enables them to focus on building connections with customers to garner their satisfaction and loyalty.
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customer, service, operations, optimization
    
LogMeIn
Published By: Google Apigee     Published Date: Jun 08, 2018
A must-read for IT professionals that provides a comprehensive analysis of the API management marketplace and evaluates 22 vendors across 15 essential criteria. APIs are the de-facto standard for building and connecting modern applications. But securely delivering, managing and analyzing APIs, data and services, both inside and outside an organization, is complex. And it’s getting even more challenging as enterprise IT environments grow dependent on combinations of public, private and hybrid cloud infrastructures. Choosing the right APIs can be critical to a platform’s success. Likewise, full lifecycle API management can be a key ingredient in running a successful API-based program. Tools like Gartner’s Magic Quadrant for Full Life Cycle API Management help enterprises evaluate these platforms so they can find the right one to fit their strategy and planning. Apigee is pleased to offer you a complimentary copy of the Gartner report. Access in-depth evaluations of API managemen
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Google Apigee
Published By: Seismic     Published Date: May 24, 2019
Implementing a sales enablement strategy is one of the most effective ways you can transform your sales and marketing teams. Organizations that have undertaken a sales enablement initiative have seen a 350% increase in content usage, 275% boost in conversions, and 65% more revenue generated by new reps. In this webinar, we’ll share the 3 biggest mistakes companies make when implementing a sales enablement strategy to ensure you don’t fall victim to these pitfalls. You'll walk away with the framework for implementing a sales enablement strategy that will enable you to: ? Increase Sales Productivity ? Improve Sales and Marketing Alignment ? Increase Efficiency of Content Management ? Unlock Deep Content Insights and Analytics
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Seismic
Published By: Tenable     Published Date: Feb 27, 2019
"With the number of vulnerabilities on the rise, and their severity increasing, how can you identify the biggest cyber threats to your business – and know what to fix first? Download the “3 Things You Need to Know About Prioritizing Vulnerabilities” ebook now to: -Discover the 3 critical steps to building an effective vulnerability remediation plan -Explore the pitfalls of popular prioritization approaches -Learn next steps you can take today to dramatically reduce the list of vulnerabilities you need to remediate If you’re looking for answers to questions like “Where should we prioritize based on risk?” and “Which vulnerabilities are likeliest to be exploited?” this quick read is an excellent way to get started. Download the free ebook now."
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Tenable
Published By: Rackspace     Published Date: Mar 28, 2018
Building a cloud operations team isn’t a new concept. But what if you need to build an operations team from the ground up for your applications that are running on Google Cloud Platform? Over the course of eight years at Rackspace, I’ve had the opportunity to build operations teams that have supported thousands of customers. When given the opportunity to build out a new operations team focused on managed services for Google Cloud Platform, I knew we needed to approach things a little differently.
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Rackspace
Published By: InfusionSoft     Published Date: Apr 07, 2011
Infusionsoft, the Leader in Marketing Automation Software has created a simple Guidebook to help business owners navigate online growth.
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internet marketing, infusionsoft, small business success, website effectiveness, traffic generation, list building, contact management, e-mail marketing
    
InfusionSoft
Published By: Evergage, Inc.     Published Date: Nov 13, 2014
Start Turning More Visitors into Customers There’s no way around it – the future of Digital Marketing is Personalization. By presenting your online audiences with relevant, personalized content in real time, you can create engaging experiences that increase conversion rates by as much as 300%. This FREE eBook can help you turn visitors into customers with inspirational examples and ideas for: • Bounce Prevention • Relationship Building • Visitor Conversion • Creating Advocates
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website personalization, customer-website interaction, real-time
    
Evergage, Inc.
Published By: Glowpoint     Published Date: Oct 13, 2015
It’s not just about cutting travel costs. Videoconferencing offers a number of business benefits that can help organizations gain a competitive edge and become companies of the future, rather than the past. Read on to find out more.
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glowpoint, videoconferencing, talent acquisition, productivity, efficiency, collaboration, relationship building
    
Glowpoint
Published By: Appcelerator     Published Date: Jun 20, 2012
Make sure you know how to stand out among the growing number of available apps by thinking strategically before you join the mobile revolution. Download the white paper to learn the 4 keys to success today.
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appcelerator, mobile app, strategy, mobile, revolution
    
Appcelerator
Published By: LogicNow     Published Date: Mar 10, 2016
Are you using the wrong RMM platform? How would you know? What are the signs to look for? Using the right RMM platform is critical to building a sustainable and profitable managed services practice – and we’ve got just the whitepaper to help.
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logicnow, rmm p[atform, best practices, business technology
    
