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Creating and managing value-driven product portfolios

White Paper Published By: IBM
IBM
Published:  Jul 09, 2009
Type:  White Paper
Length:  16 pages

The product portfolio decisions you make today will determine whether your company is relevant tomorrow. With such a fine line between success and failure, now is the time to make product portfolio decisions based on fact-not guesswork, political agendas, intuition or the opinions of the loudest voice in the room. Learn more today!



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ibm, value driven, product portfolios, rational software, value, portfolio management, customer value, value maximization, strategic alignment, npd, r&d, research and design, new product development, ibm rational focal point, lifecycle