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Published By: Oracle     Published Date: Sep 26, 2019
It’s no secret that data-driven marketing (DDM) is top of mind for brand and agency executives. But what is surprising—shocking, in fact—is how vital first- and third-party information is for creative and execution strategies today. Case in point: 70% of senior marketing executives from brands, agencies and related industry segments say data-driven marketing is a core element of a majority of their campaigns, according to a new Oracle-Forbes Insights survey. This full immersion in data and analytics—more than what many industry insiders may have realized—shows how quickly brands and agencies have recognized the potential benefits and rushed to replace outdated “gutfeel” decision making with quantifiable research. This was another recurring theme in the Oracle-Forbes Insights study, which found that marketing executives rely on advanced analytics to increase sales, attract new customers and expand brand awareness. In addition, 71% of respondents feel they effectively use it to identify
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Oracle
Published By: Fidelis Cybersecurity     Published Date: May 15, 2019
Cybercriminals have been upping their game this year; the use of file-less attacks with macros and PowerShell scripts to evade preventive defenses and sandboxes mean that they are getting better than ever at using phishing, social engineering and drive-by techniques to gain initial footholds in private domains – and once they arrive, they are often avoiding detection for extended periods of time. Between April and July 2018, Fidelis interviewed over 580 security professionals from around the globe to understand how they are shifting their detection strategies and how confident organizations are in their ability to not only prevent targeted attacks – but root out threats that have by-passed traditional preventive defenses.
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Fidelis Cybersecurity
Published By: Workday     Published Date: Mar 02, 2018
Higher education must make changes to best prepare students for the shifting economy. This whitepaper outlines the skills needed in the workplace of tomorrow and strategies colleges and universities might consider to ready their students for what’s to come.
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higher education, shifting economy, students, workplace
    
Workday
Published By: VMS     Published Date: Jul 16, 2009
As a marketer you know that there is no singular silver bullet that will suddenly elevate your communications to a point where everyone runs out to buy your product. That's why it is important to understand the importance of an integrated approach for your communications strategies and learn how to monitor them. Read this study to learn how major brands address the issue and coordinate their Advertising and PR efforts.
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advertising, marketing, vms, social media, roi, vantage
    
VMS
Published By: CloudHealth by VMware     Published Date: Feb 13, 2019
Choosing Azure revolutionizes your environment's agility, simplicity, and innovation, but have you achieved the cost savings you expected? Discover 10 ways you can reduce your spend in Azure, including: -Terminate Zombie Assets -Delete Aged Snapshots -Rightsize Virtual Machines -Rightsize SQL Databases Read 10 Best Practices for Reducing Spend in Azure, to learn key strategies for optimizing cloud spend and saving 10-20% on your monthly Azure costs.
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cloud management, microsoft azure, multicloud management
    
CloudHealth by VMware
Published By: CloudHealth by VMware     Published Date: Apr 15, 2019
Choosing Azure revolutionises your environment's agility, simplicity, and innovation, but have you achieved the cost savings you expected? Discover 10 ways you can reduce your spend in Azure, including: Terminate Zombie Assets Delete Aged Snapshots Rightsize Virtual Machines Rightsize SQL Databases Read 10 Best practices for Reducing Spend in Azure, to learn key strategies for optimising cloud spend and saving 10-20?% on your monthly Azure costs.
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CloudHealth by VMware
Published By: Cornerstone OnDemand     Published Date: Jul 28, 2017
Companies need to adapt their performance management strategies to better reflect the changing dynamics of the modern workforce and ensure their employees reach their potential. According to Deloitte, 58% of executives believe their current performance management approach neither drives engagement nor leads to high performance. Even today’s top leaders think “the old way of doing things” is throwing resources down the drain! Check out 10 outdated performance management strategies you might still be clinging to, and how you can revitalize your talent development initiatives to maximize the power of your employees.
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performance management, employee satisfaction, management tips, modern workforce
    
Cornerstone OnDemand
Published By: Cornerstone OnDemand     Published Date: Feb 05, 2018
58% of executives believe their current performance management approach neither drives engagement nor leads to high performance. It’s high time to make some changes and adapt performance management strategies to better reflect the changing dynamics of the modern workforce and ensure employees reach their potential. Check out “10 Counterproductive Performance Management Assumptions You're Still Making” and see how you can improve your talent development initiatives to increase the productivity and impact of your employees. In this ebook, we'll touch on: • how goals are set and achieved • flaws and biases in manager's assessments • what truly motivates employees • and more Download your copy and get started!
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performance management, performance, performance appraisal, employee engagement, goals, reviews, learning management system, performance management software, 360 degree feedback, workforce development, talent management, performance management software
    