LogicNow
Published By: Conductor     Published Date: Apr 09, 2013
Many times, SEOs are too focused on the performance of their own keywords that they barely monitor their competitors’ rankings. However, when done right, incorporating competitor analysis into your SEO strategy can drastically increase your company’s natural search performance. Download this guide, to walk through the 4 steps to a successful competitor analysis: •Performing a Basic Competitor Analysis •Discovering Unknown Competitors •Identifying Competitors by Product Line •Building an SEO Strategy from Competitor Analysis
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seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing, competitor analysis
    
Conductor
Published By: SurveyMonkey     Published Date: Oct 23, 2015
Watch our webinar, 4 Steps to Building a Customer Satisfaction Engine. SurveyMonkey's Director of Customer Success, Jeffrey Coleman, will show you how to: - Ask questions that yield actionable data - Scale follow-up actions and improvements - Analyze survey data and get key metrics - Close the loop by turning data into action
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survey monkey, customer satisfaction, customer success, data analytics, survey data, client services, customer operations, salesforce
    
SurveyMonkey
Published By: Interactions     Published Date: Feb 27, 2019
The quality of a customer care strategy can make or break a company. Simply resolving a customer service issue or complaint is no longer enough— in a compettve, customer-obsessed environment, there is always room for improvement. In a recent research report on Customer Efort, Interactons found that customers simply aren’t willing to spend a lot of tme getng their issues resolved. That’s why brands today need to design a modern customer care strategy that not only addresses their customers needs, but also removes efort and frustraton. And do all of this while reducing the ever increasing cost and complexity of customer care. So how do you get started with developing a successful customer care strategy? We’ve outlined 4 steps that address the major points you need to consider when building a customer care roadmap.
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Interactions
Published By: Altiscale     Published Date: Aug 25, 2015
Weren't able to attend Hadoop Summit 2015? No sweat. Learn more about the latest Big Data technologies in these technical presentations at this recent leading industry event. The Big Data experts at Altiscale - the leader in Big Data as a Service - have been busy at conferences. To see all four presentations (in slides and youtube video), click here. https://www.altiscale.com/educational-slide-kit-2015-big-data-conferences-nf/ • Managing Growth in Production Hadoop Deployments • Running Spark & MapReduce Together in Production • YARN and the Docker Ecosystem • 5 Tips for Building a Data Science Platform
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hadoop, hadoop technologies, hadoop information
    
Altiscale
Published By: Group M_IBM Q3'19     Published Date: Jun 25, 2019
To become more effective, enterprises must fast-track projects to digitally connect their organizations. Building value and providing compelling customer experiences at lower cost requires more than a quick technology fix; it demands a business and technological commitment to a new target operating model (TOM). This operating model should offer a way of running the organization that combines digital technologies and operational capabilities to achieve improvements in revenue, customer experience and cost. Enabling digital capabilities via the TOM is an ongoing process that requires DevOps skills and agile development techniques. This is easier to achieve with partners that have the requisite capabilities to help with the creation of new digital assets
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Group M_IBM Q3'19
Published By: Box     Published Date: Jun 22, 2018
• Companies today know they must embrace digital or face being obsolete. But digital is not just about writing an app - it's about rewriting your company and changing the way you work. This eBook highlights five counterintuitive mistakes frequently made by organizations that seem rational when building a digital strategy, but actually can be course-altering mistakes. It also provides an alternate path to achieving the same objectives using approaches common in successful digital companies.
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Box
Published By: DNN Corp.     Published Date: Jun 30, 2014
This planning checklist offers an overview of the 5 most important elements to consider when planning a customer support community.
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dnn, online communities, marketing communities, community management, email marketing
    
DNN Corp.
Published By: Outreach.io     Published Date: Apr 09, 2018
In the world of sales, there are 3 types of reps: hunters, farmers, and dying. Most sales teams have realized that developing a group of reps who prospect for their own leads and build their own pipeline rather than simply following up on inbound leads and farming current customers for repeat orders is essential for driving growth. Order-taking farmer reps will get you only so far.
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Outreach.io
Published By: Dynatrace     Published Date: May 21, 2019
Software is taking over the world. As a result, every business needs to embrace software as a core competency to ensure survival and prosperity. However, the transformation into a software company is a significant task, as building and running software today is harder than ever. And if you think it’s hard now, just wait. Your journey has just begun.
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Dynatrace
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