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Published By: Oracle     Published Date: Sep 26, 2019
It’s no secret that data-driven marketing (DDM) is top of mind for brand and agency executives. But what is surprising—shocking, in fact—is how vital first- and third-party information is for creative and execution strategies today. Case in point: 70% of senior marketing executives from brands, agencies and related industry segments say data-driven marketing is a core element of a majority of their campaigns, according to a new Oracle-Forbes Insights survey. This full immersion in data and analytics—more than what many industry insiders may have realized—shows how quickly brands and agencies have recognized the potential benefits and rushed to replace outdated “gutfeel” decision making with quantifiable research. This was another recurring theme in the Oracle-Forbes Insights study, which found that marketing executives rely on advanced analytics to increase sales, attract new customers and expand brand awareness. In addition, 71% of respondents feel they effectively use it to identify
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Oracle
Published By: CheckMarx     Published Date: Jun 07, 2019
Data breaches continuing to make the headlines and enterprises are no longer questioning "if" a breach will occur, but "when." With the organization's data assets and reputation at stake, having a breach response plan in place is becoming increasingly important. Join security thought leaders and experts for an interactive Q&A to learn more about: - Today’s cybersecurity threat landscape - The true costs of a breach - Preventing breaches: Key factors to consider - Why early breach detection is critical - How to develop an effective incident response plan and get C-Suite buy-in - How to keep your company secure in 2019"
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CheckMarx
Published By: Gigamon     Published Date: Sep 03, 2019
We’ve arrived at the second anniversary of the Equifax breach and we now know much more about what happened due to the August 2018 release of the GAO Report. New information came out of that report that was not well-understood at the time of the breach. For example, did you know that while Equifax used a tool for network layer decryption, they had certificates nine months out of date? This lapse gave the threat actors all the time they needed to break in and exfiltrate reams of personal data. As soon as Equifax updated the certs on their decryption tools, they began to realize what happened. On the heels of the Equifax breach, we are reminded of the importance of efficient decryption for effective threat detection. That’s more important than ever today; Ponemon Institute reports that 50% of all malware attacks utilize encryption. During this webinar, we’ll talk about: -How TLS/SSL encryption has become a threat vector -Why decryption is essential to security and how to effectively pe
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Gigamon
Published By: Adobe     Published Date: Sep 20, 2016
Download our guide, 10 Goals for a Perfectly Balanced Email Marketer, to learn how you can transform your email campaigns through personal goals. You’ll discover new ways to make the most of this highly effective channel — so you can enjoy better results. Get the guide now to learn how you can: • Prioritize mobile email in your marketing strategy • Improve customer relationships with contextual emails • Self-assess your email marketing maturity
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adobe, ccm, cross channel, marketing, email marketer, marketer
    
Adobe
Published By: Adobe     Published Date: Mar 26, 2018
If you’re wondering whether you should really prioritize email in your marketing—especially when new channels continually emerge—consider this: 91 percent of marketing executives agree that email is their most effective channel.1 Clearly, email isn’t just here to stay, it’s the mainstay. And with the ability to personalize and contextualize messages, upgrade mobile campaigns, and better understand customer needs, email marketing has evolved into a stronger and smarter version of its former self.
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Adobe
Published By: CDW     Published Date: Feb 27, 2015
The real test of any SAM system goes beyond creating a one-time Effective Licensing Position (ELP) for a given software publisher. To be truly valuable, the SAM solution has to have the ability to manage change. Being able to work from a dependable list of software that has been approved by, and which also serves the business, means that finite IT & SAM resources are not wasted through the support of legacy software that might be deemed redundant, and should keep a company on track technically by not becoming dependent on aging software. This 10 –Minute Guide from SAM experts at Snow Software will show how to establish and maintain a Software Catalog for the purpose of ensuring that your software estate remains relevant and fit for its business purpose.
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software management, sam, software security, cloud computing, enterprise content management, business intelligence, office productivity apps, network security, internet security, network security appliance, security management, best practices, business management, data protection, mobile device management, snow, bank of ireland, assets
    
CDW
Published By: Diligent     Published Date: Jul 10, 2017
The Corporate Secretaries International Association (CSIA) is a Geneva-registered global organisation whose mission is ‘‘to develop and grow the study and practice of Secretaryship, to improve professional standards, the quality of governance practice and organisational performance.’’ CSIA was established in 2010 as a not-for-profit organisation committed to improving the recognition and understanding of the practice of corporate secretaryship and the role of the corporate secretary. Its structure as an international federation of professional bodies enables it to effectively represent those practitioners who work at the frontline of governance.
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communication, client-agency relationships, budgeting, digital marketing, personal relation improvement, resource management
    
Diligent
Published By: TriNet     Published Date: Jul 21, 2010
Here are 10 principles to follow in order to build an effective human capital plan for your organization.
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trinet, human capital plan, human resource, workforce, employee
    
TriNet
Published By: TriNet     Published Date: Jul 22, 2010
Here are 10 principles to follow in order to build an effective human capital plan for your organization.
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trinet, human capital plan, human resource, workforce, employee
    
TriNet
Published By: TriNet     Published Date: Jul 22, 2010
Here are 10 principles to follow in order to build an effective human capital plan for your organization.
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trinet, human capital plan, human resource, workforce, employee
    
TriNet
Published By: TriNet     Published Date: Jan 17, 2012
Read this white paper to learn about 10 principles to follow in order to build an effective human capital plan for your organization.
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trinet, integrated hr outsourcing, in-house infrastructure, internal costs, human resources, cost structure
    