Cornerstone OnDemand
Published By: Cornerstone OnDemand     Published Date: Feb 05, 2018
58% of executives believe their current performance management approach neither drives engagement nor leads to high performance. It’s high time to make some changes and adapt performance management strategies to better reflect the changing dynamics of the modern workforce and ensure employees reach their potential. Check out “10 Counterproductive Performance Management Assumptions You're Still Making” and see how you can improve your talent development initiatives to increase the productivity and impact of your employees. In this ebook, we'll touch on: • how goals are set and achieved • flaws and biases in manager's assessments • what truly motivates employees • and more Download your copy and get started!
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performance management, performance, performance appraisal, employee engagement, goals, reviews, learning management system, performance management software, 360 degree feedback, workforce development, talent management, performance management software
    
Cornerstone OnDemand
Published By: MicroStrategy     Published Date: Jan 23, 2019
By 2025, the total amount of data produced will grow to 175 zettabytes, according to IDC’s Data Age 2025 Report. How will enterprises evolve over the next year to manage and make the most of this unprecedented growth? Download 10 Enterprise Analytics Trends to Watch in 2019 to learn how leading organizations will win with embedded and augmented analytics, HyperIntelligence, collaboration, enterprise AI strategies, and more. This eBook details the transformational technologies data-driven organizations will need to leverage to get and stay ahead in 2019 and beyond, with contributions from thought leaders, including: Mike Gualtieri of Forrester Research Ray Wang and Doug Henschen of Constellation Research Mark Smith and David Menninger of Ventana Research Chandana Gopal of IDC Ronald van Loon, and more. Is your organization ready for the data-driven future? Read 10 Enterprise Analytics Trends to Watch in 2019 today to find out.
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MicroStrategy
Published By: MicroStrategy     Published Date: Apr 11, 2019
By 2025, the total amount of data produced will grow to 175 zettabytes, according to IDC’s Data Age 2025 Report. How will enterprises evolve over the next year to manage and make the most of this unprecedented growth? Download 10 Enterprise Analytics Trends to Watch in 2019 to learn how leading organizations will win with embedded and augmented analytics, HyperIntelligence, collaboration, enterprise AI strategies, and more. This eBook details the transformational technologies data-driven organizations will need to leverage to get and stay ahead in 2019 and beyond, with contributions from thought leaders, including: Mike Gualtieri of Forrester Research Ray Wang and Doug Henschen of Constellation Research Mark Smith and David Menninger of Ventana Research Chandana Gopal of IDC Ronald van Loon, and more. Is your organization ready for the data-driven future? Read 10 Enterprise Analytics Trends to Watch in 2019 today to find out.
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MicroStrategy
Published By: Brainloop     Published Date: Jan 04, 2012
This white paper by Cheryl Klein analyzes 10 questions that help you identify potential compliance risks in your company. The 10 different scenarios illustrate smart, cost-effective strategies for SOX, PII, and HIPPA compliance issues where information must be kept confidential.
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brainloop, technology, security, compliance
    
Brainloop
Published By: Coupa Software     Published Date: Sep 19, 2012
Strengthen your business from the inside out by taking control of operational expenditures. Download this white paper now and learn the secret strategies to staying recession-proof.
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spending, inventory management, financial stability, business solutions
    
Coupa Software
Published By: Plantronics     Published Date: Mar 09, 2015
This whitepaper gives you the key 10 steps will provide you with a framework for planning, deploying and enhancing the audio element of your communications strategies.
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voice tools, communications tools, communications strategies, unified communications, uc devices, communication platform
    
Plantronics
Published By: Wheelhouse     Published Date: Aug 13, 2013
The key to understanding the evolving role of VoIP is recognizing that it’s a lot more than just another method for making voice calls. Buying VoIP means more than simply replacing your existing phone system with a functionally identical one running over an IP network. In fact, the underlying IP technology makes possible great advances in the convenience and capabilities of phone systems. Most important of these is that it allows the integration of voice calling with multiple other methods of communication. Both sellers and buyers of VoIP products that build their strategies around this reality will fare best.
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voip, technology
    
Wheelhouse
Published By: Matrixx Software - Kingpin     Published Date: Nov 07, 2019
Do you have a plan for turning 5G excitement into revenue? Will your 4G pricing strategies still work, or will the market switch to speed tiers, hyper-segmented offers and other new monetization techniques. Download our latest eBook to learn about: The most promising Consumer, Enterprise and IoT use cases The Customer Proposition for each use case How Service Providers can turn new opportunity into revenue
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Matrixx Software - Kingpin
Published By: CrowdTwist     Published Date: Apr 03, 2017
So, you’ve made the decision to launch a new loyalty program or optimize an existing initiative. Congratulations! That’s a decision that will help your company build customer relationships and gather useful customer insight and data to use for remarketing efforts. It’s also one that shouldn’t be made lightly. To ensure that you don’t skipover any important steps to make your business case, it’s crucial that you fully prepare your company to hit the ground running. This e-book highlights 10 essential strategies you should implement to help you prepare for a loyalty program rollout and become organizationally ready for the launch.
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prepare, company, loyalty, optimize
    