TriNet
Published By: TriNet     Published Date: Jan 17, 2012
Read this white paper to learn about 10 principles to follow in order to build an effective human capital plan for your organization.
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trinet, integrated hr outsourcing, in-house infrastructure, internal costs, human resources, cost structure
    
TriNet
Published By: TriNet     Published Date: Jul 28, 2015
This white paper will help you establish a framework of policies, practices, and actions that guide your efforts to focus on your most important asset—your people.
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human capital plan, talent development, human capital issues, customer experience improvement, employee training management, employee retention, customer recommendation, customer impressions, customer retention
    
TriNet
Published By: TriNet     Published Date: Sep 13, 2016
"Almost every business leader says that people are their most important asset, but few do anything about it. If you are going to take this principle seriously, then human capital planning is crucial. The Human Capital Plan is an important tool that organizations use to drive focused actions that can ensure goal achievement and business success. It allows companies to assess, plan for, and respond proactively to their human capital challenges and needs.
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trinet, human capital plan, business success
    
TriNet
Published By: IBM     Published Date: Oct 06, 2016
IBM LinuxONE servers are effective in-house Linux cloud server platforms that counter these myths and can provide IT executives with an alternative Linux infrastructure solution that will help organizations contain costs, become more competitive, and assist with a transformation to a least-cost consumption-based usage model.
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ibm, linux solutions, websphere, operating systems
    
IBM
Published By: BlackBerry Cylance     Published Date: Mar 12, 2019
Cyber attacks are increasing in frequency, sophistication, and effectiveness.1 The ongoing trend of successful attacks demonstrates that cybersecurity practices are not keeping pace with modern threats. Is your organization well-defended, or living on borrowed time? Here are ten signs to help you determine whether your endpoint protection is primed for action or ready for retirement.
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BlackBerry Cylance
Published By: Tenable     Published Date: Feb 05, 2018
Ready, set, collaborate, automate – a mindset change for strengthening security. Industry research suggests there is significant interest in making DevOps more secure. In fact, Gartner reports "by 2021, DevSecOps practices will be embedded in 80% of rapid development teams, up from 15% in 2017." To help you effectively integrate security into your organization’s DevOps practice, Tenable encourages you to read the Gartner report, “10 Things to Get Right for Successful DevSecOps.” Loaded with specific detailed recommendations, the report covers topics including: - Integrating security and compliance testing seamlessly into DevOps processes - Scanning for known vulnerabilities and miscongurations in all open-source and third-party components - Scaling infosec into DevOps by using a security champion model
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secure devops, gartner, analyst report, container security
    
Tenable
Published By: Plex Systems     Published Date: Feb 26, 2014
Cloud computing has the potential to completely revolutionize the A&D industry, with immediate cost gains from greater supplier collaboration and visibility, more effective demand management, and higher levels of compliance and quality management.
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cloud, plex, erp, cloud computing, manufacturing, management, best practices, productivity, high level production
    
Plex Systems
Published By: Janrain, Inc.     Published Date: Feb 28, 2012
Your customers interact with you on social networks, but how effectively are you using social media to connect with them on your website? This white paper explores best practices to build on-site engagement by integrating social tools.
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social login, social sharing, game mechanics, gamification, social media, social tools, social networks, facebook, twitter, linkedin, social commerce, engagement, conversion, user intelligence, customer intelligence, roi, rewards, best practices
    
Janrain, Inc.
Published By: CrowdTwist     Published Date: Jan 09, 2018
Loyalty programs are evolving. Brands and retailers are layering in many different options for earning points through brand engagement and spend-based activities. The easier it is for the customer to spend money and be appropriately rewarded for their loyalty, the more effective the program will be at driving sales and increasing revenue. There are a number of ways to engage customers and incentivize them for their purchase. Learn: - The benefits of adopting a strategic approach to rewarding for spend - Effective spend activities ideas to reward for purchases - Effective reward ideas to incentivize purchases
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CrowdTwist
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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Limelight Networks
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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content delivery network, cdn, cybersecurity, ddos, waf, web application firewall, distributed denial of service attacks, cloud security, digital rights management
    
Limelight Networks
Published By: Brainshark     Published Date: Aug 02, 2017
Coaching is a top priority for sales organizations – but most managers tasked with coaching admit they’re not sure how to develop or maintain an effective coaching program. Whether you’re starting a coaching initiative or making modifications to one, you won’t get far without the right buy-in, processes and resources. This exclusive eBook offers 11 must-haves for effective sales coaching. Inside you’ll find: • How to develop a comprehensive coaching plan • The difference between coaching and training (and why you need both) • Tips to make your current coaching program more effective Ready to see better coaching results? Download your free copy today. Download your free copy and start enabling your sales managers to reach their maximum coaching potential.
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sales, sales coaching, coaching initiative, sales sucess
    
Brainshark
Published By: BI WORLDWIDE     Published Date: Mar 07, 2016
Here are a few tips to make your incentive program work better.
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bi worldwide, sales, incentives, effectiveness, sales incentive, productivity
    
BI WORLDWIDE
Published By: Seismic     Published Date: May 14, 2019
"Sales leaders are constantly on the lookout for new ways to improve processes, motivate their teams, unlock efficiencies, and ultimately close more deals. Making that quest more difficult? There are a million ways to measure an organization’s overall achievement of those goals. To maximize revenue growth, 3 strategic imperatives are usually: ? Shortening the sales cycle ? Reducing the cost of customer acquisition ? Increasing the lifetime value of the customer Download the guide to learn the 12 major KPIs (key performance indicators) that sales teams should use to measure effectiveness and efficiency with the goal of driving sales success.
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Seismic
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