CrowdTwist
Published By: ChannelAdvisor     Published Date: Jul 20, 2018
"If you’re an online retailer, you’re already familiar with the selling power of Amazon. With more than 310 million active user accounts and 44% of all online retail sales in the US going through the marketplace, this e-commerce giant’s influential position continues to expand. But for brands and retailers that want to succeed on Amazon, simply listing your products on the site is not nearly enough. In addition to being proactive and up-to-date with Amazon’s ever-evolving trends and requirements, you must also to take steps to ensure your products and brand stay one step ahead of competitors. In this eBook, we’ll share some of the most important strategies that online retailers and manufacturing brands should employ to succeed on Amazon including how to optimize your search terms and listings, maximize your advertising options, keep your products competitive and more. "
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ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Jan 17, 2019
"If you’re an online retailer, you’re already familiar with the selling power of Amazon. With more than 310 million active user accounts and 44% of all online retail sales in the US going through the marketplace, this e-commerce giant’s influential position continues to expand. But for brands and retailers that want to succeed on Amazon, simply listing your products on the site is not nearly enough. In addition to being proactive and up-to-date with Amazon’s ever-evolving trends and requirements, you must also take steps to ensure your products and brand stay one step ahead of competitors. In this eBook, we’ll share some of the most important strategies that online retailers and manufacturing brands should employ to succeed on Amazon including how to optimize your search terms and listings, maximize your advertising options, keep your products competitive and more.
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ChannelAdvisor
Published By: Workfront     Published Date: May 01, 2015
This ebook compiles 12 easy-to-read articles filled with insights marketers can implement today to help them be more productive.
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process and creativity, agile marketing, increasing transparency, increased visibility, business strategies
    
Workfront
Published By: SiteSpect     Published Date: Apr 14, 2015
This e-book explores 12 strategies for maximizing conversion rates by examining the elements that are either helping or hindering the customer experience. Once you thoroughly understand these strategies, you can use multivariate testing and site optimization to improve your web and mobile conversions.
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conversion, optimization, conversion optimisation, increase conversion rate, increase conversion rates, increase online conversion rates, increase online conversion rate, increase conversions, increase website conversions, increase web conversions, increase web page conversions, increase site conversions, improve conversion rates, improving website conversion rates, improving site conversion rates
    
SiteSpect
Published By: MaritzCX     Published Date: Nov 29, 2016
We conducted extensive research aimed at identifying how much additional revenue, on average, a dealership could realize by simply improving its customer satisfaction score. Learn what the average revenue increase a dealership can expect to realize by raising its customer satisfaction score by a single point.
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maritzcx, cx strategies, customer experience, customer satisfaction, dealerships
    
MaritzCX
Published By: Viavi Solutions     Published Date: Mar 21, 2016
At Viavi Solutions® we’ve had the benefit of observing a number of hybrid cloud deployments up close. All sectors of IT users—from small to large enterprises, governmental groups, and even cloud service providers (CSPs) who themselves have begun to offer managed cloud services from third-party platforms—touch the hybrid cloud environment. CIOs, especially, face new challenges in deploying or expanding their enterprise presence in the cloud. This white paper examines four critical areas—migration, security, costs, and visibility—where CIOs can make major differences in the successful execution of hybrid cloud strategies. We’ve listed 20 fundamental questions CIOs can discuss with both their internal deployment groups and their external CSP/system integrator in preparation for a migration to or an expansion of hybrid cloud services.
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viavi solutions, hybrid clouds
    
Viavi Solutions
Published By: Viavi Solutions     Published Date: Apr 14, 2017
At Viavi Solutions® we’ve had the benefit of observing a number of hybrid cloud deployments up close. All sectors of IT users from small to large enterprises, governmental groups, and even cloud service providers (CSPs) who themselves have begun to offer managed cloud services from third-party platforms—touch the hybrid cloud environment. CIOs, especially, face new challenges in deploying or expanding their enterprise presence in the cloud. This white paper examines four critical areas—migration, security, costs, and visibility—where CIOs can make major differences in the successful execution of hybrid cloud strategies. We’ve listed 20 fundamental questions CIOs can discuss with both their internal deployment groups and their external CSP/system integrator in preparation for a migration to or an expansion of hybrid cloud services.
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cloud privacy, cloud security, cloud management, cloud assurance, cloud visibility, enterprise management, data management
    
Viavi Solutions
Published By: Clarus Systems     Published Date: Mar 18, 2008
In this document, you'll learn to enable the successful execution and completion of IPT Deployment projects through a standardized set of processes and methodologies based upon Information Technology Infrastructure Library (ITIL) standards.
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itil, clarus systems, ipt, ip telephony, unified communications, cisco, callmanager, best practices, voice engineering, pdioo, strategies, deployment, operations, day 1, day 2, clarusipc, automated testing, business intelligence, performance management, configuration management
    
Clarus Systems
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